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Project Manager

Location:
North Olmsted, OH
Posted:
April 20, 2015

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Resume:

SHEILA

A.

BUSSER

***** ********

Road,

Westlake,

Ohio

44145

440-***-****

aco94r@r.postjobfree.com

_

Dynamic,

creative

marketing

professional

with

diverse

media

experience.

Expertise

in

project

management,

branding,

creative

direction

and

team

leadership.

Exceptional

problem

solving

skills

with

strengths

in

integrated

marketing

strategy

and

task

navigation.

Product

Life

Cycle

Lead

Multidisciplinary

Teams

Vendor

Relations

&

Contracting

Strategic

Planning

Excellent

Communication

Skills

Staff

Development

&

Training

Logistics

Management

Web

&

Print

Content

Budget

Projections

and

Planning

P&L

Analytic

Analysis

Sales

Collateral

&

Support

New

Business

Identification

PROFESSIONAL

HISTORY

BrandMuscle

Inc.,

Cleveland,

Ohio

2013

to

February

2015

Graphic

Operations

Manager

I

lead

the

studio

team

on

the

second

largest

account

in

the

preparation,

verification

and

manipulation

of

creative

materials

for

use

within

our

web-

based

proprietary

ad

template

technology

solution.

Oversee

projects

of

a

complex

nature,

including

assigning

individual

responsibilities

for

the

project

team,

identifying

appropriate

resources

needed

and

developing

a

schedule

to

insure

completion

of

projects.

I

ensure

adherence

to

quality

standards

and

review

project

deliverables.

Make

recommendations

and

take

action

to

direct

the

analysis

and

solutions

of

client

issues

and

problems

in

the

best

interest

of

both

the

client

and

BrandMuscle.

Provide

training

to

production

coordinators

on

industry

concepts,

practices

and

procedures.

• Serve

on

the

management

team

for

Graphic

Operations

that

oversees

three

locations.

• Work

efficiently

and

effectively

with

outside

agencies

and

freelancers.

• Excellent

problem

solving

skills:

able

to

identify

issues,

define

cause,

document

resolution

and

implement

solution.

• Updated

and

expanded

client

style

guides

to

include

print

specifications

and

social

media.

• Manage

all

digital

files

for

TV,

Broadcast,

Web,

Print

and

environmental

graphics

• Work

with

outside

agencies

on

the

proper

industry

file

types

and

processes.

Cuyahoga

Community

College

Tri-

C®,

Cleveland,

Ohio

2011

to

2013

[Serving

55,000

students

in

5

locations,

Tri-

C ®

is

Ohio’s

largest

community

college.]

Graphics

Project

Manager

Manage

the

creative

team

of

8-

10,

designers,

photographers,

copywriters,

interactive

and

other

staff

to

produce

marketing

collateral

and

promotional

materials

for

print

and

digital

media.

Found

a

de-

centralized

approach

with

staffers

at

different

locations

and

departments

duplicating

efforts

and

spending

too

much.

Identified

and

implemented

opportunities

to

achieve

more

by

bringing

the

team

together

and

opening

up

communication

lines

to

achieve

better

results

and

better

serve

our

diverse

“customers”.

Educated

many

on

the

benefits

of

leveraging

technology

to

reach

today’s

audience

more

cost

effectively

than

relying

heavily

on

traditional

print

and

mail

programs.

• Work

diligently

to

clarify

how

vision,

mission

and

accountability

goals

can

make

immediate

and

sustainable

impact.

• Identified

a

history

of

rush

jobs

and

hurry

up

projects.

Diagnosed

root

causes

and

used

basic

project

planning

and

management

tools

to

reduce

panic.

Recommended

trello,

Podio,

or

Team

Work

PM

to

automate

project

management.

• Created

an

advertising

schedule

and

budget

to

encompass

print,

radio,

TV

and

environmental

graphics.

The

schedule

embraced

short

and

long-

term

objectives

with

the

flexibility

to

incorporate

last

minute

needs.

Plugged

in

annual

projects

and

busy

season

initiatives.

• Created

a

“print

vendor

certification”

program

to

reign

in

free

style

spending.

• Created

a

detailed

guideline

for

photography

requests

and

usage.

• Created

a

work

start

group

to

oversee

the

new

Style

Guide.

The

group

included

advisers

from

other

departments.

Updated

existing

style

guide

with

social

media

rules

and

made

it

freelance

friendly.

• Oversee

photography

standards

and

needs

for

all

college

departments

including

marketing.

Contract

and

coordinate

with

vendor

partners

for

printing,

signage/installation,

trade

show

displays,

graphics

and

be

able

to

create

and

execute

options

for

non-

traditional

needs.

Manage

budgets

and

cost

analyses

to

stay

within

yearly

budget

expectations.

SHEILA

A.

BUSSER

page

two

Cuyahoga

Community

College

Tri-

C®,

Cleveland,

Ohio

(continued)

Work

cross-

departmentally

to

better

target

potential

students

with

traditional

print

media

including

digital

options

such

as

Facebook,

Pinterest,

and

web

banners.

Trained

staff

on

new

technology

and

industry

trends.

Great

Lakes

Publishing,

Cleveland,

Ohio

1997

to

2011

Production

Art

Manager

Established

and

maintained

production

workflow

for

Cleveland

Magazine,

Inside

Business

and

custom

publishing

projects.

Produced

directories,

quarterlies,

event

materials

and

e-

newsletters.

Coordinated

workflow

for

5

designers

producing

ads

and

custom

projects.

Managed

client

relations,

resolved

conflicts

and

errors.

Wrote

and

designed

promotions

and

media

kits.

Maintained

vendor

relations,

project

budgets,

bid

proposals

and

press

checks.

Assisted

sales/marketing

team

in

developing

new

business

strategies

for

clients

from

print,

email

blasts,

social

media,

e-

newsletters

and

flipbooks.

Sold

advertising

on

our

websites.

Created

an

initial

package

roll

out

deal

for

magazine

advertisers

to

include

web

ads.

Created

free

web

ads

and

provided

them

links/artwork

to

use

on

other

sites.

Managed

and

contributed

to

weekly

custom

publishing

staff

meetings

that

included

Editors,

designers

and

sales

coordinators.

Reported

to

EVP

on

schedule

or

project

changes.

Created

monthly

analytical

report

for

articles

and

advertiser

hits/shares

used

as

a

sales

tool.

Created

a

smaller

team

from

existing

staff

to

work

on

custom

projects.

Then

proposed

the

formation

of

a

custom

department

after

showing

the

positive

results

in

revenue.

Cut

the

monthly

cost

of

a

freelance

graphic

designer

from

$2,800

to

$500

a

month

by

using

a

staff

member

to

produce

formatted

sections.

Initiated

work

start

meetings.

Established

profit

and

expense

expectations.

Educated

staff

on

expenses

for

creating

custom

publishing.

Created

a

formal

Style

Guide

for

the

Editorial/Art

and

advertising

departments.

Also

included

guidelines

for

freelance

designers

and

photographers.

American

Medical

Group

Association,

Alexandria,

VA

1994

to

1997

Art

Director

Managed

design

and

production

of

printed

materials.

Held

full

responsibility

for

art

direction

and

creative

development

of

a

four-

color

magazine,

several

newsletters,

books,

event

photography,

advertisements,

brochures,

web

site

and

all

other

graphics.

Worked

on

membership

campaigns

and

events;

wrote

and

produced

marketing

materials.

Administered

printing

and

marketing

budgets

and

coordinated

marketing

strategies.

Served

on

several

events

planning

committees

for

the

association

and

coordinated

all

timelines.

Utilized

online

capabilities

for

file

transfer.

Accelerated

production

timelines.

Switched

software

programs

to

current

design

standards

and

improved

design

products.

Found

that

two

offices

were

duplicating

work.

Divided

the

work

based

on

staff

capabilities

and

used

other

office

department

resources

at

the

same

location.

EDUCATION

COLUMBUS

COLLEGE

OF

ART

AND

DESIGN,

Columbus,

Ohio

BFA

-

Major

-

Illustration.

Minor

-

Advertising

Technical

Proficiency

Applications

Macintosh

and

PC

Platforms

InDesign

Suite

CS6

Data

Trax

SharePoint

• •

Photographer

in

studio

and

event

settings

MS

Office

Suite

Coremetrics

Omniture

• •

Twitter,

Facebook,

LinkedIN,

Instagram,

Tumblr

Dreamweaver

Flash

3D

Issue

Acrobat

9

• •

HTML5,

CSS3

design

and

graphics

language

ExactTarget

WordPress

Constant

Contact

• •

Track

analytics

for

online/social

media

traffic

Filemaker

Pro

Portfolio

CRM

database

• •

Technical

Seminars/Webinars:

for

InDesignCS6,

Flash,

Podio

Project

Management

software,

Team

PM

Project

Management

software,

Portfolio

Image

archiving,

SEO

and

SQL,

PHP,

Pinterest,

LinkedIN

and

FlickR

usage



Contact this candidate