RALPH MILLER **** Phlox Rd. / Raleigh, NC *****

C : 415-***-**** • H : 919-***-****

Creative Director

& Critical Thinker ralfinoe@yahoo.com

Summary

** ***** ****** ********** ** creative direction, project management and production with a primary focus in the entertainment

and action sports industries. Capabilities ranging from user interface architecture, web development, collateral, identity,

marketing, branding, product design, motion & video graphics and illustration.

March 2014 to October 2014 - Creative Director - 3 Birds Marketing - Chapel Hill, NC

• Manage Creative team, overseeing all outbound corporate branding/marketing,

responsible for all client related creative, reporting directly to Chief Technology Officer

• Galvanized team of 4 employees (Art Director and Graphic Designers) around client goals

and objectives to deliver all content with highest quality and on deadline

• Produce corporate marketing product videos utilizing After Effects and Premiere

• Oversee new development of responsive email campaigns and newsletters for clients

• Clients include Toyota, Scion, Ford, Chevy and 900+ car dealerships nationwide

2010 to June 2014 - Professor - Part Time, Art Institute - Durham, NC

• Educating students with a focus on social media, visual communication and marketing disciplines.

• Develop curriculum and projects focused on current design and marketing trends.

• Focus on Adobe Creative Suite, Web design, User experience, Project management, Art direction and Motion graphics

2008 to 2013 - Creative Director, Rusty Knuckles - Raleigh, NC

• Manage all aspects of design, merchandising and marketing for independent music label

• Hired, developed and trained four staff members

• Building and maintaining relationships with vendors such as ESPN, Discovery Channel, Traffic Entertainment, Nail/Allegro Distribution

• Initiated partnerships with leading worldwide distribution companies growing sales for all merchandise

(bands and clothing line) by 75% from 2010 - 2012

• Host and develop various events for band showcases including SXSW, Muddy Roots Music Festival & Heavy Rebel Weekender

• Create, design concept, edit and direct various promotional videos for bands on the label

• Responsible for all social media platforms including advertising and e-commerce

April 2007 to December 2008 - Art Director, Delivery Agent - San Francisco, CA

• User Interface Art Director for entertainment based e-commerce sites, focusing in sports and entertainment.

• Partial list of clients include: Hurley, Warner Bros. Records, UFC, MTV, Fox Sports, Interscope, Geffen, A&M Records,

BandMerch, Evite, NBC-Universal, ABC, CBS, Martha Stewart, EA, E! Online, Boston Celtics, Chicago Bulls and Hurley

• Created redesign of Boston Celtics web store and upon launch they had first million dollar month in online sales

• Designed e-commerce site for musician Steve Vai, bringing in $55,000 in revenue two days after launch

• Reinvigorated Fox Sports Store user interface incorporating enthusiast approach to online shopping

• Created Rock Band Store for MTV/Harmonix implementing a visual approach tying user experience with rockstar lifestyle

December 2004 to April 2007 - Senior Designer, Ecast Inc - San Francisco, CA

• In-House designer for network media company working in both digital and print media.

• Partial list of clients: Hewlett-Packard, Best Buy, Heineken, McDonalds, Jeep, Turner Broadcasting,

Stolichnaya, Miller Lite, Air Force, Marvel Comics, City of Las Vegas

• Devised user interfaces for touch screen network, increasing click-throughs up to 7% on key ads

• Directed, implemented and produced marketing initiatives leading teams from 1-10 people

• Creation of attract loop movies to promote music, video and back catalog for such artists

as Cat Power, Weezer, Tim McGraw, Kid Rock, Aerosmith and Rob Zombie

• Industrial design of outer jukebox door system and graphics for VIEW, Mfg. jukeboxes

Details of Designer contract roles between 1998-2002 are available upon request

Education

Masters of Art, May 2001, Graphic Design - Academy of Art University, San Francisco, CA

Bachelor of Arts, May 1997, Graphic Design - Frostburg State University, Frostburg, MD

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