Sales Marketing

Adam D. Milner

Port Washington, NY *****

917-***-**** / ********@*****.***

E XPERIENCE

Tennis.com & Tennis Magazine New York, NY

Head of Sales & Marketing May 2009 – Present

Hire/Train/Lead a 12 person team responsible for print, digital and mobile platforms Left from Apr-Oct 12

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Work with executive team to develop content strategy and distribution across digital & social media

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Digital partnership development, yield monetization, vendor analysis, negotiation and implementation

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Develop consumer products and ad solutions with editors and tech team including: two digital magazines, mobile site,

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ecommerce integration and native advertising formats

Key accounts & relationships: Rolex, Mercedes, Fidelity, Citi, Porsche, Lacoste, Kia, American Express, Wilson, Dick’s

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Sporting Goods, Prince, USTA, Mindshare, Havas, Merkley, Digitas, Razorfish, OMD

Accomplishments

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o Increased Tennis Magazine’s revenue per issue by 25% from 2012 to 2013

o Grew digital revenue 95% from 2009-2011

o Re-structured digital operations and generated over $700,000 in annual savings

o Created global footprint and transformed print reps into cross-platform sellers

o Part of Tennis Tuesday launch team, a weekly digital magazine available through email and iTunes.

Conde Nast: SELF.com and Self Magazine New York, NY

National Advertising Director April 2012 – Oct 2012

Managed a 15 person team responsible for print, website, mobile and gaming.

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Key Categories: Beauty, Fitness, CPG, Fashion, Automotive, Luxury & Retail

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Increased booked revenue on SELF.com by 50% in 6 month time period. New wins include Seiko and Zone Perfect.

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Google, Inc. New York, NY

Sales Executive Sept 2007 – May 2009

Managed and sold domestic & global marketing solutions to fortune 500 clients

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Responsible for selling online products & platforms including search, display, YouTube, social media, TV, Radio, Print

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Lead account managers and strategists to identify client business challenges and develop custom solutions

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Key Accounts & Relationships: Wyeth, Schering-Plough, Merck, IMC2, MediaContacts, Razorfish, MPG, PHD, OMD,

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MediaVest, Digitas, WhittmanHart, Grey

Educated clients on evolving media landscape through conferences, high level summits, brainstorms and business reviews

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Grew 2008 revenue to $18 million, +25% vs. 2007

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Field & Stream and Outdoor Life New York, NY

Account Executive Jan 2005 – Aug 2007

Managed and sold for Mid-Atlantic region, Canada and select endemic accounts.

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Create, negotiated and implemented cross-platform marketing programs that include print, online, events & radio

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Category experience includes: pharmaceutical (DTC/OTC), finance, government, tobacco, DIY, telecommunications,

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grooming, travel, entertainment, package goods, corporate accounts, apparel

2006 Sales Person of the Year. Exceeded goals by +16% and exceeded 4 million in revenue. New business wins include:

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TimberWolf, PA Tourism, Brother P-touch, Travelodge, Avodart, Pfizer, Sentry Safe

2005 Territory: Exceeded goals by +30%. New business wins: Bristol Myers Plavix, Canon, Discovery Channel, Nextel,

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Mitchum, History Channel, Versus, Danaher Tools, Wolverine Boots

Deutsch Inc. New York, NY

Supervisor - Bank of America & Revlon July 2002 to Dec. 2004

Integrated BOA’s marketing objectives including media, PR, sports marketing, digital, direct, events and promotions

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Plan and execute strategic tests with client to measure ROI and ad effectiveness

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Manage and develop progress of media planners and assistant planners

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Negotiated positioning and merchandising packages with print vendors

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BBDO/OMD New York, NY

Media Strategist – Pepsi and Pepsi Flavors Nov 1999 to July 2002

Assistant Media Planner – LensCrafters, Ray-Ban, Gillette

EDUCATION

University of Wisconsin-Madison, BA in Communications, 1999

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