LISA PEREZ
*** ******** *****, ******, **** * ***2 (H) 3 30 -995 -5691 (C) 2 16 -299 -9517 *********@*****.***
Professional Summary
I am a top -performing individual with everything I commit to. An innate ability of having an
entrepreneurial vision and natural leadership skills have led me to consistently open up unexpected
new opportunities. I drive sales expansion through creating, building and nurturing business relationship
with an individualistic approach. I meet goals t hrough strategic business planning and innovative sales
initiatives.
Skills & Accomplishments
Critical and creative thinking President's Circle Award 2008 & 1995
Technical product selling Johnson & Johnson Women's Leadership Award 2010
District Sales Representative of the Cycle Award – 7 Times
Strategic partnerships
Excellent Communication & listening skills Root Builder Award Teamwork Award 2008 & 2010
Competitive analysis Sales Representative of the Year Award 2001
Web-based reporting tools analysis Contest Winner - 15+ times
Sales Trainer
Work History
Executive Institutional Specialist
Janssen Pharmaceuticals, Inc. – Raritan, NJ 01/2003 to 08/2013
Top 5% Sales in the Nation for 4 out of 6 products
Ranked #1 in the Nation for Highest Sales Volume for a transdermal pain medication in the last year
of trademark.
Top 5% in the Nation for Highest Share Change and Volume Growth for an antimicrobial transdermal-patch
Top 10% in Sales Volume for a surgical suturing device.
1st to have a customer purchase a case of IV antibiotics and add to Formulary after launch
1st Institutional Specialist to have new IV antibiotic on System -wide formulary in OH for its first 2 years
on market
Managed a portfolio of an average of 10 Healthcare Institutional accounts at a time: Summa
Health System, Cleveland Clinic, MetroHealth & University Hospital.
Secured new contracts and exceeded contract performance milestones at Institution's first review.
Consistently presented digital marketing presentations to P & T Members, Med Exec Members, C -
Suite, Physicians & other medical staff.
Led strategy meetings with multi-division sales teams to prospect and qualify potential customers
within assigned geographic territories.
Collaborated with other account executives to penetrate new accounts, identify potential
customers and coordinate product demonstrations.
Created new revenue streams by cultivating successful partnerships with internal & external business
associates, worth more than $2 million revenue in a year.
Identified business opportunities, threats and challenges to accurately forecast sales resu lts paired
with budget allocation.
Created custom business plans to improve customer relationships & drive sales.
Led cross-functional teams to create impactful messaging, training and sales tools.
Maximized revenues in several programs by implementing creative sales networking opportunities
with my customers and with vendors, other departments & associations.
Evaluated market trends to make appropriate budget allocations as well as made proposals f or
additional funding to management.
.
Professional Sales Representative
Ortho- McNeil Pharmaceutical – Raritan, NJ 06/2000 to 01/2003
Exceeded National market share by 2.1%.
Surpassed annual market share goals in 3 of 4 accounts with an 85% market share in
pharmaceuticals
Managed a portfolio of 4 Institutional accounts totaling $1.2 million in sales and Retail Market over
$12 million with market share range of 1.1 - 3.1%
Led territory & district team meetings to create impactful messaging and sales tools.
Managed the highest volume analgesic retail market in Mid -Atlantic Region.
Negotiated and responsible for pull-through of pharmaceutical contracts with performance
measures with Hospitals in Northeast Ohio.
Uncovered and qualified prospects and sales opportunities in targeted markets using external
resources l Maximized revenues as a result of leading customer thought leader programs by
implementing creative promotional activities.
Evaluated market trends and recommended additional marketing budget allocations to
management.
Strategized with sales team to prospect and qualify potential customers.
Technical Sales Representative
Software Architect – Cleveland, Ohio 09/1999 to 06/2000
Spearheaded Northeast Ohio marketing development initiatives in new market for company.
Identified, negotiated contracts and expanded relationships with 12 Fortune 500 Companies.
Researched comparison of technical services by researching product service pricing, ratings and performance
Developed the highest volume account in Northeast Ohio.
Formulated custom business "Request for Proposals" and marketing materials.
Negotiated prices, terms of sales and software developer service agreements.
Presented innovative digital media marketing presentations to executive decision makers.
Evaluated current service needs and product satisfaction levels with established customers.
Fostered and facilitated relationships with Accounts' internal customers that resulted in new sales.
Enhanced marketing exposure through effective direct correspondence with potential clients.
Education
Bachelor of Arts: Business Administration
Kent State University – OH
Additional Information
Director of Missions, The Church in Aurora
Special Events Director, Aurora Youth Football Association
First Lego League, Lego Robotics Coach
Community Involvement for MetroHealth Medical Center, Public Announcement Marketing Campaign
American Red Cross, "Real Heroes Award Luncheon" Keynote Speaker
American Red Cross, "Tiffany Group" Keynote Speaker
American Red Cross, Community & Workplace CPR and Defibrillator Training
Delta Sigma Pi Alumni
Past President, Southeast Mothers' of Twins