Contract Administration, Procurement, Sourcing, Marketing

Lisa M. Viher

**** ****** ****** ******, ***** Las Vegas, Nevada 89081; 702-***-**** (cell); ******@*****.***

PROFESSIONAL PROFILE

An accomplished professional with over 25 years of experience in providing

successful marketing, advertising and production initiatives that streamlined

operations, ensured client satisfaction, and increased productivity. Key

component areas have addressed:

• Concept development, production and strategic planning, visualization,

stimulating a “big picture” focus, managing multiple projects

simultaneously, and developing high profile presentations.

• Effective decision maker that quickly evaluates alternative resources in a

logical manner.

• Excellent communication skills, coupled with the ability to establish and

maintain rapport with all levels of personnel including upper management,

VIP’s, and diverse clientele.

• Proven skills in time management, personnel development and training,

encompassing: leadership, team building, planning, organizing, and

problem solving, all of which realized significant contributions to bottom

line results.

FORMAL EMPLOYMENT

02/13 Present The Venetian The Palazzo

Procurement Contract Specialist

Perform complex analysis for supplier and material contracts, develop long range strategic

commodity plans, streamline operational procedures, perform continuous improvement

activities, recommend and establish alternative solutions, and present project reports to

senior management. Demonstrate knowledge of financial and cost management, PO and

contract management, and spreadsheet analysis. Negotiate and assist with the

implementation of different types of service contracts and achieve the most favorable results.

Contracts include the following areas: Media & Advertising, Marketing & Promotional, Guest

Services, Human Resources, Special Events, and General Services. Development of

commodity strategies with strong oversight and focus on implementation to achieve

exceptional results in cost reductions, quality, delivery and technology. Performed sourcing

and selection of suitable suppliers and comprehensive supply base management. Analysis

of total cost of ownership, summary of procurement, recommendation, supplier follow up,

management reporting, department involvement and cooperation. Develop comprehensive

commodity strategies that documents sourcing approaches, preferred suppliers, cost

performance and gaps, quality performance and gaps, logistics solutions and technology

roadmaps. Excelled in supplier negotiations using multiple approaches such as market tests,

long term agreements, cost models. Excelled in execution and delivery of strong

performance in cost, quality, delivery, technology and people.

2/09 Present Red Dragon Entertainment

Owner, President, Chief Executive Officer

I provide hands on development and implementation of high level strategies. I make all

major corporate decisions, manage the overall operations and resources of the

company, and act as the main point of communication between the corporation and all

financial investors. I conceive, plan, execute and manage every aspect of this

corporation.

MGM Resorts International, Advertising and Strategic Sourcing, Las Vegas, NV

2/07 – 4/11

Assistant to Sourcing Project Managers (Contracts) & Advertising/Media Buyer

Procured graphic arts, special events production and services, information technology,

energy & environment, production services, horticulture – advertising and strategic

sourcing corporate contracts. Orchestrated departmental operations and purchased

graphic arts print collateral, images, intellectual property and grand format (billboards,

marquees, duratrans & mobile car wraps) collateral. Supported Production

Supervisors, Direct Mail, Advertising Account Executives with logistical aspects of

production and work flow. Worked extensively with multiple advertising agencies while

overseeing their production specifications and production; all of which resulting in highly

efficient and smooth flowing business operations. Maintained advertising print budgets

while leveraging buying power of MGM.

Strategic Sourcing Corporate Contracts

Effectively drove the development and implementation of supply chain management

techniques to enhance supplier performance at the lowest overall cost to the business.

Maintained current market conditions on required commodities. Strategically sourced and

negotiated products and services. Prepared and executed RFQ, RFP and corporate contract

documents. Analyzed bid responses making fiscally sound recommendations and

purchases. Worked with the end users to ensure that the right mix of product is maintained in

order to conduct business without interruption. Ensured periodic quality checks of incoming

merchandise and supplier reviews were conducted regularly. Provided training to team

members by enhancing product knowledge, system applications and negotiation skills.

Developed and maintained strong business relationships with key suppliers. Executed roll out

of corporate contracts across multiple properties & departments in conjunction with internal

depts, manufacturers, distributors and shipping agents.

10/04 9/06 DEPARTMENT OF DEFENSE (DOD), Rapid City, South Dakota

Assistant Marketing Director

• Developed and implemented all marketing and advertising for 26 service businesses. In

this capacity performed a full range of services equivalent to commercial advertising

roles of: account executive, production manager, buyer, photographer, Web master,

marketing researcher, budget analyst, strategic planner and copywriter. Vicarious

improved operational efficiency, enhancing participation and increasing financial

income to services activities.

• Developed communication strategies to effectively and efficiently reach varied target

markets.

• Presented creative concepts and strategies to clients as to appropriate advertising and

media mix for their programs, events and sales promotions.

• Conducted qualitative/quantitative market research utilizing the ICE program, focus

groups and surveys. Developed customer relation enhancement programs utilizing

various services marketing and advertising strategies, customer relations and media

techniques. Provided constructive feedback to clients in regards to special events and

programs. Assisted in planning and implementing major events, competitions and base

wide activities.

• Managed Right Start Informational Fair, First Term Airmen's briefings, Commercial

Sponsorship and Air Force Web Rims program, and Air Force Portal websites. This

quality of life support organization provided social services to active duty and retired

military personnel, their dependents and an auxiliary civilian work force.

2/04 5/04 AMERICAN RED CROSS, Rapid City, South Dakota

Marketing Director

• Served as Marketing and Public Relations Coordinator. Development and production of

all print, electronic, mass media, visual aids, and provided photographic support.

• Responsible for all public service announcements, press releases, and

coordination/execution of all press conferences, public speaking engagements and

special events.

• Served as webmaster of Black Hills Area Chapter website.

• Facilitated merger of Ellsworth Air Force Base Red Cross Chapter with Black Hills Area

Chapter.

• Served on Board of Director of American Red Cross, Public Affairs and Fundraising

Committees .

2/01 5/01 DEPARTMENT OF DEFENSE (DOD), Las Vegas, Nevada

Commercial Sponsorship Director

• Served as Commercial Sponsorship Director and Public Relations Coordinator. Developed,

prepared and disseminated information and proposals, coordinated contracts, negotiated

sponsorship and contracts, and 3rd party vendor agreements.

• Development and production of all print, electronic, mass media, visual aids, and provided

photographic support.

• Conducted qualitative/quantitative market research utilizing the ICE program, focus groups

and surveys. Tracked customer comment cards, analyzed for trends and provided follow up

with customers and management. Identified customer service problem areas; recommended

and implemented solutions.

• Rebranded the Right Start Program, obtaining over $500,000.00 in commercial sponsorship;

highest commercial sponsorship amount garnered in United States Air Force.

• Conceptualized and developed 2001 Annual Club Membership Drive Promotion. Single

handedly generated and maintained a 70% club membership sign up rate. Worked closely

with facility managers to maintain a 95% customer service satisfaction rate. Procured vehicle

donation for two years (Club Membership Drive); first to obtain vehicle donation within United

States Air Force.

EDUCATION / SPECIALIZED TRAINING

KAPLAN COLLEGE, Las Vegas, Neada

Law School Preparatory Program, September 2009 – February 2010

NATIONAL AMERICAN UNIVERSITY, Ellsworth Air Force Base, South Dakota

Web Page Design & Development Program, September 2005 May 2006

MINOT STATE UNIVERSITY, Minot, North Dakota

Bachelor of Science Marketing/Organizational Development, Aug 1993 Dec 1997

PHOENIX COLLEGE Phoenix, Arizona

Concentration: Liberal Arts, August 1985 May 1986

Continuing Education / Specialized Training:

• Graphic Design (Graphic Arts & Pressroom Production), Tolleson, Arizona, 1975 1985

PROFESSIONAL DEVELOPMENT

• Ellsworth Communications Squadron Dreamweaver for the Professional Webmaster

• Ellsworth Education Center Appraisal & Award Package Writing, November 2005

• Skill Master Mastering Photoshop Designs, April 2005

• True Colors Communication Training for the Workplace, May 2005

• SkillMaster Advanced Photoshop, November 2004

• Education Implementing a Campus Wide Student Mentoring Program, August 1998

• ADP Electronic Time clock Payroll Management, November 1999

PROFESSIONAL ORGANIZATIONS

• Youth and Family Services

Advisory Board of Directors, Boys Health & Education Program Big Brother Big Sister Inc.

• Big Brother Big Sister Inc.

Board of Directors Member, Programs Committee

• H.E.A.R.T. Team Board of Directors Ellsworth Air Force Base

Marketing Chair & Child Lures Program Director

• Professional Business Leaders

Minot State University

• Fellowship of Christian Athletes

President of Maryvale Chapter

• Distributive Education Clubs of America (DECA)

28th Services Squadron Multi Winner “Civilian of the Quarter”

AWARDS

Performance Service Award Excellence in Service

Commanders Choice Award Marketing Production & Development

28TH Bomb Wing Volunteer of the Quarter Winner/Year Nominee

Department of Defense Multiple Award Winner Excellence in Marketing Concepts &

Strategies

Professional Business Leaders

2nd Place in Marketing at the Regional State Spring Conference

Qualified to attend the National Conference

Distributive Education Clubs of America

Merited Highest Sales Award

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