OLIVIA VIECELI
**** ***** **** * ROCHESTER HILLS * MI 48306
PHONE 248-***-**** MOBILE 615-***-**** EMAIL: ******.*******@*****.***
SUMMARY
Highly-motivated, results-oriented professional with extensive experience
in manufacturing, public utilities, publishing and consulting. Track
record of success and innovation, creating value for key stakeholders by
managing large suppliers, cross-functional teams and
national/regional/global projects. Strong leadership and interpersonal
skills. Voice of Customer Advocate and Champion of Customer/Candidate
Experience.
EXPERIENCE
Fiat Chrysler Automobiles (FCA) - Auburn Hills, MI
2013 - Present
Sr. Manager Talent Acquisition (Aug 2013 - Present)
. Manage RPO vendor in end-to-end recruiting process for Salaried, Hourly
and Skilled Trades (U.S. and Canada)
. Develop proactive candidate pipeline strategies for in-demand talent
. Develop and implement effective Onboarding process to engage new hires
pre and post "day-one"
. Collaborate with Mexico on recruiting efforts and process alignment
. Develop and implement Social Media recruiting strategies
. Monitor and adjust recruiting KPIs to meet HR and corporate goals
. Effectively partner with HR Business Partners and functional leaders to
address recruiting needs
Nissan North America - Franklin, TN 2006 - 2013
Sr. Manager Talent Management - Talent Acquisition (Sep
2012 - Aug 2013)
. Manage RPO vendor on end-to-end recruiting process for internal and
external candidates within U.S. and Canada
. Collaborate with Mexico, Brazil, Europe and Japan on recruiting efforts
and special global projects
. Develop Diversity recruiting strategies in coordination with the Americas
Diversity Office via national and local events, community outreach
programs
. Collaborate with Succession Planning to identify key talent gaps and
develop proactive sourcing strategies.
. Develop Social Media recruiting strategies
. Monitor and adjust recruiting KPIs to meet HR and corporate goals
. Oversee Summer Internship program to ensure healthy pipeline for entry
level positions across the enterprise
. Effectively partner with HR Business Partners and functional areas
leaders to address recruiting needs
Manager HR - Recruiting (Nov 2011 - Sep 2012)
. Manage day-to-day recruiting process for internal and external candidates
within U.S. and Canada
. Execute diversity recruiting strategies via community outreach efforts
and targeted national events
. Execute Social Media recruiting strategies via Employer Branding
engagement
. Develop, track and adjust recruiting KPIs to meet HR and corporate goals
. Engage and motivate RPO recruiting team to meet and exceed recruiting
KPIs
. Manage undergraduate and graduate Internship program to ensuring healthy
pipeline for entry level positions
. Effectively partner with HR Business Partners and functional areas
leaders to address recruiting needs
. Collaborate with Mexico, Brazil, Europe and Japan on recruiting efforts
and special global projects
Sr. Planner - Infiniti Owner Experience and Loyalty (Aug
2009 - Nov 2011)
. Manage overall reinvention and continuous improvement of Infiniti sales
and service experience and loyalty retention
. Develop quarterly thresholds to serve as dealer performance targets for
continuous improvement
. Develop and manage field and dealer communication to boost program
performance
. Continuously track customer feedback and adjust dealer targets based on
national trends and corporate objectives
. Manage and disperse $20M annual loyalty fund
. Manage development and national roll-out of Infiniti's customer
engagement services beyond the vehicle - Infiniti Personal Assistant
Sr. Planner - Market Intelligence -Nissan Product Research
(Nov. 2007 - Aug 2009)
. Research consultant for SUVs, Trucks and Commercial Vehicles
. Lead cross functional teams in streamlining research projects related to
customer product preferences and brand competitiveness
. Analyze, prepare and present research results with actionable conclusions
as inputs to Product Portfolio planning
. Consultant and strategic partner to Marketing and Product Planning on
critical decisions related current and future products
. Present and defend North American research recommendations to Global
stakeholders
. Collaborate with Regional and Global colleagues to maximize research
learnings
. Supervise team of professional researchers
Sr. Planner - Market Intelligence - Cross Carline and Brand Research
(Aug 2006-Nov 2007)
. Consultant to internal teams in assessing research objectives and
developing appropriate research methodologies
. Developed and launched proprietary Nissan Brand Tracking survey to assess
and evaluate key brand metrics gauging brand performance
. Provide analysis of key metrics in support of the brand identity and
communication architecture
. Manage vendors from RFP process thru project completion
. Supervise work related to Syndicated studies ensuring effective
communication of results and timely distribution of same
DTE Energy, Detroit MI 1997 - 2006
Sr. Research Analyst - Strategic Planning (2004-2006)
. Responsible for development, implementation and timely communication of
qualitative and quantitative market research initiatives related to
internal and external communication, corporate and governmental affairs,
customer service and operations
. Analyze and report research trends and implications to key stakeholders
. Present actionable recommendations to decision makers, across the
enterprise, based on consumer driven research
. Manage on-going assessment of Corporate Brand
Sr. Research Analyst - Customer Service Process Improvement (2003 -
2004)
. Evaluated Customer Service processes and designed improvements to align
operations with business strategy
. Managed implementation of large-scale Organizational Development
initiative
. Utilize industry benchmarking and secondary data in support of process
improvements
. Successfully facilitated employee workshops for implementation of
organizational change in a post-merger environment
. Acted as change management advocate with executive leadership team
Sr. Research Analyst - Regulated Marketing (1999 - 2003)
. Provide research-consulting services to internal clients for development
of performance, customer satisfaction and loyalty measures
. Directed a comprehensive market research strategy that included brand
definition, brand awareness and measurement, market assessment and
customer driven standards of communication performance in support of
Corporate Brand standards
. Managed all advertising research: clutter break thru, awareness and
recall, campaign tests, brand awareness
. Led the development of a customer feedback process that injected the
voice of the customer into the process and policy development initiatives
Analyst - Market Research (1997 - 1999)
. Managed on-going customer satisfaction and loyalty tracking surveys
. Effectively manage vendor relationships from bidding process thru project
completion.
. Developed quarterly reports incorporating historical trends and industry
performance
. Expert resource for qualitative research projects.
Detroit News and Detroit Free Press Media Partnership, Detroit MI 1993 to
1997
Sr. Research Analyst
. Designed and managed primary research projects; including writing survey
instruments and conducting focus groups
. Utilized syndicated studies to analyze competitive media and market
trends for development of sales presentations
. Effectively managed an employee attitude survey in face of a major
contract-negotiating environment
. Responsible for the development, implementation, and timely communication
of customer feedback related to new product development
. Routinely attended sales calls with Account Managers to present market
trends in advertising and consumer purchasing
The Brand Consulting Group, Southfield MI 1990 to 1993
Field Supervisor
. Managed supplier side of research projects from bidding process to
completion
. Supervised a team of employees on various projects
. Gained valuable negotiation management skills
. Interacted with clients on a daily basis to keep them informed of project
status
EDUCATION
Vanderbilt University Leadership Development Program January
2012
Owen School of Management
Central Michigan University Master in Business Administration
June 2000
Human Resources
Lawrence Technological University Bachelor of Science in Business
Administration June 1990
Major - Marketing
Minor - Market Research
Additional Credentials
. Quality of Management Award Recipient - Nissan North America
. Toastmasters International Charter Member
. Nissan Talent Management Training: Situational Leadership
. Operating System Certification - Module 1(DTE Energy Six Sigma/Lean
Manufacturing)
. Toastmasters International - Table Topics Champion - Spring 2011
. Experienced with Microsoft Word, Excel, PowerPoint, SPSS, mTab, PRIZM,
Scarborough, JD Power, Polk Registration data
. RIVA - Graduate of Focus Group Moderator Training School, Bethesda, MD
. Burke Institute - Customer Satisfaction Measurement Workshops
. AMA Research Conference - co-facilitated break-out session on customer
panels
. Experienced with on-line surveys
. Successfully completed Nissan V-Up Training (Process Improvement Tools)
. Member of American Marketing Association
. Member of Advertising Research Foundation