Manager Social Media

STEPHEN BYRNE

*** *. **** *** #***

Tampa, FL ***09

727-***-**** **********@*****.***

PROFICIENCIES

Web Marketing and Web Design

● Highly adept and creative content writer and editor

● Expert at WordPress web design and content generation, including the

creation of e commerce websites

● Proficient with Adobe Photoshop and light HTML and CSS coding

● Microsoft Bing Ads Certified Professional of paid search and pay per click

management

Social Media

● Skilled social media specialist who knows how to leverage platforms such

as Facebook, Twitter, G+, LinkedIn, YouTube, Instagram, StumbleUpon,

Pinterest and other social networks and niche websites to increase

engagement

Copywriting and Copy Editing

● More than seven years of content writing experience for print and web

● More than seven years of experience editing content for English and

Spanish media

● AP Style proficient with experience creating and updating style guides

● Blog management expertise including writing all blog posts, editing all

content, optimizing for SEO and promoting via social media

Bilingual Communications:

● Fluent in written and spoken Spanish

● Second to none skills in translating from English to Spanish and vice versa

● Seamless transition for editing content in both languages.

Other Skills/Knowledge:

● Adobe Photoshop, Adobe InDesign, Adobe InCopy, Microsoft Office, Mac

proficiency, GoToMeeting, Google Drive, Google Docs, Microsoft Outlook,

CRM database management, Content Management Systems

EXPERIENCE

2013 – 2014. Copywriter and Social Media Manager. Talk Fusion. Brandon, FL.

● Create compelling content for video communication and direct selling company's

email marketing campaigns, websites, blog, videos and social networks, aimed at

motivating the international field representatives that market and sell the company's

products, as well as for acquiring potential and existing customers.

● Manage the company's social media campaigns, increasing engagement to all time

highs on a daily and weekly basis and acquiring on average more than 1,000 page

Facebook page Likes per month. Effect social media strategies the company had

not engaged in previously, including G+, Twitter and Instagram, as well as

promoting and repurposing content that was previously neglected, helping the

company achieve more credibility with SEO results.

2011 – 2013. Web Marketing Specialist, Asst. Web Dept. Manager. SBS, Inc. Tampa,

FL.

● Manage design process of ecommerce WordPress websites under tight deadlines

for 30 50 clients at any given time.

● Consult on social media best practices via live GoToMeeting video conferencing

demonstrations for ecommerce clients via Facebook, Twitter, Hootsuite and other

social networks.

● Design banners and backgrounds on Adobe Photoshop.

● Write blog posts for clients and demonstrate how to write for SEO.

● Assist Web Director in assigning new clients to web designers and ensuring

workflow is distributed evenly.

2011. Bilingual Ad Writer. The Nielsen Company/Ad Solutions. Oldsmar, FL.

● Write surveys in English and Spanish to gauge effectiveness and retention of

current TV commercials, and Internet banner and video advertisements.

● Translate published surveys, research results and ad copy from Spanish to English

and vice versa to improve readability and comprehensibility for target audience.

2008 – 2010. Bilingual Copy Editor. Jacobs Technology. Tampa, FL.

● Edit content in English, Spanish and some Portuguese for regional Department of

Defense magazines published for six regional commands' public relations efforts.

● Ensure copy conforms to Associated Press, local and client specific styles.

● Revise and rewrite translations to ensure readability for target audience and

provide editorial approval or rejection. Create and update English and Spanish

style guides.

● Write and edit headlines and photo captions to captivate readers. Work with

graphic designers to ensure accurate copy placement.

● Serve as a liaison between nonfluent editors, improving their content delivery and

email communications with clients.

2007 – 2008. Copywriter. Teasdale Worldwide. Tampa, FL.

● Create engaging campaigns and copy for print ads and marketing collateral.

● Write and edit copy for print, radio and web for clients and for the company.

● Mock up ad campaigns for prospects, leading to new clients signing with the

agency.

● Write and distribute press releases and monitor SEO results.

Other Relevant Experience

2006 – 2007. Editor. Mi Barrio Latino Magazine. Clearwater, FL.

2006 – 2007. Freelance Reporter.La Prensa Newspaper Tampa Edition. Tampa, FL.

EDUCATION

2011: LaSalle Computer School: Internet Marketing and Web Design

2005: Bachelors, Audiovisual Communications, University of Puerto Rico

Graduated Cum Laude

2001: Associate of Arts, St. Petersburg College

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