CRAIG D. BREWER
*** **** ***** **** • Kodak, TN *7764
317-***-**** • ***********@*****.***
BUSINESS-TO-BUSINESS SALES REPRESENTATIVE
Established a successful record of sales performance, accomplishments and awards since 2004 in highly competitive
sales-driven industries that have required strong prospecting, objection handling and closing skills to sell product benefits and
value over price. Success can be demonstrated by (1) achieving record setting sales results including the highest rental
revenue in November/December 2014 and January 2015 with United Rentals ; (2) increasing revenue approximately 10% in
first year and was 110%+ of budget expectations with Sunbelt Rentals ; and (3) generating more than 200% growth and was
a key figure in turning around underperforming branch with Sunbelt Louisville . Sales strengths:
• B2B Cold Calling • Client Relationship Building • New Account Development
• Sales Management • Networking & Prospecting • Negotiating & Closing Deals
• Referral Source Development • Sales Call Planning • Product Presentations
• Sales Goal Attainment • Customer Follow-Up • Customer Needs Analysis
PROFESSIONAL EXPERIENCE
UNITED RENTALS, Knoxville, TN 06/2014 - 01/2015
Specialty Sales Representative. Recruited and relocated to the Knoxville market from Charleston, South Carolina, based
on proven industry experience, to increase sales, securing new account, and turned around an underper forming territory
covering all of East Tennessee including all of Knoxville to Tri-Cities.
• Implemented an aggressive sales and new account development campaign calling on excavation and piping
contractors to drive revenue growth of trench safety equipment.
• Successfully retained business with 100% of the existing accounts through regular sales call activity and relationship
building efforts with key decision-makers.
• Generated an immediate impact on rental revenue by securing business with 12 new contractors that added
approximately 15% growth in new rental revenue.
• Achieved record setting sales results for the branch including the highest rental revenue in November and December
2014 and January 2015.
SUNBELT RENTALS INCORPORATED, Charleston, SC & Louisville, KY 06/2006 - 04/2013
Sales Manager (05/2010 - 04/2013). Promoted and relocated to Charleston, South Carolina to an underperforming scaffolding
rental branch for this construction equipment rental company to turn around revenue and profit growth in the Eastern
part of South Carolina.
• Directed the relocation of the branch and reestablished sales growth by providing leadership, motivation, and
encouragement to the sales reps and by working in the field with reps to secure new accounts.
• Increased revenue approximately 10% in first year and again in second year and was 110% + of budget expectations.
• Reestablished a branch culture focused on safety that led to securing business with several major contractors.
Specialty Sales Representative (06/2006 - 05/2010). Contributed to the sales growth selling scaffolding equipment rental
services calling on building contractors (commercial, industrial, and some residential) in Indiana, Illinois, Michigan, Iowa,
and Missouri.
• Recognized for generating more than 200% growth and was a key player in turning around this underperforming
branch that the company was considering closing.
• Secured business with contractors working on major projects including Lucas Oil Stadium (Indianapolis), Purdue
University (football stadium and basketball arena renovations), University of Illinois, University of Iowa, and the
Indiana University football stadium renovations.
• Exceeded expectations by starting in the Louisville, Kentucky area and then aggressively expanding into surrounding
states where there had been minimal scaffolding rental business. Networked with the loca l branch equipment rental
offices to capitalize on any new construction opportunities.
• Built an extensively loyal base of customers through hard work and continued follow up.
Additional Experience:
Equipment Foreman, ASI LIMITED, Indianapolis, IN 2004 - 2006
Sales Representative, AGGREGATE, Indianapolis, IN 2001 - 2004
EDUCATION & CERTIFICATIONS
Attended one year of technical courses - EAST STROUDSBURG STATE COLLEGE, East Stroudsburg, PA
Certifications: MSHA; Fork Lift Certification; OSHA 10; OSHA 30