Sales Manager

RON SIMMONS

Bothell WA, ***** • Ph. 425-***-**** • ***********@*******.***

REGIONAL SALES MANAGER

Positioned to deliver leadership excellence, proven revenue maximization,

and innovative operational efficiency.

PROFESSIONAL PROFILE

• Dynamic leadership professional with more than 15 years successful experience in revenue generation,

sales team building, market analysis and development, high-growth, and competitive environments.

• Accomplished operations and performance-management professional with solid operations, strategic planning

and business expansion experience.

• Visionary leader and highly capable change-agent who consistently refines and revitalizes strategies and

procedures, introduces innovation, design change, and facilitates solutions-driven team collaboration.

• Enthusiastic problem-solver with keen ability to rapidly assess diverse situational challenges, develop action plans,

and lead team to meet or exceed targeted goals.

• Effective communicator and relationship-builder that gathers and imparts information effectively across all

management, department, and discipline levels and engenders collaborative spirit, consistently resulting in

extraordinary outcomes.

CAREER EXPERIENCE

CERTIFIED PERSONAL TRAINER - Lynnwood Recreation Center, Lynnwood, Washington, 4/2013 to current

• Provide training services at the Lynnwood Recreation Center for the City Of Lynnwood.

• Provide complete nutritional programs, exercise plans and motivation to adults of all ages.

• Provide instruction on proper use of free weights, machines and cardiovascular equipment.

• Acquire and maintain new clients and establish new business relationships.

REGIONAL SALES MANAGER - Sound Publishing-Nickel Publications, Everett, Washington 6/2006- 11/2012

• Responsible for developing complex annual sales forecasting and operational plans for the region

this included the primary areas of Seattle/Eastside, Lynnwood, Everett, Marysville, Mount Vernon and Bellingham.

• Recruited, hired, trained and managed over 40 individuals in multiple office locations which included sales managers,

inside and outside sales teams, creative teams, distribution and support staff. Performed HR duties such as

disciplinary actions and firing as needed.

• Identified new markets, developed new business relationships, created and introduced new and exciting

digital and print products to create strong growth and achieve revenue goals of $6.8 million annually.

• Six years consistent and verifiable track record of leading the sales team in obtaining the highest yearly

revenues for the company outperforming all other offices in the Washington and Oregon State areas.

• Used CRM software weekly to acquire, track and maintain business relationships and to develop and track all

sales force goal setting and activity.

• Received promotion to manage and develop expanded territory and additional branch offices from Seattle to the

Canadian border after first 90 days of hire.

• Successfully re structured operations and reduced expenditures up to 50 percent as needed for all P & L

components to ensure continued growth in a difficult economy.

• Provided additional leadership as needed for management, employee training and operational oversight to

offices in southwest Washington and Oregon with more than 40 employees and $5 million in revenues.

VICE PRESIDENT OF SALES - Integrity Publishing, Seattle Washington 2/2000 to 6/2006.

• Recruited, hired, trained, developed and supervised staff of over 15 individuals for the Washington and Oregon

offices which included inside and outside sales teams and support staff. Performed HR duties such as disciplinary

actions and firing as needed.

• Identified new markets, closed and developed new business relationships, and introduced new print products to

create strong growth and achieve revenue goals of over $1.5 million annually.

• Acquired clients, developed and produced highly profitable semi-annual relocation publication

(Eastside Relocation Journal) that was used by the Microsoft relocation team and numerous

prominent home builders, realtors, and living communities in the Greater Seattle Area.

Revenues exceeding $600K annually.

• Acquired clients developed and produced high impact and profitable chamber of commerce directories

for the 6 prominent chambers in the area. (Seattle, Bellevue, Kirkland, Redmond, South Snohomish and Everett)

Sales for the Seattle Chamber of Commerce directory were the highest revenues in the history of the chamber

$310,000 per edition.

• Created new business relationships with numerous fortune 500 companies and C level executives resulting in over

$475K in new business the first year.

GENERAL MANAGER OF SALES AND OPERATIONS - Plateau Publishing/Today's Careers/ Portland, OR-

03/97 to 12/99.

• Successfully developed company from startup, recruited, hired, trained, and supervised sales force,

distribution and support staff of 16 individuals. Performed HR duties such as disciplinary actions and firing as needed.

• Acquired clients and introduced new and unique employment print product to market. Implemented

multi-media concepts (Radio, TV, Internet) into recruitment advertising campaigns.

• Quadrupled staff by second year and developed strategic sales and marketing programs to bring revenues up

to $750,000 annually.

EDUCATION

• Central Washington University, Fine Art Studies, Ellensburg, WA

CERTIFICATIONS

• Internet Marketing Fundamentals, Market Motive, 2013

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