Content marketing,creative writing and editing, digital marketing

Lexie Nou Yun Tsai

San Francisco, CA, USA • 415-***-****

• *********@*****.*** • https://www.linkedin.com/profile/view?

id=269668144&trk=nav_responsive_tab_profile_pic

Profile

Masters in International Marketing candidate with the background regarding French linguistic learning. To

further pursue the studying based on the interest in business and marketing and to obtain more experiences. An

enthusiastic self-starter with profound engagement. Possessed particular skills with strong creative writing and

editing, outstanding communication skills with people and exceptional team coordinations. Strong sense for

email marketing and content marketing, particularly developing the content creation inspiration. Lunching

email campaigns with customer segmentation, comfortable working with large data sets and especially adept at

utilizing MS Excel. Previous sales experience with ASUS, one year’s experience executing the public relations

and marketing management internship in the consumer goods industry including brand management. Achieved

a big amount of media research and untilized lots of social media tools. Excellent at networking, addressing

multi-tasks with adeptness. Comfortable to work under great pressure or multi-tasking situations. An enthusiast

in socializing with different kinds of people.

Relevant Knowledge, Skills, and Training

• Content Marketing • Email Marketing • Linguistic • Communication Skills • Creative Writing/Editing •

Advertising • Social Media • Digital Marketing • Sales • Marketing Analytics • New Product Development •

Team Coordnation • Multi-tasks Execution • Foreign Languages • Human Relations • Public Relations

Education

Master of Internaional Marketing August 2014

HULT INTERNATIONAL BUSINESS SCHOOL San Francisco, USA

World's most international business school. Top 10 FT ranking for international business and experience.

Bachelor of Arts, French June 2013

Tamkang University Taipei, Taiwan

• Reputable Private University.

• Thesis Title: To lay the foundation for an understanding and appreciation of French and Francophone

culture from the perspective of history, arts, culture, literature and political science.

Professional Experience

COLABINATION(VIRTUAL) PHILADELPHIA

Content marketing specialist/ Discovery blogger ambassador internship November 2014---Present

- Seek out independent designers and creators in the city

- Write blog posts for the website

- Organize and conduct interviews in store, digitally or on the phone

- Research and review the stories behind a brand and what makes them unique

- Represent Colabination in the city

- Empower independent designers to be discovered

LT SECURITY INC. SAN FRANCISCO, USA

Account manager / Sales executive / Sales consultant August 2014--- Present

- Operate as the lead point of contact for any and all matters specific to your customers

- Build and maintain strong, long-lasting customer relationships

- Develop a trusted advisor relationship with key customer stakeholders and executive sponsors

- Ensure the timely and successful delivery of our solutions according to customer needs and objectives

- Communicate clearly the progress of monthly/quarterly initiatives to internal and external stakeholders

- Identify and grow opportunities within territory and collaborate with sales teams to ensure growth attainment

- Assist with high severity requests or issue escalations as needed

LOCALESH ONLINE ORGANIC FARMERS MARKET SAN FRANCISCO, USA

2

Sales and online marketing management internship July 2014 Present

- Assist in the distribution or delivery of marketing materials

- Assist with fulfillment of marketing offers/ Provide support to social media efforts

- Assist with execution of trade shows

- Assist with the preparation and delivery of training materials

- Perform analysis of marketing and sales data/ Maintain tracking report of public relations activity

- Seek and analyze competitor marketing and sales materials both on and offline

- Email marketing/Enter contact information into contact management systems

SKIN FOOD COSTMETIC COMPANY June 2012

June 2013

Public relations and marketing management Internship

- Assist with designing and executing sales and marketing campaigns specifically surrounding each service line.

- Assisting with developing trade media and PR plans.

- Support the development of new and innovative marketing collateral, achieve social media development

- Attend meetings with team members to learn and understand the business & projects.

- Communicate with the customers regarding their needs and wants.

- Conduct interviews with customers

- Big amount of media research

SHANE ENGLISH LEARNING INSTITUTION Taipei, Taiwan. July, 2012 – July, 2013

Teacher Assistant of English ( Part-Time )

- Assisted teachers with a variety of classroom tasks.

- Coached students in English homework and conversation.

- Multi- tasks regarding all the documentations, communications with students’ parents and correcting students’

homework.

TAMKANG UNIVERSITY- DEPARTMENT OF FR

Administrative Assistant( Part-Time ) Sep, 2011- Jan, 2012

- Coordinated visits of international scholars and guests.

- Greeted and communicated with the public.

- Conducted research for Dean of French Department.

- Assisted Dean of French Department to file, manage project, type and conduct research.

ASUS COMPUTER HARDWARE COMPANY

Taipei Information Technology Exhibition Taipei, Taiwan.

Sales Representative

Dec, 2010

- Assist sales management and team in all aspects of supporting the customer

- Manage customer owned product data bases

- Responsible for providing new product set up information to customers

- Monitor customer web sites to insure correct placement of ASUS products and accurate product information

- Create and maintain a variety of reports that will analyze sales data and trends.

- Research and resolve any customer issues by working with various departments

- Coordinate customer PO's, forecast, and payments

- Provide input to operations to assist in forecasting shipments

- Provide input on improving flow of goods

- Partner with Retail Marketing team members to ensure correct and detailed messaging/positioning, statements and

specifications are delivered to customers

YAMAHA

Piano Tutor Taipei, Taiwan. June, 2010-

Dec, 2010

• Taught children ages 8- 15 to play piano.

Additional Information

Languages: Native in Mandarin, Taiwnese. Fluent in English. Intermediate in French.

Affiliations: NAAAP(National Association of Asian American Professionals), TAP(Taiwanese American

Professionals), Bay Area LifeTech, Net Impact, HealthTech Women

Certification:.

French Language Certificate- DELF

DELF A2 LEVEL ( Diplôme d’Etudes en Langue Française )

English Studies Institute( ESI ) at University of

Berkeley.

Successfully completed two-month program in “American Language and Community” at the high intermediate

level.

The Dale Carnegie Institute

Completed course in Effective Communications & Human Relations

Learned how to build greater self-confidence, enhance communication skills, improve attitude and reduce stress.

GEPT (General English Proficiency Test) Level: Intermediate

CCEA Certificate - Microsoft Office Specialist Official Certification- Microsoft Word 2003

Technologies skills: MS Word, Excel( Adept Excel experience with srong skills for spreadsheet), PowerPoint,

Moviemaker and google analytics.

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