Social Media Content

Matthew Talbot

writer, editor, photographer

*** ******** *****, ** ********

Barrie, ON, L4M 0H3 Dynamic self-starter and deadline-focused, quality-oriented wordsmith. Skilled

C 705-***-**** in writing, editing, photography, interview techniques, online writing and report-

ing, online content management, video editing, social media and customer/

E ***********@******.***

reader relations. Lives with a web-first philosophy. Team player. Recognized ear-

T @mattytalbot

ly for leadership abilities.

W flickr.com/imageunfiltered

Education

Algonquin College, Ottawa, ON

Journalism, 2005

Experience

Digital Content Editor August 2014 to Present

CTVNews.ca, Toronto, ON (Bell Media)

• Write for and work with shows like CTV News Channel, eTalk, Power Play and

CTV National News

• Maintain a strong social media presence for the CTV national Facebook page,

the national Google+ page, Pinterest and the national video Twitter account

• Extensive work cutting video in Velocity editing software

• Exercising strong news judgement to decide what clips should be featured in

national and latest publishing queues

• Adapted quickly to a larger team to work cooperatively to maintain the com-

pany’s high standards for content

• React quickly to breaking news situations to unveil a breadth of content from

photo galleries to extended video, reporter packages and special episodes

• Work closely with affiliates across Canada to become familiar with their broad-

casts and clip and publish their content effectively

Web Writer May 2013 to August 2014

CTV Barrie, Barrie, ON (Bell Media)

• Built the CTV Barrie website from the ground up and had it running within a

month of starting

• Positioned CTV Barrie as a close second in page views in its division within a

year

• Worked with the editorial staff on content including breaking news, videos, ar-

ticles, and extended/extra content

• Adapted quickly to the newsroom dynamics to create good relationships and

teamwork opportunities

• Issued breaking-news alerts and social media posts when it counted and kept

viewers updated throughout the day

• Contributed to a steady increase in Facebook and Twitter followers through

positioned sharing of clickable content

M atthew Talbot

writer, editor, photographer

News Editor 2010-2013

The Barrie Advance, Barrie, ON (Metroland Media)

133 Sydenham Wells, U6

• Created a program that equipped reporters with iPads for fieldwork

Barrie, ON, L4M 0H3

• Increased unique web visitors by 30 per cent from 2011 to 2012

C 705-***-**** • Established social media in the newsroom as a daily tool for journalists

E ***********@******.*** • Grew Twitter followers by 175 per cent annually from 2010 to 2013

T @mattytalbot • Appointed interim regional managing editor March 2012 to Sept. 2012

W flickr.com/imageunfiltered • Participated in an elite training program for high-potential employees

• Led the paper to industry awards for writing, photography and design

Previous Experience

Reporter/Photographer 2009-2010

The Alliston Herald, Alliston, ON (Metroland Media)

Editor 2008-2009; Reporter/Photographer 2006-2008

The Review, Vankleek Hill, ON

Achievements

• Surpassed targets for page views set by management at CTV News by more

than 100 per cent within six months

• Contributed to the technical and visual design of a website content manage-

ment system used by Metroland publications

• Wrote for the Suburban Newspapers of America runner up for best local news

site for a non-daily newspaper with under 100,000 circulation

• Four industry awards in design, writing and photography were awarded to the

Barrie Advance while I was editor

• Runner up for best broadsheet front-page design in 2009 by the Ontario

Community Newspapers Association

• Runner up for best feature photograph in 2008 by the OCNA

• Honourable mention for best broadsheet front-page design from the OCNA in

2008

Skills

• Video and broadcast journalism, video editing

• Social Media including Twitter, Facebook, Instagram, Google+

• Narrative and news writing

• Creating and uploading content for the web

• InDesign, Photoshop CS6, Adobe Premier Elements, Velocity, iNews

• Deadline-focused

• Problem solving, troubleshooting and critical thinking

• Computer-based research

• Knowledge of libel law

• Photojournalism and DSLR photography

References

Available upon request

Contact this candidate