Katalina Ferras Lloyd

***** *** **** ************, ******* 46236 Home 317-***-**** Cell 317-***-****

aco91s@r.postjobfree.com

PROFILE

Motivated, personable business professional with a successful 25 year track record of profitable marketing, advertising, and business development. Talent for creating marketing campaigns creating win-win community situations.

Ability to increase cash in advance dollars. Diplomatic and tactful with exceptional attention to detail. Enjoy handling multiple projects at the same time. Demonstrated history of producing large marketing projects in a timely and organized manner.

Flexible, versatile and able to maintain a sense of humor under pressure. Poised and competent with demonstrated ability to trouble shoot easily. Thrive in deadline-driven environments. Excellent team-building skills.

PROFESSIONAL SKILLS & ACCOMPLISHMENTS

Communications / Sales / Marketing / Advertising / Problem Solving

? Author of professional marketing concepts like the Dream Wedding Giveaway, Pet Partners, Pet Pals TV, Quincea?era Giveaway and many more.

? Creator of strategic win-win community marketing sales campaigns to benefit non-profit organizations from third party sponsor involvement like One America & the Human Society of Indianapolis sponsor partnership.

? Creator of marketing solutions for numerous clients in various industries from Doggy Day Care to a launching of a Casino boat in Florida. Specialize in marketing and community sales concepts for the auto sales industry.

? Thoroughly familiar with all aspects of television, radio industry and process of operations.

? Proven expertise in personnel management, recruit, hire/fire, train, supervise, and coordinate sales support activities. Review and analyze policy and procedures with view toward enhancing sales productivity, efficiency and quality performance.

? Research market opportunities and organize top level presentations involving company/customer commitments.

Organization / Events / Promotions / Concerts

? Creator of special events from start to finish including but not limited to site selection, event security, street closures, volunteer coordinator, event staff director and detailed event schedule. Compliance with all city, health department, permits and event insurance requirements.

? Talent, VIP bookings, contracts, and travel arrangements. VIP event areas, transportation, hotel and security.

? Precise to the second stage schedule and management including multi-camera large screen presentations to include pre-recorded & live to tape 30, 60 & 90 second segments, interviews, sponsor involvement and behind the scenes event highlights.

? Event coordinator of the first ZGS Telemundo Feria de la Familia event in Ft. Myers Florida with an estimated attendance of 10,000.

? Creator of scholarship music festival promoting education and opportunities for students from elementary to college.

EMPLOYMENT HISTORY

Trendsetter Solutions LLC - Indianapolis, Indianapolis

? Marketing Strategist / Consultant

? Present

Lin Television - Univision Affiliate - Indianapolis, Indiana

? Position: Marketing Strategist / Sales

? Reason for leaving: Univision Station Closed

ZGS Communications - Telemundo Affiliate - Naples, Florida

? Position: Director of Marketing & Promotions

? Reason for leaving: Husband transferred to Indianapolis

Trendsetter Solutions LLC - Naples, Florida

? Partner / V.P. Marketing, Community Marketing Campaigns, Business Development

Trendsetter Productions LLC - Texas

? Partner / V.P. of Marketing, Community Marketing Campaigns, Business Development

Anderson Marketing & Advertising LLC ? Texas

? Partner / V.P. Marketing, Community Marketing Campaigns, Business Development

Gift Industry Representative - Texas, Oklahoma, Louisiana, New York

? Position: Independent Manufacturers Representative of over 100 companies within the gift industry.

? Reason for leaving: Opened own advertising and marketing agency.

PERSONAL INFORMATION

? Central Christian - Houston, Texas

? PRSA National Member - In process of becoming APR Accredited

? Speak Spanish Fluently

? Motto: To be a good leader I must also be a good follower.

RECOGNITION & AWARDS

PROCLAMATION - Austin, Texas

? Presented by Mayor Kirk Watson

? Scholarship Campaign: Jam-A-Thon Music Festival ? 1997-2000 Scholarship Talent Competition

? Seven total event presentations with an attendance of 250,000 over a two day period.

PROCLAMATION - Orlando, Florida

? Presented by Mayor of Orlando

? Give Kids the World Fundraiser ? 2007

PROCLAMATION - Fort Myers, Florida

? Presented by City of Fort Meyers, Florida

? Feria De La Familia ? 2007 Telemundo

AWARD RECOGNITION - Indianapolis, Indiana

? Presented by Homeland Security

? Career recognition for Community Marketing Campaigns - Oct 2008

REFERENCES UPON REQUEST

Contact this candidate