DONALD E. HOOKER
*** ***** **** *****, **** Mill, SC 29715 803-***-****)
***.******@*****.*** ( www.linkedin.com/in/hookerdon
A self-directed business executive with over 15 years of experience driving growth through sales and customer retention for leading business-to-business sales organizations.
CORE COMPETENCIES
Campaign Management - Sales Training & Support - Account Development - Market Research - Competitive Analysis - Budgeting/Forecasting - Prospecting/Client Cultivation - Sales/Product Packaging - MS SharePoint - Product Training - Creative & Technical Writing
EXPERIENCE
Mood Media
Manager, Sales Account Management - Western U.S.
1/2011 - 1/2015
Managed an inside sales and customer retention team of 15-20 representatives. Consistently achieved retention goals.
. Planned, lead, organized and directed day-to-day customer service and retention operations
. Managed staff of 13 remote and 5 local representatives performing sales, retention and customer service functions for $48M annual billing base
. Managed interactions with field sales and service operations personnel to achieve team objectives
. Led meetings with individuals and team to provide training, career development guidance, motivation and positive, goal-oriented feedback
. Administered department's SharePoint team site and served as SME for company SharePoint migration team
Key Achievements:
* As part of a four-person management team, was tasked to take a 90 person, largely field based sales and retention team, reduce the headcount to 40, saving the company in excess of $2MM annually through reduced personnel and
related travel expense.
* Met the region retention goal for 10 of the last 12 quarters.
* Led team with the highest recurring billing and equipment and labor sales for 4 straight years.
Mood Media/Muzak
Director, Audio Marketing
2/2008 - 1/2011
Directed administrative, customer service, creative and production functions for a team of up to 60 employees. Supported field sales efforts for product line, including training and client sales meetings.
. Managed all customer service, creative, and production functions
. Managed and directed administrative and support staff
. Managed interaction with all field sales and service operations to achieve company objectives
. Overall management of four interdependent workgroups within department
. Participated in and led meetings with team providing on-going training, career development guidance, motivation and positive, goal-oriented feedback
. Developed and enhanced relationships with franchise office network throughout US
Key Achievements:
*Administered client-facing web interface for audio marketing production requests.
* Decreased end-to-end production turnaround time by 30%.
* Through process efficiency gains and minor investments in technology, was able to reduce payroll from 60 employees to 35 employees while maintaining a 90% gross profit margin on a $40MM per year billing base.
Mood Media/Muzak
Consultant Manager
12/1999 - 2/2008
Actively led all customer service and creative functions for team supporting a national client base.
. Ensured team compliance with productivity targets and work quality standards
. Provided on-going training and performance improvement support to team members
. Led development and integration of policies and procedures, including documentation
. Provided statistical performance measurements to ensure team alignment to company goals
. Actively prepared and led training and development plans for team members
. Served as a resource to sales organization to promote the sale of services
Key Achievements:
* Mentored and developed 9 team members into leadership positions within the company.
* Assisted with the acquisition and ingestion of 5 competitors that resulted in a $12MM increase in annual billing base.
EDUCATION
Certificate Sandler Sales Training
Coursework, English Oklahoma Baptist University