THOMAS W. FAY
Genoa City, WI ***** Phone: 262-***-**** ******@*******.***
Business to Business Sales Representation
Offering the performance of excellence in the strategic marketing and sale
of
industrial products.
Achievement oriented, entrepreneurial sales leader with strong skills in
identifying profitable business opportunities and creating comprehensive
sales plans that consistently improve revenue, increase market share and
capture corporate visibility. History of building profitable territories
from the ground-up and generating impressive sales for new markets by
employing extensive product knowledge, customer relationship building, and
meticulous attention to customer requirements throughout the life of
relationship.
Decisive negotiator and natural sales leader with proven ability to
identify, penetrate, and secure on-going profitable accounts and
partnerships. Truly enjoy leading customers through sales process and
creating win-win situations. Consistently produce win-win negotiations
through natural sales ability; quality relationship building, problem
solving and a positive attitude in face of adversity. Computer literate.
Masters of Business Administration.
Believe strongly in providing quality service and responsive customer
attention.
PROFESSIONAL EXPERIENCE
President
Thomas Fay & Associates - Chicago, IL
2008 - Present
Independent sales agency serving the needs of the aerospace,
telecommunications and medical industries.
. Create / implement nationwide campaigns, securing introductions, RFQs,
purchase orders
. Develop and manage technical specifications, ensuring clients'
profitable application
. Spearhead sales introductions to technical manufacturing companies,
resulting in growth
. Expertise in multi-axis machining, thermoplastic micro-molding and
contract electronic manufacturing.
Founded this Sales Agency to serve the sales and marketing needs of
industrial manufacturing companies coping with the demands of the 2008
recession. Conducted in-depth market analyses, designed and prepared sales
& marketing literature to secure initial introduction, RFQ development and
purchase orders
Initiated phone contact and traveled throughout the US to conduct sales
introductions to highly technical manufacturing companies.
Midwest Sales Manager
Semi-Bulk Systems, Inc. - St. Louis, MO.
2006 to 2008
(An $11M Capital Equipment Manufacturer engaged in the sale of high
technology capital equipment to the industrial and food processing
industry.)
Key Contributions
. Managed a six state territory with direct sales responsible for key
accounts such as General Mills, Nestle, US Gypsum, Akzo Nobel, etc.
. Attended trade shows, developed customer specific marketing promotions
. Developed new marketing literature and sales
. Was responsible for the recruitment and daily management of independent
sales representatives
. Achieved placement of capital equipment in 14 production facilities of
major OEM customer
THOMAS W. FAY (page 2)
Midwest Sales Manager
MAPLAN NORTH AMERICA - Hanover Park, IL
1997 to 2006
(A $14M U.S. subsidiary of $45M European Capital Equipment Manufacturer
engaged in the sale of high technology molding equipment for industrial
manufacturing and turnkey manufacturing processes.)
Charged with building and expanding assigned territory within the central
U.S. and covering 14 states as well as Ontario, Canada. Occasional sales
work in Central America and Mexico. Work closely with European Engineering
department to convey customer technical needs. Target new customers and
projects within the automotive, medical, oil field services and
manufacturing industries; analyze needs; collaborate with client to develop
proposals; negotiate contracts and provide ongoing customer service for new
and existing accounts. Independently develop monthly business forecasts to
reach objectives; develop new business based on knowledge of industry and
networking; author contracts; develop technical details/proposals and
provide exceptional product knowledge to gain customer trust and loyalty.
Key Contributions
. Managed missionary sales territory from the ground-up to one generating
$3.5 - $4.0M per year.
. Met or exceeded self-imposed quotas during tenure by cultivating long-
term relationships and maintaining regular communications with customers.
. Captured competitive market share from leading competitor for two primary
accounts by gaining customer confidence and follow through on engineering
commitments.
. Structured all phases of negotiations of $4.5M deal for turnkey delivery
service that included machinery, tooling and software customization.
. Conceived use of and created numerous PowerPoint proposals that are
currently used worldwide and played active role in development of
marketing literature.
Sales Representative
CROSS CHEMIAL COMPANY - Detroit, MI.
1993 to 1997
(A $13M manufacturer of specialty lubricants and releasants serving the
metal, rubber, urethane and plastics industries.)
Responsible for the direct sale of specialty chemical products to zinc and
aluminum die casters in a 5 state central U.S. territory. Conceived,
designed and marketed a new proprietary ozone generator product line for
control of bacteria contaminant in metal working fluids and coolants. In
addition to direct domestic accounts, I also was tasked with the
recruitment of an international distribution network and direction of sales
agents within Japan, China and South Korea. Attended trade shows and
conducted direct sales calls to potential these SEA customers. Composed
all technical marketing data for this extensive line of specialty products.
Key Achievements
. Delivered sales increases from zero dollars to $4.5M per year by creating
successful sales network in three Asian countries.
. Maintained record as leading salesperson during three out of four years
with Detroit company.
. Personally responsible for building all sales, creating all marketing
materials, and securing relationships with international sales
distributors.
. Prepared all technical data specification sheets to ready for translation
into appropriate language and communicated specific product developments
from potential customers in Asia back to Detroit.
THOMAS W. FAY (PAGE 3)
Sales Representative
McINTYRE GROUP - University Park, IL 1990 to
1993
( Manufacturer of specialty chemicals and surfactants.)
Managed 15-state territory for the sale of specialty chemicals ingredients
to producers of brand name consumer and industrial products. Called on
accounts including Helene Curtis, Mary Kay Cosmetics, Alberto Culver and
Amway. Simultaneously responsible for establishing and management of
distributor network within same territory. Provided training for all
distributor employees and work closely with distributors on joint sales
calls.
Key Achievements
. Delivered sales increases from zero dollars to $3.5M per year by creating
successful sales network in three Asian countries.
. Achieved consistent sales increases throughout tenure by first building
relationships with chemical departments to determine needs then
establishing contact with purchasing departments.
. Successfully penetrated Amway Account despite attempts of previously
assigned representative and played key role in priming company for multi-
million dollar purchase.
? Expanded territory accounts and dollars, securing $1M+ in sales from
Atlanta area alone.
Early work career includes sales representative positions with PPG
Industries (specialty chemical products) and Tropical Plant Rentals Chicago
(intangible product sales).
MBA, Keller Graduate School of Management - Chicago, IL.
BS, Virginia Polytechnic Institute & State University - Blacksburg, VA.
Gateway Technical College - Kenosha, WI. (for computer skills update)
Conversant in Word, Excel, PowerPoint, Adobe Forms Central & Acrobat and
ACT
Numerous sales management workshops completed throughout career