Jasen R. Petersen
***** ****** ***** ****, ********, CA 92563 951-***-**** (
*********@*****.***
Marketing Coordinator
SOCIAL MEDIA STRATEGIST ~ INTELLECTUAL PROPERTY MANAGEMENT ~
OPERATIONAL EFFICIENCY ~ SALES & MARKETING
Drive Sales through Customer Retention and Brand Loyalty initiatives ~
Client Relationships ~ Account Management
Energetic, socially engaging Marketing Coordinator with an impressive
history of conceptualizing and implementing highly effective marketing and
branding strategies through varied platforms. Unwavering success creating
and launching compelling and high-quality campaigns through LinkedIn,
Twitter, online videos blogs and other popular social media channels. Solid
expertise in pre/post-production content management, as well as assisting
in video, audio, and image design, using programs, such as: Final Cut Pro,
Adobe Premier, Illustrator, and Photoshop. Demonstrate ability to work
collaboratively with C-Level Executives, key organizational departments,
leadership development teams, to align company goals with the needs of
customers and stakeholders.
Areas of Strength
Strategic & Tactical Project Management Training and
Planning Development
Brand Marketing/Awareness Customer/Client Social Media Platforms
Satisfaction
Market Research & Process Improvement Interdisciplinary Teams
Analysis Stakeholder Relationship
Business Expansion Online Content
Generation
Professional Experience
Partners In Leadership, Inc., Temecula, CA
2010-2014
Training Solutions Consultant, 2012-2014
. Leveraged extensive knowledge and experience to achieve results
formulating and implementing culture change strategies for small
organizations as well as Fortune 1000 companies. Strategically
collaborated with C-suite level Executives, Training and Development
teams, and Human Resource departments to realize unmatched results.
. Initiated the implementation of quantifiable training solutions for
America's 20th largest cable operator.
Marketing Coordinator and Legal Assistant, 2010-2012
. Excelled at garnering brand loyalty through the management of
company's social media networks. Executed well-written and well
researched content via weekly blog posts, tweets and LinkedIn Groups.
Instrumental in cementing the company's reputation as the #1
Accountability Training and Consulting company in the world.
. Collaborated in key marketing projects which included adding and
maintaining a database of video, audio, imaging, and other related
content files, for pre/ post-production training materials, most of
which were designed for PILU.com and PILTools.com. Altered story
boards, and assisted with the editing of video, audio and images.
. Rendered key assistance in achieving significant revenue growth, 20%
growth in Fortune 1000 clients, and well-over the company goal of
500,000 active website users on the PILTools.com website.
. Accepted responsibility for monitoring company's nearly 80
Intellectual Property (IP) usage, documenting illegal activity,
drafting cease and desist letters and protecting trade secrets.
Earlier Work History
Investools TD Ameritrade, Draper, UT, Client Relations, Technical Support
2005-2009
Discover Financial Services/Morgan Stanley, Draper, UT, Senior Account
Manager, 2002-2005
Sento Corp., American Fork, UT, Technical Support (Gateway, Inc.), 2001-
2002
Sears Holdings, Temecula, CA, Customer Service/Sales Representative
(Automotive Department), 1999-2001
Education & Training
Palomar Community College, San Marcos, Applied Management (pending)
Currently attending Brigham Young University-Idaho's online Pathway program