RESUME
M . Prabakaran Email: **************@*****.***
Mobile No: 876*******
Objective
To pursue a professional career in a globally recognized organization and
to give my best efforts for the advancement of the organization as a whole.
Education
Year Degree/Qualification Percentage University/School
1992 X 51% Sri Vidhya Mandhir Higher
Secondary School,Salem.
1995 XII 68% Govt. Higher Secondary School.
Salem.
1998 BA 69.1% Gandhigram Rural Institute
(Deemed University),Dindigul.
Professional Experience
Job Profile [1]
Currently working as Executive Manager - Marketing, in Lotus Hospital &
Research Centre, Erode.
Duration: November 2013 to Till Date
Job Profile [2]
Worked as Manager - Marketing, in Mahatma Gandhi Medical College & Research
Institute, Pondicherry.
Duration: November 2012 to October 2013.
Job Profile [3]
Worked as Executive - Marketing, in Apollo Hospitals, Karur
Duration: Feb 2010 to October 2012
Job Profile [4]
Worked as Executive - Marketing in Vasan Eye Care, Namakkal & Karur.
Duration: Sep 2008 to Jan 2010
Job Profile [5]
Worked as Tamilnadu Sales Manager in Stay Fit India Ltd,.
Duration: May 2000 to August 2008.
Job Profile [6]
Worked as Medical Representative in Cipla Ltd.
Duration: July 1998 to March 2000.
Note: Overall I have put 15 + years of Experience in Marketing & Sales.
Current Job Profile :-
Maintaining a team of 2 Marketing Executives & 4 Marketing Coordinators
whom assigned for corporate & Medical marketing, HOD of the Department
Total responsible for the Marketing Activities & Business Targets.
Corporate Marketing :
* To tie up with the Corporate & SME's for IP / OP Services.
* To Organize Health Check up camps for the Employees & their Families.
* To tie up for special Master health Check up, Pre- Employment Check ups &
Retirement Packages for the Staff & Employees.
* To tie up for corporate clinics.
* To Organize Health Awareness Programs like HAT,BLS,LSM etc..
* To arrange the Corporate Social Responsibility (CSR Activities)
Medical Marketing :
* To Visit Doctors {Combined Calls & Individual}, display the facilities
and services of the Hospital to Promote Referrals.
* To act as a Liaison between referral Doctors and Hospital.
* To organize regular CME programs combining with IMA & PHARMACHEUTICAL
Companies.
* Appointing Information Centre.
* Applying the Concept of Satellite clinics.
* Applying the Concept of 'E' Clinics.
* Organizing Emergency Care Centers in Railway Stations & Bus stands.
* To act as Intermediary between Public & Hospital.
* To arrange Medical camps (Both Free and Paid Camps)
* Recruiting of Visiting, part time & Fulltime Consultants
Ambulance Marketing :
* Tying up the EMRI (108) & Local Private Ambulances with Hospital to
increase Trauma Cases.
* Tying up the Clinics & Nursing Homes to Increase Emergency Foot Falls.
Advertisements :
* To take decision for Hoardings, Bus Panels, Road side boards in the city.
* To arrange advertisements / Health Awareness talk in Local & Satellite
TV, & FM Radios.
* To Plan and Execute of all business developmental activities.
* Event Management.
* Organizing Press Meets.
Other Areas of Exposure:
Night Manager: Responsibility of taking care of Entire Hospital Operations
will be given twice a month.
Managerial Role:-
* To Take care of Responsibilities for all Department Activities.
* To Take Decision during Emergency with the guidance of Respective
Department HOD's.
* To make sure that the Hospital functions smoothly and to solve the
problems / immediately issues if any.
* Combined Calls, Tracking, Motivating and Fixing the Targets for the
Executives.
* Budgeting for Advertisements.
* Monthly KPI's(Key Performance Indicator).
* Monthly 4 Sessions of EDP (Executive Development Programme).
* Weekly Review's.
* Q1,Q2,Q3,Q4.H1,H2 & Annual Planning & Execution.
Milestones
> 541 General Medical & Corporate Camps {Till Now}
> Highest of 32 EYE Camps in a month {Vasan Eye Care.}
> 21 CME Programmes {Till Now}
> 22 Health Awareness Talks {Till Now}
> 14 Mega Medical Camps {Minimum Crowd of 2500 and Maximum of 7000}
{Till Now}
> 37 Stall Activities.
Innovative's
> Healthy Karur {With APOLLO Hospitals, Karur. Crossed Successfully 100
weeks and still continues.}
> Nalamudan Cuddalore & Nalamudan Puduvai in Cuddalore and Pondicherry.
> Formulated Life Savers Club. To increase the Emergency Footfalls.
> "STRIKE the STROKE" Neuro Club.
> "JOINT the JOINTS Club" for Orthopedics.
> "TORCHES of TOMARROW" for Pediatrics.
> "PRIEVILEGE CARDS" to increase the OP & IP
> "EMPLOYEES REFERRAL SCHEME" to increase the MHC. {Master
health Check Up}
> "DPL" Doctors Premier League Cricket Match for Doctors to Celebrate
DR's Day. To increase the Referrals.
Personal Details
Name : M . Prabakaran
Father's Name : P.Mohan
Sex : Male
Marital Status : Married
Date of Birth : 30th July, 1976
Age : 37
Nationality : Indian
Languages Known : English, Tamil & Hindi.
Present &
Permanent Address : 6/3, Meyyanoor Road,Salem - 636004
DECLARATION
I hereby declare that all the information given above is authentic to the
best of my knowledge.
Yours Faithfully,
Date: 12.12.2014
Place: Salem (M.
Prabakaran)