D IANE M ORENO
*** **** ****. • Weston, FL *****
954-***-**** • d *********@*****.***
MANAGE M E N T – I N T ERNAT IONA L- SALES
• Accomplished business leader with a strong portfolio of successes orchestrating the start-up,
g rowth, and launching business development and brand strategies to large retail chains,
d istributors, outside vendors, suppliers and kiosks chains in US and International markets.
• Reputable for driving performance in the areas of channel establishment, formulation of business
a lliances with C-level executives, new market penetration, management and competitive product
positioning. Ability to multi-task, prioritize & coordinate tasks to meet multiple deadlines.
D iversified & adaptable professional.
• F luent in English and Spanish
I mplementation of Promotional Programs • P roduct Positioning • Merchandising/Visual • Export
Documentation/Handling • Sales Campaigns Implementation • People Development/ Training • Retail •
B2B • L uxury Goods • D irect Sales • Competitive Analysis • Customer Needs Assessment • Payroll
M anagement • Sales Administration • Sales Closing • Shipping • National Hispanic Markets• B rand
I nitiative/Position
Budget • P &Ls• Recruiting • I n terviewing & Hi ring • P rofit Growth • A udit and Compliance •
Forecasting
PROFESSIONAL EXPER IENCE
Americas Closeouts I nc. Weston, FL • J an 2011 – Cur rent
I nternational Manager / Sales – Developed partnerships with US wholesale & Closeout
suppliers in Mexico & Latin America. Planned and implemented Telemarketing sales campaigns
of Luxury Goods and other high end product. Worked with Dept. Stores ( Macy’s, Bloomingdales,
Kohl’s, Wal-Mar t, JCP, Home Depot, Best Buy and others) and In ternational wholesale chains,
d istributors, private owners and others world-wide.
Major Contributions
• Developed from ground-up the US-Hispanic and Latin-American market.
TDW I NC. Sunrise, FL • Feb 2009 – Oct 2010
M anager / Sales - Responsible for Wholesale closeouts sales of furniture, tools, fashion clothing,
cosmetics, general merchandise and other high end i tems to In ternational wholesale chains,
d istributors, private owners and others world-wide.
Major Contributions
• Re-opened and managed the US-Hispanic and Latin-American market which developed a
new outlook on the company’s strategies that increased sales by more than double the profits
of prior years.
CCM I NC. M iami, FL • Oct 2002 – Dec 2008
Account Manager, US & I nternational - L aunched business development efforts to sell
cellular accessories, phones and other high-end accessories to large retail chains, distributors
and kiosk’s chains in US and In ternational markets. Develop strategic channel partnerships with
d istributors and key accounts to support and direct marketing and competitive market
i ntelligence programs to cultivate sales pipelines. Coaching team to help increase sales and
goals, implementing incentives, analyze sales & forecast.
Major Contributions
• Launched CCM into key markets and generated $1.8M annual revenue, by evaluating
competitive market t rends and implementing product-marketing strategies.
• Develop new large accounts such as Circuit City, Radio Shack, Best Buy, Target, Sam’s Club,
B rookstone, Wal-Mar t, Walgreens, Longs drugs stores, CVS, Eckerd and Ride Aids.
D IANE MORENO • Page 2 • d *********@*****.***
SPR I NT PCS, Pittsburgh, PA • Sep 1999 - Nov 2001
I ndirect Account Executive - Commanded business development and sales aspects of this
cellular provider. Found, cultivated, and established business relationships with large
cellular regional distribution channels.
H ighly versatile with outstanding interpersonal skills, f lawless in developing relationships with
buyers, vendors, suppliers, district managers, retailers and indirect employees; as well as the
company’s internal teams.
Major Contributions
• Continuously achieved monthly sales quota, with an overall increase of 45% from year 2000.
AVON SALES CENTER, Los Angeles, CA • D ec 1997 - Jul 1999 .
Sales Manager - M anaged 37 employees and overseeing 5 sales teams. In charge with revenue
realization within the Los Angeles market. Kept customers informed of new products and
developed creative ways to aide customers in merchandising their products. Coaching &
mentoring teams of representatives to help increase sales and goals. Market analysis to increase
sales from prior years and gain market penetration. Analyzing sales and forecast. Visit markets
to monitor Brand Image & evaluate distributors. P&L, Credit limi t evaluation & Payroll.
Major Contributions
• Achieved sales targets of $12M and exploded revenue growth from $5M to $12M annually,
i ncreasing total regional business from 5% of division’s revenue to 15%.
• Create innovative account retention programs to protect customers against competition
SAV-ON DRUG STORE, Los Angeles, CA • Mar 1996 - Dec 1997
Store Manager - Designed merchandise presentation strategies and special marketing
campaigns, resulting in increased store t raffic and profits. Responsibilities included purchasing,
merchandising and customer service.
Major Contributions
• Increased sales volume by 150% in less than two years.
S M I T H'S FOOD & DRUGS, Los Angeles, CA • J an 1987 - Mar 1996
Non-Food Manager/ New Store Set up Manager - Selected to accelerate sales performance of
Non-Food department. Cultivated strategic business alliances with product suppliers. Recruited,
screened, hired, and developed high performing team of sales associates. Oversee all facets of
sales, Inventory, control of billing, cash, motivation and control of personnel & t raining.
M ajor Contributions
• Propelled store’s non-food sales by 40% every year by establishing strategic business
development plans and accelerating performance of sales team.
• Spent three years opening the California market which included hi ring staff for stores, new
s tore set up, product analysis and overseeing an overall smooth t ransition to open all 8
s tores.
EDUCAT ION
Legal Business - I nternational Business College, El Paso, TX
Sprint PCS presentation skill certification • Avon management certificate • Savon’s management
certificate program • Smith's Food & Drug's management certificate program •
O THER QUAL I F ICAT IONS
PC skills (MS professional, Word, Excel, Outlook, PP) /Skype/ WEBEX/ CRM: Salesforce, Oracle,
Goldmine
LANGUAGE SKILLS
Spanish: w r it ten & verbal f luency / E nglish : native language/ / Portuguese: developing