RAHEELA ESMAIL
Ph: 832-***-**** ~ *******.**@*****.*** ~ Houston, TX
REFERENCES AVAILABLE UPON REQUEST
OBJECTIVE: Seeking a SEO Specialist position within a reputable organization in order to gain experience
in the corporate world as well as to co-relate my knowledge with standard practices being followed in the
industry.
EDUCATION
Masters of Business Administration (MBA) Marketing and Finance
o IQRA University
Bachelors in Commerce
o Govt. Premier College
WORK EXPERIENCE
AXACT
Senior Marketing Executive (SEO Specialist) May 2012 – July 2014
Onsite and offsite optimization of all websites under my influence
Social media networking such as Facebook, LinkedIn and Twitter
Content writing for the websites
Generate marketing plans
Conduct marketing research and analysis
Coordinate with graphic designing department for the creation of websites
Create and develop goals and strategies relating to each months ranks and traffic
Research related to search engine updates and create monthly ranking reports
High quality back link building through the various social media platforms
Promote both Onsite and Offsite activities to build ranking and traffic for the website
PAKISTAN STATE OIL (PSO)
Marketing Intern June 2011 – Aug 2011
Arranging and Executing sales and promotional events
Make ads, conduct marketing surveys
Generate marketing plans and perform brand management activities
Branding of products through multiple channels such as digital marketing, word of mouth, ads etc.
Conduct market research through surveys and questionnaires
GERRY’S INTERNATIONAL (OMAN AIR)
Ticketing and Reservation Officer Jan 2008 – Sept 2008
Handling ticket sales for the airline and generating sales reports
Promote airline products based on customer needs such as the frequent flyer program
Communicate with the customers to address their inquiries and concerns
Enhance customer satisfaction through listening effectively to customer concerns and offering resolutions
CORE COMPETENCIES
Effective Communication Skills 2+ Years SEO Experience
Social Networking Content Writing Time Management
Creative Thinking Socializing Multi-Tasking
SKILLS
COMPUTER OTHERS
Proficient in Microsoft Office Suite including Analytical and Critical Thinking Skills
Word, Excel, PowerPoint, Outlook Project Management
Type 40 WPM 10 Key Proficient
LANGUAGES
English, Hindi, Urdu, Gujrati
AWARDS/ ACHIEVEMENTS
Cumulative GPA 3.63 Received scholarship from IQRA University
Awarded a “Certificate of Excellence” by PSO 2001 - 2002 – Cert. from Human Rights Ed. Prog.
Received a Silver Performer Award by Axact 2002 – Cert. by Pakistan Pediatric Association