Raphael Seydoux

D.O.B: April **th, ****.

Mobile. (86-186********

Email: acn01h@r.postjobfree.com

Sales director with broad experience in multicultural business

environment in Mandarin, English and Spanish. Expert in project

development and coordination.

.

PROFESSIONAL EXPERIENCE:

2003 - now: 11 years of experience and career evolution at DEFI Group in

China (www.defi-group.com). The company is dedicated to the fields of

spectacular outdoor advertising, signage production and design( 14

branches worldwide, 40 million Euros of turnover, 300 employees.

2007 - To date: Sales Director for China and Korea - DEFI Group -

Spectacular Outdoor Advertising - Beijing, China.

Member of the international division, which reports directly to the CEO

of DEFI Group.

. Prospection and commercial follow-up of the main Chinese and Korean

advertisers together with their advertising agencies for export

projects of spectacular outdoor advertising:

< International long term projects with DEFI Group subsidiaries in

Europe, Russia, The Middle East and the USA. ( Hyundai Dubai,

TCL Paris, Kia Poland, Haier Hong Kong, Haier Paris, Hisense

Brussels, Changhong Paris, etc.

< Long term commercial projects in Mainland China: Nestle

(Beijing, Guangzhou, Qingdao, Chongqing), Bayer Beijing and

Shanghai, JVC Beijing, Ricoh Beijing, etc...

. Realization of short term outdoor advertising campaigns in mainland

China for overseas customers ( Aeroflot Beijing and Shanghai, Prada

Chengdu, Mexico tourism board Beijing, etc.

. Building of commercial partnerships with Chinese and Korean

companies --> CR8 (China) and Newton (Korea) for the creation of a

network of digital screens in Beijing, AVIC Company for the RICOH

project at Beijing Capital Airport Terminal 3, Jing Cheng Ad. Cie in

Shanghai for the Mercedes-Benz project, etc.

. Organization and coordination of the DEFI teams in China and Korea:

sales, public relations, administration and accounting (four

persons in Shanghai, six persons in Beijing, 3 persons in Seoul.

. Sales results 2014: 1,5 million euros of growth margin

2003 - 2006: Sales director - DEFI Lichuan - Spectacular Outdoor

Advertising - Shanghai, China.

Creation of DEFI Shanghai office.

. Team recruitment and management, four persons.

. Development and commercialization of large dimensions outdoor

advertising devices such as neon and canvas billboards for short

term and long term corporate or product campaigns.

. Follow-up of the existing clientele and prospection of new

customers ( General Motors Shanghai, Estee Lauder, JVC, IWC,

Mercedes-Benz, Michelin, etc.

. Building local partnerships such as real estate developers or

advertising companies in order to set up long-term projects( IWC

Shanghai, JVC Shanghai, etc.

1998 - 2002: Assistance coordinator - AXA Assistance - Paris, France.

. Medical, technical and lifestyle assistance for American Express

cardholders and customers of AXA group (Winterthur, Thomas Cook,

etc

1997: Project manager - Norcros S.L. - Barcelona, Spain.

. Import and Export Company dedicated to public and private tenders.

Preparation of the files for tenders of the European Commission,

The World Bank or private clients in African and Asian countries.

. Follow-up of customers and suppliers.

1995 / 1996: Sales representative - Geladour S.A - Bolbec, France.

. F&B sales and distribution to restaurants, to public and private

organizations.

LANGUAGES:

French: Native language.

Mandarin: 12 years in China, spoken in professional and everyday life

English: 18 years of practice in professional and everyday life.

Spanish: 4 years of working experience in Barcelona.

EDUCATION:

2003: EU - CHINA Junior Managers Training Program, Beijing, China.

Program of specialization for business in China.

1990 - 1994: Ecole Sup rieure Internationale d'Administration des

Entreprises - Lyon, France.

Master in Sales and Marketing.

FIELDS OF INTEREST:

Arts: Cinema, Music, Reading.

Sports: tennis, soccer, fishing.

Family travel.

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