Sales Marketing

S.Anantha Padmanbhan

Mobile: +91-994**-***** ~ E-Mail: ********@*******.***

Sales & Marketing ~ Business Development

Objective: A good working atmosphere where I can develop my abilities and knowledge. To be a part of a good team to put in my full potential for the goodwill and prospect of organization and myself.

Aims & Inclinations: Confidence, good communications skills, stick adherence to time management, honest positive mental ability resilient in any circumstance and sure will take to the zenith in the serviced industry...

Possess excellent sales and marketing skills involving an experience of 14 years in planning & development of marketing and sales teams, design and implementation of successful marketing strategies and product promotion plans. Experienced in increasing sales revenues, exceeding targeted sales goals, developing profitable and productive business relationships, coordinating with decision-makers, and building an extensive client base. Exceptional communication skills with demonstrated abilities in training, team building & driving sales team to highest echelons of performance. In-depth experience in human resources management. Possess successful and extensive track record of training and mentoring people.

Key Result Areas

Profit Centre Management: Formulating strategies, with accountability for profitability, forecasting and preparing annual sales budget in line with the operating plan. Developing a comprehensive sales plan for increasing the profitability of the company. Managing complete business operations with accountability of profitability, forecasting sales targets & executing them in a given time frame.

Sales & Marketing: Driving sales initiatives & achieve desired targets with overall responsibility of return on investment and exploring marketing avenues to build consumer preference and drive volumes. Handling product development initiatives involving mapping of business requirements and in depth evaluation of customer feedback to carry out modifications. Tracking competitors’ activities & providing valuable inputs for tuning sales & marketing strategies. Implementing new sales promotion for generating more business. Preparing & implementing marketing strategies for promoting various products in accordance with company plans.

Business Development: Exploring & developing new markets for promoting the products; conducting competitor analysis by keeping abreast of market trends & competitor to achieve market share metrics. Conceptualising and implementing sales promotional activities as a part of brand building & market development effort. Implementing strategies for acquiring business from clients & using the potential of existing accounts. Designing and administering surveys in the new branch areas and preparing projections for the new branch based on the survey.

Relationship Management: Building and strengthening relationships with key accounts, opinion leaders, thereby ensuring high customer satisfaction by providing them with complete product support. Conducting Group Meetings and setting up and managing Key Accounts for the organization.

Career Contour

May’12 - with Parth Foils Pvt Ltd., as Manager – Sales & Marketing

Highlights

To serve the existing customers

To develop new customers

To ensure timely collection of payments and statutory forms

Cleared the long pending out standings with various customers by doing

Through reconciliations.

Achievements’: Added 14 new customers and list is as under:-

• M/s. Anglo-French Drugs & Industries Ltd.

• M/s. Micro Labs

• M/s. Adcock – Medreich

• M/s. KAPL

• M/s. Bal Pharma

• M/s. Sterling Labs

• M/s. Kemwell

• M/s. Medreich

• M/s. Astrazenca

• M/s. Big Drum - Hyd

• M/s.ML Package - Chennai

• M/s. Bafna Pharmaceuticals Ltd – Chennai

• M/s.Fourrts

• M/s.Swiss Garnier

Mar’09 – Feb ‘12 with EDAL. Bangalore as Manager – Sales & Marketing

Highlights

To serve the existing customers

To develop new customers

To control the creditors & minimize the credit risk

The turnover in Bangalore Branch was Increased by 20% ( FROM 10 CRS TO 18 CRS)

Successfully reduced the operating expenses and restructured the Marketing Team

To ensure timely collection of payments and statutory forms

Cleared the long pending out standings with various customers by doing

Through reconciliations.

Key Member of Corporate Marketing Strategy Team.

Achievements’: Added 7 new customers and list is as under:-

M/s. Anglo-French Drugs & Industries Ltd.

M/s. Karnataka Antibiotics & Pharmaceuticals ltd.

M/s. Remidex Pharma Pvt. Ltd.

M/s. Kemwell Pvt. Ltd

M/s. Champion Packaging Industries Pvt Ltd.

M/s. Flexi foil Packaging Pvt. Ltd.

M/s. PRS Associates

Mar’06- Feb’09 with Paharpur 3P. Sr. Sales Officer

Highlights

Established their laminate plain & printed in most of the leading Fmcg companies in Bangalore.

To achieve the set targets in sales & collection

Successfully conducted machine trial and got approval for Laminate at ITC

Generated 14 crores revenue from Britannia & ITC.

Cleared the pending C forms since 2004-05 to till 2007-08

Resolved major quality issues at ITC & Britannia Industries.

Achievements: Include procurement of developmental orders from

M/s. ITC Foods Ltd.,

M/s. PepsiCo Holding India Ltd.,

M/s. Hindustan Lever Ltd.,

M/s. Britannia Industries Ltd.,

Feb’01- Feb’06 with M/s. Kumaran printer & Binders, Bangalore as Marketing Executive

Highlights

Got Breakthrough order from Madura Garments WITHIN 45 DAYS

Academia: B.com

IT Skills: MS Word, MS Excel and MS PowerPoint

Personal Dossier

Date of Birth: 12th September 1975

Address: # 19 A/2, 3rd Main, 6th A Cross, Prakash Nagar, Bangalore – 560021.

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