MARCUS C. BETTS
Telephone: 312-***-****
Chicago, Illinois 60623
E mail: ***************@*******.***
A self motivated, results oriented sales professional seeking to apply business
development and account management experience to a progressive organization.
Demonstrated success establishing new partnerships and conducting contract
negotiations to achieve organizational development. Pursuing an opportunity to leverage
relationship building experience to improve customer loyalty.
SUMMARY
Assess client requirements and provide positive solutions; negotiate mutually beneficial
agreements.
Build relationships which inspire trust, achieving exceptional client retention and loyalty.
Manage full sales cycle projects, addressing concerns and achieving timely closes.
Create ambitious yet attainable goals which provide the company with the best chance
for success.
Maximize the Return on Investment (ROI) through recognizing opportunities and
developing effective action plans; predict and address potential concerns and implement
rapid, informed decisions.
ACCOUNT MANAGEMENT EXPERIENCE
CANON SOLUTIONS AMERICA, Chicago, Illinois 2012 to 2014
National Account Executive
Managed a database of more than 100 accounts for Canon Solutions, the largest
international manufacturer of large format print systems. Directed full sales cycle
processes, from business development and introduction to facilitating contract
negotiations; followed up with clients to ensure strategies were meeting client
expectations. Collaborated with the strategic pricing department to identify appropriate
pricing for each account; utilized forecasting to prepare pricing strategies prior to
presenting to senior management. Responded to Request for Proposal’s (RFP’s) and led
bid negotiations. Scheduled and executed product demonstrations. Leveraged
governmental, business and civic relationships to streamline sales operations.
Generated more than $3MM in revenue annually.
Ranked 1/12 in the midwest region large formal sales division in 2013.
Recognized as the Top National Account Executive in the central midwest region in
2012.
Vital contributor to obtaining $17MM in revenue through bids with government and
business accounts.
Functioned as a Large Formal Equipment Specialist.
Spearheaded account penetration of national, government and local agencies.
Created and implemented the Vendor Engagement Initiative, which resulted in a 38%
sales increase.
Surpassed software applications sales quota by 231% in 2013.
Performed the most central region complex product demonstrations (4 monthly).
Closed a competitive $1.2MM deal in 2013 with a global provider of equipment and
services.
SPRINT NEXTEL CORPORATION, Chicago, Illinois 2007 to 2009
Senior Account Executive
Conducted strategy meetings with C Level Executives to develop innovative GPS
solutions. Designed key case studies for applicable market segments. Prospected all
viable leads, generated new business and managed large business accounts.
Emphasized the transportation vertical market.
Attained 136% of sales quota in 2008; achieved 150% of monthly quota in March, 2008.
Presented a business case for “Sprint Space”, which triggered a successful national
campaign in 2008.
Coordinated and organized the Turnpike Knowledge Share event, which generated
2200 leads.
Launched the Strategy Power Call practice at the team level.
VERIZON WIRELESS, Chicago, Illinois 2005 to 2007
Business Account Executive
Educated large businesses regarding data and voice solutions provided by Verizon, the
second largest U.S. wireless provider. Delivered presentations to all levels of employees,
including C Level Executives and IT Managers. Implemented 30 day, 60 day and 90 day
funnel management strategies. Prepared data and sales reports for review by senior
management. Reviewed usage reports from clients to identify opportunities for upgrades
and plan alterations. Coordinated with joint marketing partners to develop sales strategies
for third party solutions.
Ranked 1/48 in July, 2006 and 6/48 in October, 2006 for monthly revenue generated.
Membership of the 2006 President’s Cabinet (executives averaging within region’s top
10%).
Awarded by Research in Motion (RIM) for accomplishments during the cold calling blitz.
Achieved 115% of revenue target in December, 2005.
Recognized for leadership through an invitation to the WBBM AM Business Leaders’
Breakfast.
SBC COMMUNICATIONS, Chicago, Illinois 2004 to 2005
Account Manager
Built and maintained relationships with key account while calling on companies to solicit
complex data systems. Responsible for market development, revenue generation and
increasing product awareness and market penetration. Sold SBC’s core products and
service, including data and voice, TI T3 managed internet services and web hosting;
educated customers regarding complex phone systems (Avays, Centrex, PBX and
AT&T). Positioned AT&T as the provider of choice through key partnerships with local
businesses within SBC’s active footprint. Developed existing revenue streams while
maintaining high levels of customer satisfaction.
Recipient of the “Rookie of the Month” award for reaching 127% of quota within two
months.
Achieved the highest ranking ever for account penetration/product mix in channel.
Recruited and trained staff of the brand building team regarding new sales initiatives.
BUSINESS DEVELOPMENT EXPERIENCE
MARCUS CHIZM GROUP, Chicago, Illinois 2009 to 2011
Business Development Consultant
Provided representation and managed a highly diverse client base. Conceptualized and
executed comprehensive marketing initiatives and promotional events for clients.
Prepared and conducted presentations to introduce proposals. Negotiated contracts with
vendors and clients. Recruited and led sales teams and event staff; communicated
messaging strategies and delegated responsibilities. Scheduled and confirmed events.
Develop budgets and secured sponsorships to control costs. Collaborated with designers
in development of web pages and collateral. Created marketing and sales strategies with
both national and regional distributors. Mastered solution selling techniques to generate
new business ticket revenue.
Successfully negotiated and closed sponsorship deals, generating more than $1MM in
revenue.
Increased beverage sales by 600% in 2010.
Collaborated with the Local Chamber of Commerce and Thought Leaders.
Featured on Windy City Live (ABC Channel 7), as well as recognized for
accomplishments by the Chicago Tribune and Chicago Sun Times.
Organized major fundraisers for various not for profit organizations; the events brought
in more than 3,000 attendees to solicit donations for performing arts in underserved
communities.
Negotiated agreements with major sponsors, including Clear Channel Corporation, State
Farm Insurance and the Chicago Bulls.
ELBO’S BARBEQUE, Chicago, Illinois 1993 to 2001
Catering Sales and Marketing Manager
Developed and implemented innovative, economical marketing strategies to increase
visibility and generate revenue. Prospected leads and created a client base for products
and catering services. Secured and managed existing accounts. Planned and directed
participation in a wide variety of neighborhood festivals and community events to promote
brand awareness and increase exposure.
EDUCATION
ILLINOIS STATE UNIVERSITY, Normal, Illinois 2001
Bachelor of Science in Political Science
Member of the ISU men’s basketball team.
COMMUNITY ENGAGEMENT
PRESIDENTIAL LIBRARY CAMPAIGN, Chicago, Illinois
Current
Led negotiations with a major Chicago based university and local community to acquire
the Obama Presidential Library; delivered a presentation highlighting benefits of and
addressing concerns.
Designed and integrated a marketing strategy which would facilitate a $2B community
impact.
Organized health systems and physicians to reduce health disparities for the university.
Invited to present at the Congressional Leadership Panel by the United States
Representative of the 7th District.
Professional references promptly furnished upon request