Chief Technology Officer

Brian S. Fritsche

**** ****** ******* **. / ********, MD 21797

443-***-**** / *****.********@*****.***

VP - Technology ( Chief Technology Officer

Setting Strategy & Vision ( Delivering Innovative & Agile Solutions (

Building a Culture of Excellence

Executive Summary

Executive Qualities.

> Dynamic Leadership. Battle-tested Technology Executive with solid track

record in category-leading growth, change, turnarounds and leveraging

technology to rapidly create profits.

> Innovative & Comprehensive Solutions. Strategic thinker with broad-

based expertise including sales, business development, engineering

practices, technology and operations. Proven ability to quickly

analyze business drivers and develop strategies to improve efficiency,

maximize resources and grow the bottom line.

> Passion for Excellence. Energetic leader known for ability to envision

and create successful outcomes in complex situations. Diverse industry

and functional expertise, with tenacious commitment to build world-

class teams delivering cost-effective solutions that drive sales,

profit, and market-share growth.

> Communications. Regular speaker at industry and technology events;

accustomed to regular domestic and international executive roundtables,

industry events, facilitator and board member of industry association.

Core Leadership Skills.

Rapid Growth Initiatives

Strategic Plan Development

Business Processes Redesign

International Team Development

New Business Development

Platform & Solution Strategies

Technology Architecture Definition

Multi-Million Dollar Change Leader

Public Speaking

Investor Board Relations

Strategic Alliance Formation

Maximum Revenue & Profit Growth

Select Areas of Impact.

> Strategic Planning & Execution. Turned around under-performing software

organization by completely changing business model and product

strategy. Annual revenues increased >20% in 24 months.

> Business Development & Sales Leadership. Personally closed major and

minor deals including corporate software contracts, service contracts,

and strategic partnerships among customers and competitors.

> Transformational Change. Reinvigorated $90M organization by aligning

operations, technology, and support teams with executive leadership and

sales teams. Implemented full transparency with metrics.

> Mergers & Acquisitions. Personally spearheaded 3 separate acquisitions

including marketing and sales company, software company, and off-shore

software development company.

> Leadership. Consistent track record of excellent team building, morale

development, and creating winning culture of "A+ players" aligned with

right core values.

Executive Career Progression & Impact

FedBid, Inc. / Vienna, VA/ 2014 - Current

Revolution Growth-Backed B2B e-Commerce Marketplace

CHIEF TECHNOLOGY OFFICER

. Report directly to CEO, execute on all aspects of technology strategy,

life cycle development, business development, and R&D, including

Engineering, Product Development, Client Support, Services, Quality

Assurance, and Infrastructure Support.

. Lead strategy development for both business and technology initiatives,

organization assessments, and process improvement/realignment to

properly align technology culture, skills, and roles with the goals of

the organization.

. Lead improvements and major product launches for a marketplace

currently transacting > $2 billion in annual e-commerce volume with

99.9% on-time delivery, and 99.9% uptime.

. Member of the Board of Directors which constitutes a "Who's Who" in

American business and Military.

Impact:

> Rapidly assessed optimal technology strategy including product vision,

strategy to achieve the vision, resource needs, and P&L goals to

create a cohesive corporate technology strategy.

> Led launch of B2Buy.com and FundsFlo.com as CTO, the first being a B2B

marketplace, the second being an e-Payments system facilitating high-

dollar escrow transactions between business clients.

> Implemented FedBid's mobile strategy which includes three iOS apps and

two Android apps, two are launched and the remainder are in

development.

> Work closely with the CEO and executive team to lead board discussions

around strategy, funding, results, and future goals and objectives.

Webb Mason, Inc. / Hunt Valley, MD / 2000 - 2014

$100MM marketing reseller organization.

SENIOR VICE PRESIDENT, TECHNOLOGY - CHIEF INFORMATION OFFICER

. Report directly to CEO, execute on all aspects of technology sales,

life cycle development, business development, and R&D, including

Engineering, Product Development, Client Support, Integrated Direct

Marketing, Professional Services, Quality Assurance, and Infrastructure

Support.

. Lead strategic and tactical initiatives for creation, delivery and

ongoing operation of all technology products, with most dominant being

MarketingBench (SaaS B2B marketing automation/e-commerce system with

>2000 distinct customer "sites", >1.5 million registered users, and

collecting over $55MM/annual revenues.

Impact:

> Paved foundation and led rapid growth initiatives to take company from

$24MM with 8 US sales offices to $100MM with 20 international sales

offices.

> Created leading b2b e-commerce platform for entire industry; in 1 year

developed product, engineering team, implementation/support team,

product marketing/sales strategy, governance model, and launched first

2 customers, Legg-Mason, and Royal Bank of Canada.

> Led acquisition of Chicago company with Bangladesh off-shore

development organization for low-cost software development; integrated

into operating model, and successfully delivered 15 client-driven

projects as result.

> Elected to WM's Board of Directors for performance as well as

DemandBridge turnaround; invited to join lead industry associations

Board (PSDA).

DemandBridge, LLC - (A Webb Mason Company) / Hunt Valley, MD / 2006 - 2014

$4MM Startup company offering end-to-end delivery and account

management platform for targeted niche of resellers and distributors

of brand management and marketing products/services.

SENIOR VICE PRESIDENT - CHIEF INFORMATION OFFICER - PRESIDENT

. Concurrent to SVP/CIO, promoted to assumed leadership of company

specializing in customized software for operations, fulfillment,

production and customer service; report to Board of Directors.

. Met regionally with customer groups to brainstorm market dynamics and

re-aligned focus of organization.

. Direct business development, sales, product advancement, delivery, and

all aspects of customer relationship management and support in global

market (US, Europe, and Australia).

. Lead development and engineering teams in time progressed product

including design and architecture.

. Organize product design, strategic markets to focus on, and

sales/marketing strategies.

Impact:

> Directed 5 separate acquisition targets in past 6 years.

> Refocused company to supply chain as liaison between

manufacturers/suppliers/resellers, opening up channel of >30,000

additional potential customers, and serves as hedge against

disintermediation of reseller niche.

> Organized regional customer-centric "Reset" conventions that led to

launch of several new TopForm software products, e.g. cloud-based

products (SaaS), marketing automation platform for business-to-

business, and low-entry, recurring revenue model to create solid base

of reliable revenue; revenue funded development of 4 additional

product lines: Re-launched entire company and operating model as

DemandBridge.

> Turned around TopForm Software that was losing 400k/year pre-

acquisition sales up 176% over prior year and ~20% EBITDA with future

target EBITDA of 40%, with expected sales growth to just under $10MM.

> Led company to win numerous PEAK awards-industry benchmark for best-in-

class in select categories.

Deutsche Banc Alex. Brown / Hunt Valley, MD / 1999 - 2000

Private Wealth Management segment of German giant Deutsche Bank.

VICE PRESIDENT, GLOBAL INTERNET APPLICATIONS

. Led very large team of on/off-shore resources for web-based solutions

delivery to high-profile Private Clients.

. Worked directly with executive management on weekly basis to share

ideas, weigh goals/priorities, and set direction; heavy team

integration with large 3rd party delivery partner (Deloitte).

Impact:

> Features delivered and active promotion of platform resulted in rise

in subscription rates for Atlas (the portal) of >400% in 2-year

period.

> Key in 5 member group that restored order post integration; put

together model for organizational plan/structure, program governance

model, budget, and priorities that leveraged resources of DB to create

market-leading solutions for DB/AB customers.

Credit Management Solutions, Inc. / Columbia, MD / 1992 - 1999

Start-up software organization that automate workflow involved in

evaluating consumer loan risk.

SENIOR VICE PRESIDENT - DIRECTOR OF NEW BUSINESS

. As company's 17TH employee held roles of rising seniority during rapid

growth and run-up to IPO.

. Customers included NationsBank, Bank of America, Wells Fargo, First

Union, Barclays Bank (UK), TranSouth, US Bank, and virtually every

other major and mid-level player in consumer banking market.

. Brief progression of roles includes:

o SVP, Director of New Business 1996-99. Oversaw all pre/post-sales

technology execution for company, including management of >200

employees in various departments.

o Director of Customer Service 1995-96. Directed all Professional

Services departments e.g. Custom Engineering, Service, Q/A. Constant

involvement in sales, business development, and senior management.

o Director of Project Management 1994-95. Managed portfolio of

customer projects while also leading team of 25 Project Managers;

delivered highly customized software systems to world's largest

banks.

o Senior Project Manager-Engineer 1992-94. Managed customer projects

portfolio ranging from $800K-$2M. Customers included NationsBank,

First Union, US Bank, Wells Fargo, Bank of America.

Impact:

> Played critical role in taking startup to IPO in 1997: leader in ramp-

up company that grew from 17 to 350 employees rapidly: given

increasingly greater senior positions and direct reports.

> Led development of industry-leading product that would run at auto

dealership and transmit applicant information into network of

connected lending institutions (CreditRevue customers).

> Signed exclusive deals with ADP and UCS for >60% of auto dealer market

for finance/insurance software.

> Listed on patent as inventor of Credit Connection.

Brian S. Fritsche

Resume, Page

2

Professional Development

Bachelor of Science-Management Information Systems / Virginia Commonwealth

University (VCU)

. Internship: Database Analyst & Programmer / Philip Morris USA /

Richmond, VA / 1987-90

o Multi-year Internship with Fortune 100 organization

Board of Directors: PSDA 2009-Present / DemandBridge 2009-Present / Webb

Mason, Inc. 2005-Present

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