Marketing Communications

EDUCATION

California Lutheran University Thousand Oaks, CA

Bachelor of Arts- Marketing Communications

Date of Graduation: May 2013

Overall GPA: 3.3

EXPERIENCE

Traffic Coordinator 2- Northwest Division Comcast Spotlight

Englewood, Colorado October 2013 – present

• Input titles of client advertisements into database and enter instructions for ad airing

• Review contracts for accuracy, and works with Sales Executives to resolve issues with changes or

missing instructions

• Maximize billing opportunities by evaluating sold and scheduled inventory and adjusting commercial

placement

• Review the status of a client’s advertising schedule, revise and replace instructions for advertising

broadcast schedules

• Send final schedules to Insertion Department

• Perform an Order Verification report and reconciles against Advertising contract, reviews and manages

unverified spots

• Communicate to the appropriate Sales Executives, national clients, and Coordinators on a daily basis

regarding clients and ads

• Specializing in professional/college sporting events for the Pacific Northwest.

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CARA Volleyball Coach City of Lakewood

Lakewood, CO August 2013- present

• Teaching middle school girls/ boys about the fundamentals of Volleyball

• Developed detailed practice plans

• Assisted with coordination of Volleyball Tournaments

• Guided young athletes into pursuing the possibilities of being a college athlete

Athletics Marketing Internship California Lutheran University

Thousand Oaks, CA January 2013- May 2013

• Assisted with the development of a social media campaign to get insight into college athletics at CLU

• Utilized various social media platforms: Linked-in, Facebook, Twitter, and CLU sports website

• Monitored website on a daily basis

• Aided with the coordination of meetings with specific athletes on all sports teams at CLU

• Develop a relationship with our CLU athletes and our fan base

• Established a recruitment brochure to hand out to prospective student athletes

• Maintained a contact list of various professors and faculty to enhance the recruitment of students

Assistant Developer of Recycling Campaign City of Thousand Oaks

Thousand Oaks, CA August 2013 – May 2013

• Assisted in execution of recycling campaign in middle schools in the Conejo Valley School District

LESLEY HALLAGIN 2

• Implemented on campus advertising to encourage positive behavior

• Contacted various companies to donate prizes and incentives

• Developed a comprehensive advertising campaign and presented to a panel of fundamental contributors

to our cause

• Maintained a detailed budget of $20,000 for materials and implement plan

• Coordinated various team members to visit schools on a weekly basis

• Goal was to decrease the amount of waste in school and encourage a positive response

• Interviewed students and faculty about the positive changes in behavior in their peers

Business Office Administration Assistant California Lutheran University

Thousand Oaks, CA August 2011 – May 2013

• Work and assisted with all aspects of Business Office responsibilities

• Educating students and families about financial aspects of California Lutheran University

• Schedule meetings with various members of the Business office

• Assist with payroll for student workers

SKILLS

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