Marketing Project Management

Justine Allard !

**** ****** ** * ** Joachim, On N0R 1S0

Tel: 647-***-**** *******.*******@*****.***

OBJECTIVE

• An ambitious and passionate professional looking to advance her career in the

Windsor-Essex region. Seeking a management position where I can utilize my skills in

project management, event planning and human relations.

EXPERIENCE

Brand Partnerships Marketing Coordinator, Specialty - Bell Media, Toronto

October 2013 - present

• Project management and execution of broadcast and digital advertising campaigns,

starting from the initial pitch to the final results

• Coordinate the creative development of ads, schedule and assist in shoots, conduct

presentations,organize meetings, research, build production schedules and design

project briefs

• Ensure effective representation of the client’s brand messaging and meeting their

marketing objectives

• Staying on top of trends and understanding the needs and habits of our key

demographics to ensure our advertising campaigns are targeting effectively

• Exercise quick problem-solving with a solutions-only approach to any issues that

should arise

!

Sales Coordinator, Much/MTV Group - Bell Media, Toronto, ON

September 2011- October 2013

• Organized and maintained numerous contracts and client files

• Built strong rapport with clients and communicated daily to ensure all needs were

being met

• Ensured that all media buys maintained the same total dollars and audience ratings

despite any changes to the contracts

!

Marketing and Event Coordinating Assistant, Jack Astor’s, Toronto, ON

June 2010- September 2011

• Planned and executed internal and external events including VIP parties, promotional

events and charity functions

• Built clientele through field marketing and business-to-business contact

• Attended weekly meetings to discuss marketing strategies relative to competitive

intrusion, targeting demographics and branding our identity

Columnist, London Free Press, London, ON

January 2008 - October 2008

• Conducted on-the street interviews for regular column in ‘M’ Magazine

• Wrote and edited articles on health, politics, travel, fashion and current events

• Liaised with business professionals and companies to produce effective advertorials

!

Editorial Assistant, FLARE Magazine, Toronto, ON

January 2009- July 2009

• Edited and wrote articles, conducted interviews, researched and developed large

online projects

• Fact-checked and researched to ensure all information regarding our clients products

and services were accurate

!

Blogger and Website Creator, Toronto, ON

2008 - 2011

• Wrote on issues related to being a female in her twenties, including dating, fashion,

health, and lifestyle

• Responsible for website maintenance, blog posting, and checking analytics

!

EDUCATION

University of Western Ontario, London, ON

Bachelor of Arts in M.I.T & English Language and Literature (Double Major)

• Honours standing throughout University career; Dean’s list award

!

SKILLS

• Excellent interpersonal and communication skills; strong presenter and speaker

• Great with multi-tasking, problem-solving, and making quick, educated decisions

• Ambitious, determined, creative, energetic and friendly; always up for challenges and

new tasks

• Proficient in Mac and PC operating systems, Microsoft Office, Powerpoint, and

Photoshop

!

OTHER EXPERIENCE

Event Planner for A Work of Heart Charity Art Show - October 2011

Event Planner for AMD Collective Art Exhibit - September 2011

Event Planner for Mozambique AIDS care Fundraiser - March 2011

Big Sister of London - August 2007 - August 2008

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