MAX SANCHEZ
*** *********** **. #* ***** Pasadena CA
Phone: 415-***-**** Email: ***********.*@*****.***
PROFESSIONAL SUMMARY
I have over nine years of experience as a Digital Media Analyst for Fortune
500 companies and world-renowned non-profit. Expertise includes project
requirement gathering, scope of work development, project planning and
management, digital media and information systems support, application
development and problem resolution. Experienced in communication between
wide range of individuals (stakeholders, vendors, designers, developers,
and colleagues of all levels), programming, technical writing, project
documentation and user acceptance testing.
EDUCATION
San Francisco State University
Bachelors in Science - Computer Science - 2005
CERTIFICATION
Project Management for Software Development
Learning Tree International
EXPERIENCE
November 2010 - Present
City of Hope, Duarte, CA
Senior Digital Media Specialist
City of Hope is recognized worldwide for its compassionate patient care,
innovative science and translational research, which rapidly turns
laboratory breakthroughs into promising new therapies.
. Owning project schedules, driving deliverables to completion.
. Scheduling meetings, collecting requirements and assets,
setting and monitoring time frames and schedules.
. Partner with Applications Development (ITS), accomplishing
technical tasks and products within the Digital Media environment.
. Frequently collaborate with the Applications Development (ITS)
team, Creative Services, Fundraising groups, HR and other organizational
departments, determining project requirements, outlining project plans,
analyze risks and monitor milestones.
. The singular specialist responsible with accomplishing tasks
that involve programming which can include, HTML, CSS, Flash and
Javascript.
. Responsible for developing new strategies and ideas,
establishing City of Hope's online presence (social media included).
. Servicing day-to-day requests pertaining to all City of Hope
online content, involving CMS such as Sharepoint, WebCenter, Drupal,
Wordpress and Convio and leveraging tools such as Adobe CS.
. Tasked to report on analytic analysis for all web entities
(Google Analytics, WebTrends and Double-Click).
Accomplishments:
. Collaborated with Application Development (ITS) team, rolling
out the organizations Spanish website, assisting in department
methodology, roll-out plan and style guide implementation.
. Assisted Applications Development (ITS) team with planning,
creating and implementing the organizations 2012 website landing page,
replacing the homepage, developing a layout strategy, collecting technical
requirements, identifying system limitations, implementing a style guide
and monitoring programming milestones.
. Leading/Managing projects and project concepts, such as web and
mobile applications, organization communications blogs and internal news
portals, fundraising sites, social media, email and banner campaigns.
. Determined project requirements, schedule and driven
deliverables for Development Affairs (Philanthropy), leading the
programming efforts in top priority events such as Walk for Hope and the
Northern Trust Open (Tickets FORE Charity) online presence.
. Project lead for implementing and developing WebTrends 9
(OnDemand), serving as the singular analytic report expert (in conjunction
with Google Analytics and Double Click).
. Negotiated contract and managed a project for custom built
WebTrends analytic dashboard reports, which served as a high-level
reporting source for management and board of trustees/directors.
. Negotiated contract for custom built News portals and Blog
sites, serving as their project manager, technical advisor and producer.
. Played an active role in vetting CMS software for facility
digital signage project and organization facing website, serving as one of
the primary point persons responsible for the maintenance and day-to-day
examination.
. Influenced strategy and software decisions surrounding service
management process and tools.
October 2005 - November 2010
Business Wire, Los Angeles, CA
Web Operations Specialist
Business Wire, a wholly owned subsidiary of Berkshire Hathaway, is the
global market leader in commercial news distribution. Thousands of member
companies and organizations depend on Business Wire to transmit their full-
text news releases, regulatory filings, photos and other multimedia content
to journalists, financial professionals, investor services, regulatory
authorities and the general public worldwide.
. Project lead for products geared towards online news archives
and press releases.
. Redesigned translation CMS software, streamlined procedures and
improved quality assurance.
. Posted, maintained and modified content on businesswire.com
. Planned, designed, developed and maintained site design
templates on websites hosted by Business Wire (using the Drupal open source
content management system and Vignette Application Portal)
. Developed, maintained and enforced Business Wire site(s) style
guide and other user interface standards.
. Analyzed help request trends, attempting to improve SLA time
when possible.
. Contributed to software builds (content development and
troubleshooting).
. Created marketing web pages, emails and other material.
. Communicated information with employees and customers on a
support level, managing expectations and concerns.
. Diagnosed problems (system & user-end), and acted as an
escalation channel to the appropriate group(s).
. Reported and documented bugs, found work-around procedures and
assisted in QA activities. Created and maintained knowledgebase documents,
improving project/issue resolution quality and customer service.
. Mentored other Support Specialists. Involved in interview and
hiring process for Web Operations candidates. Participated in rotating on-
call weekend duties.
December 2009 - December 2010
Villam Artists Management, Los Angeles, CA
Project/Technology Management Consultant
Villam manages the careers, social presence and touring activities of
current and upcoming artists and bands.
. Acquired agency that agreed to discounted costs for website
design, programming and hosting.
. Reviewed and managed office technology and overall company use
of social media, software, hardware, procedures, etc.
. Performed ongoing competitive analysis on current technologies
and software.
. Project lead for the creation and implementation of artist's
(band) websites and related material.
. Provided input on industry design elements, technology, website
and social trends.
. Communicated time sensitive information to technical and non-
technical participants (including stakeholders).
. Served as an intermediary between designers, programmers and
artists' management company (stakeholder). Monitored deadlines, acquired
material, translated information when necessary.
TECHNICAL SUMMARY
Languages/Design: CSS, Java, HTML, XHTML, XML, C#
Software Packages: Adobe CS Suite, MS Office, MS Sharepoint Designer,
Oracle WebCenter
Tools: AR System, BaseCamp, Workamajig, BugZilla, CVS, Sharepoint, Drupal,
Remedy, TOAD, Vignette Application Portal, Oracle WebCenter, WordPress,
Convio, Aleo, Strutta, WebTrends, Google Analytics, Double Click