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Manager Marketing

Location:
Ontario, Canada
Posted:
November 29, 2014

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Resume:

Dave Millard

905-***-****

Summary of Work Experience

Event/Project Planning

. Coordinated the largest single-day tennis event - Legends of Tennis

Classic (Copps Coliseum)

. Coordinated the largest weekend sport fishing event Capital One

Canadian Open of Fishing presented by Shimano in Ontario history

(Sarnia) - Met with Mayors/Business Development Committees in the

planning and execution of event raising over $100K in sponsorship

funds

. Coordinated the 11-day event Canadian Gymnastics Championships

(McMaster University)

. Created/Developed the Sportsnet Sportszone at the Canadian National

Exhibition C.N.E.

Marketing-Business Skills/Experience

. Developed meaningful and strategic partnerships/sponsorships for

Gymnastics Ontario and member clubs generating significant revenue to

G.O. and member clubs (still in place today)

. Signed a number of large (revenue) sponsors to support the Canadian

Open of Fishing event in Sarnia

. Coordinated golf "events" for high-profile clients (eg. VW Canada) for

Golf Town/Pro Golf - named the "Highest Producing Corporate Rep" for

ALL Golf Town Corp. Reps on two separate occasions

. Managed two high-profile accounts - CIBC Visa (Aero Gold) and Christie

Brown Cookies

. Developed profitable marketplace component for the Legends of Tennis

Classic, Canadian Gymnastics Championships and the Canadian Open of

Fishing

Communications Experience

. Liaised and coordinated interviews with all (TV) media for the

Canadian Gymnastics Championships

. Met with Mayors and Business Development Committees - attended trade

shows throughout Ontario to secure and promote venues for the Canadian

Open of Fishing

. Answered all viewer calls and e-mail related to programming (over 300

calls/e-mail per week)

. Liaised with external agencies; planned community events for Sportsnet

participants/on-air talent

. Preparation of Press Releases and weekly "management reports" (Sr.

Mgmt.) regarding viewer feedback from broadcasts and programming which

impacted heavily on programming decisions

WORK HISTORY

Account Director, Partnerships Sponsorships & Promotions Inc.

2013 - 2014

Product Developer, Innovention Concepts Inc, Hamilton

2010 - 2012

Event Coordinator, Hamilton Entertainment and Convention Facilities Inc.

2010

Marketing/Communications Manager, Gymnastics Ontario, Toronto 2008 -

2010

Event Manager, Insight Sports, Toronto 2007 -

2008

Corporate Sales Coordinator, Golf Town / Pro Golf, Hamilton/Ancaster

2005 - 2007

Marketing Manager, Park Mark Manufacturing, Hamilton

2001 - 2005

Audience Relations Communications Coordinator, CTV Sportsnet, Toronto

1999 - 2001

Highlights of Qualifications

Advanced Presentation skills to prospective Partners and/or Sponsors -

Ability to "Get the Deal Done"

Advanced communicative abilities to write Press Releases, liaise and

address all media (print/TV)

Advanced event planning, coordination and execution success (14 years) with

small to large-scale events

Work very well in high-intensity, time-sensitive, project-driven

environments - Recognized for contributions by co-workers of the CTV Sports

Group with the "Morale Booster Award"

Have had tremendous success working on tight-deadline, short lead-time

(small budget) projects

Education

Mohawk College of Applied Arts and Technology

Small Business Management Program 1997

Business Marketing Program 1996

Advertising and Graphic Design Diploma - Diploma of Applied Arts (1992 -

1994)

Unique Accomplishments

Appeared on CBC's Dragons' Den to pitch an invention called the DoggieDoo

Tube (October 4th, 2006)

Appeared on W-Network's Backyard Inventors to promote the DoggieDoo Tube

(May 2012)

Created melody and lyrics to an original musical score, "Our Great City

Hamilton" - Recognized by Mayor DiIanni and City Council (2006)

Created an innovative new game concept (board game, digital version & TV

Show) called OutSmart (currently retailing at Toys 'r' Us) and also being

sold/distributed Worldwide

Coordinated the marketing of a sports product (baseball) to major U.S.

markets and Canada's Women's Olympic Softball Team at 2000 Summer Olympics

(Sydney)

Received a U.S. College/University Tennis Scholarship (Northern Illinois

University)

Current holder of multiple patents, trademarks and copyrights for original

products/game concepts created.

Volunteer Experience

Head Coach - McMaster University Men's Tennis Team

1995-1998

City of Hamilton Recreational Tennis Program Coordinator

1998 -2004

o developed/implemented Spring-Summer tennis program for the City of

Hamilton.

Mohawk College Board of Governors - Student Governor

1994-1995

elected by student body - developed Student Governance Handbook for all

24 ON Colleges

chaired numerous committees (finance/OSAP) elected to OCAA Student

Governor Board

Mohawk College Student's Association - Director of Applied Arts

1993-1994

o represented the combined needs of the Applied Arts Programs - 14 distinct

Programs

o established the "Student Rep Program" for each department/program

Interests

Formula 1 auto racing

PBS/Nova Documentaries

Computer and Creative Design

Photography/Videography/Video Production

Snooker/Pool

Cycling - Road/Mountain Biking

Competitive Tennis and Golf



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