R ICHARD C. SHOCKLEY
Dynamic and Driven Sales Professional
**** * *** * • Westpoint, IN 47992 (Lafayette, IN Area)
765-***-**** (Cell) • 765-***-**** (Home)
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I am an accomplished sales leader and strategic planner with 20 years of combined experience positively
impacting the bottom line through expert development and execution of operations strategy for multimillion
dollar ventures. I have the ability to sell highly technical products and services to senior leaders and key
decision makers. I have a disciplined and focused approach for setting and reaching my goals. I have superior
management and supervisory skills and a proven ability to develop processes that enable top growth, profit,
and efficiency for teams or as an individual contributor. I have excellent oral and written communication and
organizational skills and I am very innovative and resourceful, with the ability to quickly learn and implement
new concepts. I am always able to meet deadlines while managing multiple tasks. I have a thorough
understanding of buy & bill and reimbursement. My reimbursement experience includes LTC, traditional
practices, ACO’s, and hospitals. I believe that my reputation for integrity and honorable dealings is one of my
most important assets, which is why I hold myself to a high standard. My values include having a methodical
and clear approach to overcoming challenges, having courage and imagination, being inclusive, being an
expert in your field, and never giving up are hallmarks of my character.
Penetrating Competitive Develop/Maintain Conduct Market Analysis to
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Accounts Relationships develop
Reimbursement Expert with C-Suite/Key Decision and Execute
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Makers Strategies/Action Plans
Regional Trainer Grow Existing Accounts Understanding Competitive
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Threats
Buy and Bill/Specialty Pharmacy Maintain Relationships Maximize Margins
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Expert Post-Sale
Skillfully Align available
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Plan Customer Prospect New Accounts Resources
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Meetings/Presentations
Long Term Care Expert to meet Business
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Understanding Customer Needs Needs/Demands
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and Point of View Exceeding High Performance
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Annual/Quarterly Teambuilding
Identify and Capitalize
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Immediately Revenue Targets Product Launch
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on Customer Needs Clinical Selling Specialist
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EDUCATION
Purdue University B.S. Industrial Management/ Minor Industrial Engineering
Command & General Staff College Combined Arms Staff School
Defense Language Institute Russian Basic Course
PROFESSIONAL EXPERIENCE
AMGEN INC, World’s largest biotech company 2014 – 2014
Senior Biopharmaceutical Account Manager Laid-off
R ICHARD C. SHOCKLEY
Provide leadership and account management to hospital and practice CEO’s and key staff. Provide clinical and
scientific data to key decision makers. Provide buy and bill expertise to office staffs. Develop strategies based
on market analysis, trends, and available data to construct a territory plan. Execute territory plan and
evaluate feedback. Conduct key customer events. Manage multiple projects while meeting all deadlines.
Ranked 1st in region with retail pharmacy share 33% (1 of 142), district average 9% through educating
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pharmacists.
Ranked 2nd in the district (2 of 8) vs. goal attainment 120% by using analytics and identifying
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appropriate targets.
Ranked 1st in district and 9, (9 of 142) in region for breadth of writers by relentlessly pursuing prospect
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accounts.
NOVARTIS PHARMACEUTICALS, 2005 – 2014
One of the world’s largest pharmaceuticals companies with $38B in annual revenues
Interim Sales Manager for Northern Indiana
Provide leadership to the sales team through planning and executing sales strategy in the district based on
market analysis and sales trends.
● Work closely with Senior Leadership to understand expectations and district priorities.
● Effectively motivated and managed 13 Representatives to achieve being the #1 district with Exelon
Patch by creating a detailed action plan that included high value targets and an excellent execution
plan.
Finished 1st of 22 in management development program by constantly striving to achieve the very
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best.
NOVARTIS PHARMACEUTICALS, continued 2005 – 2014
One of the world’s largest pharmaceuticals companies with $38B in annual revenues
Executive Sales Consultant
Provide leadership and account management to hospital and practice CEO’s and key staff. Provide clinical and
scientific data to key decision makers so that they can make the best decision for their patients. Provide buy
and bill expertise to office staffs. Conduct key customer events. Manage multiple projects while meeting all
deadlines.
● Ranked in the top 15% of North Operating Unit with Reclast from 2010 – 2012 by having a passion for
clinical selling.
● Selected as District trainer and quarterback based on exceptional communication and engagement
skills.
Ranked 1st in Louisville Region in Reclast volume in 2011 with 43% increase over 2010 by leveraging
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relationships and maximizing the buy & bill process and thoroughly understanding the reimbursement
process.
Ranked 1st in Lafayette District (1of 12) and 2nd in region (2 of 65) in Diovan Sales 2007 by having a
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methodical and clear focus for my goal.
Ranked 1st in Region in promoting new CV program 2006 by establishing key relationships with
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specialists.
UNITED STATES ARMY RESERVE 1983- 2014
Lieutenant Colonel, Detachment Commander Iraq / Kosovo / Bosnia USAR
Conducted civil military operations throughout the 1st Infantry Division area of operation. Conducted
provincial meetings with key Iraqi civilian and military leaders to support the coalition objectives of nation
building while transitioning to a locally run government. Worked with key Iraqi leaders to accomplish a variety
of tasks that included civil reconstruction, job creation, and agriculture projects.
R ICHARD C. SHOCKLEY
● Detachment Commander Iraq, Commanded 36 Special Operations soldiers in Iraq performing missions
in both low and high intensity conflicts.
● Received top rating in Iraq & Kosovo.
● Team Leader in Kosovo & Bosnia and provided Civil Affairs expertise to the Russians and British.
● Worked with the UN and NATO to facilitate the rebuilding of Bosnia and Kosovo.
● Played a key role in working with the Red Cross during prisoner exchanges in Bosnia.
● Assisted local government and the United Nations in the return of displaced civilians to Kosovo.
US Army Reserve, Special Appointments
● Selected by Special Operations Command Europe to be an instructor for the NATO Civil Affairs course
at the Spanish War College and the Greek Partnership for Peace Institute.
● Taught officers from over 20 countries on US and NATO Civil Affairs operations.
Selected by Command to be an instructor & evaluator for the 1st Infantry Division while at the combat
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maneuver training facility in Germany & during Key Resolve in Korea.
VERIZON COMMUNICATIONS, Indianapolis, IN 1994 -
2002
Third largest telecommunications and data provider in the USA with over 93B in annual revenues.
Midwest Market Development Manager/IL Sales Manager
Developed new data and telecom markets in Illinois that created new revenue sources. Developed, Sold, and
implemented marketing and business plans for the use of new technology and equipment in IN, IL, and PA.
Created business plans for vertical markets, key customers, new technologies, and to mitigate competitive
threats.
● President’s award recipient in 2003 for developing marketing & business plans that resulted in an
additional $4,000,000 annually.
● Hosted state wide events and conducted training seminars as the Subject Matter Expert (SME) for new
data networking technologies at customer sites and at technology fairs.
Sales Manager
Managed 8 representatives in IL, $13 million in sales, over 1000 accounts in every possible industry.
● Circle of Success Club member for exceeding goal (141%) for equipment and network.
1st state to sell new technologies and link the IL University system.
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