AMY
S.
WHARTON
***-
***-
acgdii@r.postjobfree.com
SUMMARY
Accomplished
senior
sales
and
marketing
manager
with
over
17
years
experience
across
diverse
industries
including
energy,
banking
and
chemical
industries.
Skilled
in
all
aspects
of
sales
including
new
customer
prospecting
and
acquisitions,
existing
customer
account
management
and
contract
negotiation
and
renewal.
Highly
effective
in
consultative
sales
of
complex
products,
intangible
products
and
services,
as
well
as
communicating
features
and
benefits
to
decision
makers
and
influencers
across
all
organizational
levels.
Marketing
expertise
includes
strategic
planning,
development
and
implementation
of
marketing
programs,
life-
cycle
communications,
segmentation
and
customer
relationship
management.
Highly
effective
in
leading
cross-
functional
teams,
gaining
organizational
buy-
in,
vendor
management,
creating
and
maximizing
budgets
while
aligning
marketing
objectives
with
organizational
goals.
Combined
customer-
facing
sales
as
well
as
marketing
experience
provides
a
well-
rounded
ability
to
work
with
both
groups,
effectively
managing
relationships
throughout
an
organization.
Multi-
faceted
background
provides
a
big-
picture
view
and
the
ability
to
identify
with
business
planners
and
decision
makers
both
internally
and
externally.
PROFESSIONAL
EXPERIENCE
ASWEC,
Houston,
TX
10/12
to
Present
Energy
Sales
Consultant
Advise
clients
regarding
energy
contracts
and
develop
purchasing
strategies
based
on
market
conditions,
timelines,
budgets
and
risk
tolerance.
Champion
Energy
Services,
Inc,
Houston,
TX
6/12
to
9/13
Energy
Origination
Manager
(Large
C&I)
Responsible
for
identifying
and
developing
strategic
relationships
with
new
prospects
in
the
Large
Commercial
and
Industrial
segment
nationally.
• Initiated
relationships
with
new
large
commercial
and
industrial
prospects
• Sell
to
and
manage
customer
relationships
up
to
50MW
• Developed
and
implemented
sales
strategies
for
large
commercial
and
industrial
customer
segment
• Sold
multiple
product
options
and
complex
structures
to
customers
according
to
specific
energy
needs
ConEdison
Solutions,
Houston,
TX
11/11
to
5/12
Sales
Executive
Responsible
for
identifying
and
developing
strategic
relationships
with
new
prospects
in
the
Commercial
and
Industrial
segment
in
the
ERCOT
market.
• Developed
and
implemented
sales
strategies
for
C&I
and
government
segments
• Prospect
and
initiate
new
relationships
with
direct
prospects
and
brokers/consultants
• Assisted
in
developing
new
product
options
in
ERCOT
market
• Sell
to
and
manage
customer
relationships
in
200
KW
to
25+
MW
range
Comverge,
Inc,
Houston,
TX
7/10
to
9/11
Sales
Executive
Responsible
for
creating
and
executing
the
commercial
strategy
for
the
ERCOT
and
regional
utility
demand
segment.
Also
responsible
for
developing
channel
partners
to
drive
sales
activity.
• Developed
sales
pipeline
and
new
contacts
in
ERCOT
market
territory
• Created
lead-
generation
position
to
help
facilitate
Texas
market
expansion
• Presented
and
sold
demand
response
solutions
to
new
prospects
in
com
mercial
and
government
segments
• Negotiated
and
executed
agreement
with
Texas
General
Land
Office
partner
resulting
in
Comverge
being
exclusive
EILS
provider
for
state
supported
inter-
local
contracts
Direct
Energy,
Houston,
TX
8/09
to
3/10
Business
Development
Manager
–
Large
Commercial
and
Industrial
Responsible
for
identifying
and
developing
strategic
relationships
with
new
prospects
in
the
Large
Commercial
and
Industrial
segment
in
Texas.
Certified
to
sell
Power
Portfolio
product
suite.
• Developed
and
implemented
sales
strategies
for
large
commercial
and
industrial
customer
segment
• Sold
multiple
product
options
and
complex
structures
to
larger
customers
with
specific
energy
needs
• Utilized
CRM
system
(salesforce.com)
to
manage
customers
and
prospects
• Initiated
relationships
with
over
30
new
large
commercial
and
industrial
prospects
representing
750,000+
annual
MWh
in
opportunity
Reliant
Energy,
Houston,
TX
5/04
to
8/09
Energy
Marketing
Manager
–
Commercial
&
Industrial
Marketing
(12/08-
8/10)
• Developed
and
implemented
sales
strategies
for
commercial
and
industrial
customer
segment
• Established
and
maintained
relationships
with
key
decision
makers
and
influencers
to
understand
decision
making
processes,
influence
product
selection
and
enhance
satisfaction
with
Reliant
Energy
• Ensured
customers/prospects
understood
all
product
options
while
providing
guidance
on
product
selection
• Achieved
over
80%
renewal
rate
for
contracted
customers
• Exceeded
new
customer
acquisition
goal
by
30%
• Sales
margins
consistently
above
plan,
averaging
more
than
25%
above
unit
margin
goals
Marketing
Manager
(Reliant)
–
Retention
&
Loyalty
(5/04-
12/08)
Responsible
for
development
and
execution
of
new
retention
and
loyalty
programs
for
small
business
customers,
as
well
as
all
targeted
customer
communications.
• Program
resulted
in
significantly
reduced
attrition
and
helped
achieve
segment
growth
for
the
first
time
• Provided
leadership
and
skill
development
to
direct
reports
• Directed
development
and
execution
of
elements
related
to
Preferred
Small
Business
program
including
special
phone
number,
welcome
package,
"save"
program,
service
recovery
program,
quarterly
newsletter,
appreciation
campaign,
maintenance
reminders,
partner
offers
and
sweepstakes
• Developed
quarterly
newsletter
and
ad-
hoc
communications
to
business
customers
• Leveraged
existing
marketing
communications
to
target
prospects
for
SMB
• Oversight
of
publication
of
2
quarterly
B2B
magazines
with
distribution
to
over
100,000
customers
• Directed
On-
line
marketing
in
developing
content
and
tools
available
to
Reliant.com
business
visitors
Citigroup,
Houston,
TX
8/02
-
5/04
Marketing
Manager
Responsible
for
account
acquisition
and
existing
customer
marketing
programs
for
six
consumer
and
two
small
business
credit
card
portfolios,
representing
over
6
million
customers
and
annual
budget
of
$30MM.
• Developed
and
managed
existing
customer
marketing
plans,
including
retention
programs
and
card
activation
programs
for
consumer
portfolios
• Created
and
executed
acquisitions
plans,
channel
strategies
and
yield
forecasts
• Managed
direct
mail,
internet
and
telemarketing
channels
for
optimal
impact
• Managed
advertising
agencies
and
creative
direction
for
all
new
acquisition
programs
• Developed
new
card
products
and
test
marketing
plans
Phillip
Townsend
Associates,
Houston,
TX
2001
–
2002
Marketing
Manager
• Directed
strategic
and
tactical
communication
to
support
company
direction
through
press
releases,
corporate
newsletters,
direct
and
web
content
management
• Acted
as
key
liaison
between
press
contacts
and
industry
experts
to
secure
interviews
• Managed
cross-
functional
team
and
provided
leadership
in
executing
marketing
programs
EDUCATION
Master
of
Business
Administration,
May
2000
University
of
Houston
–
Clear
Lake
Bachelor
of
Business
Administration,
Marketing,
December
1996
Angelo
State
University