BRIAN MERKICH Phone: 216-***-****
**** ********* ****** ******, **** 44060 E-mail:
********@*****.***
EDUCATION:
Ohio University - Athens, Ohio
Bachelor of Science, Sports Sciences, November 1997
Major: Sports Industry
QUALIFICATIONS: A highly motivated and dedicated go-getter with over 15
years of sales and marketing experience consisting of:
?Planning/Organizing/Implementing ?Motivational
Teaching/Coaching
?Marketing/Building of Relationships
?Prioritizing/Coordination/Resolving
?Researching/Analyzing/Evaluating ?Designing/Brain
Storming/Creating
?Negotiating and Closing New Business ?Customer Service/Follow-
Up
PROFESSIONAL EXPERIENCE:
YMCA of Greater Cleveland (June 2010 - Present)
Promoted to Eastside Regional Membership Director June 2013
Oversee all eastside branches in the Cleveland association. Responsible for
all membership sales, marketing, promotions, special event planning,
budgeting, staffing, staff development, community outreach and fundraising.
Chardon, Ohio
Promoted to Membership Engagement Director June 2012
Develop annual membership budget of anticipated income and expenditures.
Responsible for establishing relationships with local businesses, corporate
community, and civic groups to increase membership sales. Develop and
implement a marketing/promotion plan for programs associated with the
branch. Develop and distribute all membership communication and marketing
pieces (i.e. brochures, newsletters and special event
promotion) through various media.
Euclid, Ohio
Membership Coordinator June 2010
Develop annual membership budget, implementing Branch/Association-wide
membership and program promotions. Recruit, supervise and schedule front
desk personnel. Direct staff in day to day process such as registration,
customer service and reception duties. Conduct facility tours and sales,
resolution of customer complaints, follow-up calls to all non-renewals,
compile all sales data with main focus on sales (including corporate and
outside) as well as all marketing and promotions.
The Plain Dealer - Cleveland, Ohio (June 2004 - August
2008)
Single Copy Delivery Driver-Circulation
Delivered newspapers to retail dealers and individual vending machines
while managing all financial aspects of account, including billing,
promotional material and client development.
Global Signs and Graphics - North Royalton, Ohio (October 2002 - January
2004)
Vice President of Sales and Marketing
Created a Sales, Marketing and Business Plan resulting in a 20% increase of
new business. Researched and closed several lucrative accounts, exceeding
sales quota by $200K. Managed all manufacturing and installation of signage
increasing productivity by 10%. Developed company website increasing
business calls and generated sales over $200K.
Cleveland Cavaliers/Gund Arena - Cleveland, Ohio (November 1997 - October
2002)
Sponsor Services Coordinator-Corporate Sales
Managed all broadcast, print and signage inventory. Created sponsorship
presentations and ensured the execution of all sponsor contract agreements.
Resulting in a 50% sponsor renewal. Supported promotions by coordinating
sponsor, vendor and building personal.
Ticketing Services Coordinator-Suite Services
Sold, printed and distributed Suite and Priority tickets. Maintained Suite
holder profiles. Provided event information and tracked all ticketing
purchases of Suite holder. Billed all Suite account invoices.
Suite Services Coordinator-Suite Services
Sold all banquet / meeting rooms. Organized and developed event schedule
informing all pertinent parties. Maintained a revenue / expense report by
recording costs and invoicing guests. Researched and wrote monthly
newsletter "Suite Beat". Assisted Ticketing services coordinator.
COMPUTER EXPERIENCE: MSOffice (Word, Excel, PowerPoint, Publisher) Adobe
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