Assistant Marketing

RACHEL LOFTON ***** Via Mesa Dr. San Diego, CA ***29 858-***-**** *************@*****.***

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EDUCATION

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UCLA Los Angeles, CA

! BA Gender Studies

SUMMARY

! a Gender Studies major, I studied culture and society from multiple perspectives, gaining a deeper knowledge of human

As

behavior and social relations. Serving as a resident assistant, I received training in student personal and academic advising

and learned to build communities of all ethnic, racial, cultural, and religious backgrounds, encouraging a better understanding

of cultural diversity and individual differences. In three years interning with IMG College, I lead marketing and advertising

efforts for several large scale events surrounding UCLA athletics.

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EXPERIENCE

! at The Grand Del Mar

Amaya San Diego, CA

Hostess 3/14-present

• Organize the seating plan, greet and seat guests, ensuring each guest has a “5 star experience”

• Assist in the day to day operations of the restaurant

• Assist in the planning and coordination of private dining events

• Help advertise hotel events

IMG College Los Angeles, CA

Intern 5/10-3/13

• Assisted in the implementation and fulfillment of UCLA corporate partnership contracts

• Solicitation and coordination of advertising, consisting of radio, signage, print, and internet components

• Organized, set up and operated Fan Zone for UCLA Football and Basketball Games at the Rose Bowl and the John

Wooden Center

• Managed the Bruin Kids Club and helped advertising and marketing; Created new events and marketing tactics. In

addition, created online interactive web series

! Office of Residential Life

UCLA Los Angeles, CA

Resident Assistant 7/11-6/12

• Facilitated the social, academic, and personal adjustment of students within the University

• Enforced the rules and policies of the Office of Residential Life and the University

• Liaison between residents and the University faculty, staff, and resources

• Planned, implemented, and participated in floor activities that enhanced the social, educational, community, and

personal development of residents

• Counseled residents regarding problems or concerns and provided resources/referral information

Dorm President 7/10-6/11

• Planned, coordinated, and advertised events for up to 800 residents while managing the dorm’s budget

• Organized and executed weekly meetings

• Maintained building budget

• Collaborated with groups and organizations throughout campus and the community

• Provided a forum to discuss student issues and needs developing proactive solutions

! Ball Productions

3 Los Angeles, CA

Production Intern 5/10-7/10

• Shadowed the producer to gain a well rounded view of television production for the show “What’s Eating You” on E!

• Assisted in the pre-production phase with all preparatory work including contract agreements, finding locations, release

forms, scheduling, and other clerical duties.

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ADDITIONAL

Summer Assistant Manager at the Hair Extension Connection 2009-2011

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Chair of Activities for UCLA’s 2010 Admit Weekend

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HOBY (Hugh O’Brien Youth Leadership) Ambassador 2005-2006

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