Sales, Marketing, Brand Management

Subhranshu Shekhar Panda

Management Batch of ****

Male **********.********@*****.*** DOB: 01 Dec, 1987

Mobile: +91-Trainee (Sales)-Territory Sales Manager

Management 787-***-**** Idea Cellular Pvt Ltd June ’14 – Present

Handling a team of Distributor and DSE’s in the assigned territory in Chennai South Region post Cross Functional Training

Implementing strategies to accomplish activation targets - new acquisitions as well as revenue targets through primary &

secondary sales of RCVs for the month

Roles &

Responsibilities Planning & forecasting targets for overall territory based on population, profile, no. of outlets etc.; budgeting trade schemes

Monitoring stock reports of Distributor and taking necessary steps to maintain effective business

Preparing distributor targets for sales staff; Motivating the sales staff for giving more than 100% to cross monthly targets

Maintaining the daily MIS, reports, trade schemes, competition data, market trends, etc.

Model Design Engineer LSI Research & Development Pvt Ltd June ’10 – June ‘12

Led a team for performing Timing Characterization for Standard Cells for clients in Telecom sector

Roles & Constant interaction with customers and delivered PVT corners based on their requirements

Responsibilities Single Point of Contact for TPG model delivery in the India region for LSI

Developed an automation that helped in reducing the Turnaround Time by 75%

Achievements

Devised a unique training module and trained a team of 12 members on Timing Characterization

SUMMER INTERNSHIP

Deloitte Consulting US-India Pvt Ltd

Next Generation Digital Marketing Strategy for an FMCG firm

Project Title

Made weekly market visits to know the views of marketers on digital marketing trends; analyzed the current trends in the

industry, identified key issues through interview and survey among industry experts

Highlights

Framed Dig. Marketing Strategy-FMCG(mobility solutions, campaign management, missed call service & retailer network)

EDUCATION BACKGROUND

Xavier Institute of Management Bhubaneswar (XIMB)

PGDM Business Management 2014 5.15/8

BITS Pilani, Goa Campus

B.E. Electrical & Electronics 2010 7.95/10

BITS Pilani, Goa Campus

MSc. Chemistry 2010 8.01/10

XII (C.B.S.E.) 2005 Kendriya Vidyalaya No.1, Bhubaneswar 84.4 %

X (C.B.S.E.) 2003 Kendriya Vidyalaya No.1, Bhubaneswar 91.2 %

ELECTIVES

Operations Supply Chain Management Marketing Sales and Distribution Management Marketing Consumer Behavior

Marketing Business to Business Marketing Finance Product & Brand Management Operations Project Management

POSITIONS OF RESPONSIBILITY

Chief Organizer of Xpressions `13, XIMB’s annual business-cultural festival (Budget of Rs 30 Lakhs)

In-charge of deciding the prize money amounts for various events and meeting the budgetary requirements

Cultural Secretary,

Led the Logistics team, ensured on-time placing of orders and delivery of all incoming materials

XIMB

Led a team of students in sponsorship pitching to companies; Merchandizing and Sales activities for Xpressions

Planning, Supervision and Implementation of all extra-curricular activities in the campus

Governing all student activities in campus and managing student committees and their activities

Introduced the system of best practices; streamlined the operations of all committees

Student Executive

Council, XIMB Resource allocation and conflict resolution among committees, event management, hostel issues, student grievances

Interface between administration and students

Head-Music Club, LSI Led the Music club at LSI; Planned all music related activities in office

President-Utkal Led the Utkal Samaj for one year

Samaj, BITS Goa Hosted regular get-togethers, managed committee funds and planned cultural activities

ACADEMIC ACHIEVEMENTS/PROJECTS

Live Project on Cuponation India: Designed an online campaign to increase brand awareness; also included competitor analysis, industry

assessment and extensive market research and analysis

Live Project: Ananta Nissan: Surveys, Market research and analysis, Competitor brand analysis and final recommendation

Was in the top 5% of the class in 3 courses: Pricing Management, Operations Research and Microeconomics for Managers

Was in the top 5% of the MSc. Chemistry batch of 2005 -2010 at BITS Pilani-Goa Campus

Achieved a State rank of 2 in the Delhi region in National Science Olympiad in 2001

Won Smt. Vijay Sodha Memorial Prize for 3 consecutive years from 1999-2001

EXTRACURRICULAR ACHIEVEMENTS

Won 2nd Prize in “Group Singing” at Valhalla, XLRI Jamshedpur in 2013; Won “Battle of Bands” at Goa in 2007

Involved with Lung Bio Research Foundation in imparting education to the children of weaker sections of society in 2011

Won 2nd Prize in “IMAP”, a marketing-based event in Quark, the annual tech-fest of BITS Pilani Goa Campus, in 2009

Secured 3rd Prize in “VLSI Design” during Quark ’09 and 2nd Prize in “IGNOBEL awards”, Quark ’08

Was responsible for driving CSR activities at LSI: LSI Backpack program and Blood donation drive

Subhranshu Shekhar Panda (Mob: +91-909*******)

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