PROFESSIONAL HISTORY
SALES & TELEMARKETING ACCOMPLISHMENTS
Mike L. Van Norden
Southlake, Texas, 76092
I offer a very unique and varied background in the professions of
telemarketing, marketing, direct sales and customer service. I also
exhibit a unique blend of self-discipline, maturity, flexibility, high
energy, team spirit, self motivation and the ability to work in either a
corporate or entrepreneurial environment. Throughout my career, I have
proven myself a personable, dedicated, committed, self-starter who always
strives for excellence.
While my sales and marketing experience has been diverse, several common
threads hold it all together; one, a love for working with people; two, an
entrepreneurial mindset and motivation; three, an ability to manage several
tasks at once; four, extreme loyalty to those whom I work with; five,
results oriented.
These valuable qualities can simultaneously promote my own professional
growth as well as contribute to the success of any organization for which
I'm affiliated. It is my hope to find a mutually beneficial working
environment.
PROFESSIONAL SUMMARY:
. Over 17 years experience in telesales (inbound & outbound), direct sales,
marketing, copywriting and telemarketing.
* Been selected as guest expert to speak at the legendary Dan Kennedy's
$5,000 per person sales and marketing summit. Only the best in the world at
their profession are ever chosen to speak this rare event.
. Produced 2 very successful infomercials that generated millions in sales
via Radio/TV.
. Vast experience in person to person, inbound and outbound telemarketing
sales.
. Director of contingency sales for multi-million dollar telemarketing
firm.
. Developed affinity marketing model for multi-million dollar marketing
firm.
. Principle in three successful start-up companies.
. Inbound and outbound telemarketing experience.
. Negotiated multiple successful joint venture agreements.
. Respected sales and marketing consultant to both individuals and
companies.
. Author of best-selling book on sales, marketing and publicity.
PROFESSIONAL HIGHLIGHTS:
. Increased insurance sales by 73% with local agency.
. Increased inbound and outbound telemarketing sales by 44%
. Increased inbound and outbound sales conversion rates from 32% to over
50%.
. Developed multiple successful direct mail, publicity and marketing
campaigns.
. Increased contingency product sales by over 120%.
. Instigated development of 5 best-selling audio programs.
. Directly instigated over $3,000,000.00 in audio CD sales.
. Developed network of over 2,000 strategic partners and clients.
. Author of best selling e-book on sales, marketing and publicity.
PROFESSIONAL EXPERIENCE:
VICE PRESIDENT Van Norden Insurance Agency 1990-1992
DIRECTOR OF CONTIGENCY/TELEMARKETING Talk America, Inc. 1992-1995
PRESIDENT Extreme Sales and Marketing, Inc. 1995-Present