! 408-***-**** " ********@*****.*** # Santa Clara, CA ! brandflakesblog.wordpress.com
A results-driven achiever with exemplary planning and organizational
skills, with a high regard for detail and an enthusiastic personality to learn and face new challenges.
PROFESSIONAL WORK EXPERIENCE
The Nielsen Company, Brand Analyst – P&G Corporate Team
Markham, Ontario ! October 2011 – December 2012
" A go-to analyst for consumer relationship and purchase behavior trends. Developed new and
innovative ways to look at customer segments and relationship management across multiple brands.
" Personal Milestone: Led and presented an analytic project that helped the “Always” brand increase
penetration across Canada by providing specific recommendations on consumer buying habits.
Sears Canada, Financial Analyst – Management Reporting
Toronto, Ontario ! October 2010 – October 2011
" A financial “pro” that developed tools to improve internal functions, created high-level financial analyses for
executive decision making, and provided support and leadership in team for analytic projects.
" Personal Milestone: Significantly increased process improvement and efficiency by developing tools to
automate regular reporting methods and presentation techniques for the entire Finance team.
Symcor Canada, Associate Project Manager
Mississauga, Ontario ! September – December 2009
" Personal Milestone: Helped to solidify a meaningful relationship between Symcor and a key
client after years of struggle to maintain a valuable and efficient working relationship.
Microsoft Canada, Finance Business Analyst
Mississauga, Ontario ! December 2008 – May 2009
" Personal Milestone: Developed key financial reports that helped the sales team for the OEM division
improve their own analysis of sales figures and projections at a more meaningful level.
American International Group: AIG Assurance, Marketing Business Analyst
Toronto, Ontario ! May – September 2008
" Personal Milestone: Co-managed the roll-out of several key print and television marketing initiatives for
the 2009 season.
EDUCATION BACKGROUND
MBA: Masters in Business Administration, Advanced Standing
Schulich School of Business, York University, Toronto: 2012-2013. Marketing Strategy & Brand Management
HBBA: Honors Bachelor of Business Administration, Honor Roll Distinction
Wilfrid Laurier University, Waterloo: 2006 – 2010. Marketing & Economics major, with Internship Completion
EMPLOYMENT SKILLS
" Problem Solving & Analysis: Strong analytical capabilities, with demonstrated ability and passion for
identifying, consolidating and streamlining complex data.
" Technical Competence: Exceptional abilities with various computer programs, with a proven record of
quickly mastering new programs and transforming data to develop new insights.
" Flexibility & Adaptability: Flexible team player that thrives in environments that require prioritization,
adaptability to new people and processes, and innovative problem solving.
" Communication & Leadership: Strong communication and leadership skills that are effectively
conveyed through managing, writing, presenting and prioritizing.
! 408-***-**** " ********@*****.*** # Santa Clara, CA ! brandflakesblog.wordpress.com
A results-driven achiever with exemplary planning and organizational
skills, with a high regard for detail and an enthusiastic personality to learn and face new challenges.
PAST EMPLOYER REVIEWS
AIG Assurance:
N. Emmerson, Supervisor, Direct Marketing Information Services
“Priyanka was a wonderful asset to have in our division this summer. Every task she was given she
did promptly, accurately and thoroughly. Priyanka was very willing to learn and was also able to really
pitch in when our resources were tight. She was a pleasure to work with and she will be an asset to any
company she works with.”
Microsoft Canada:
D. Brown, Senior Business Analyst
“Very good with doing critical checks and necessary identifying when there is an error in the reporting
and having a thorough understanding of what is causing the error to occur.”
“Priyanka was a great addition to the finance team for the 4 months she was with us. She really
demonstrated a great deal of knowledge of how to make reporting for the team more efficient…once
she got comfortable with the reporting requirements she really took the initiative to reach out to the
teams she supports as well as others in the finance team and proactively took on more tasks.”
Symcor
D. Reid, Senior Manager, IPC Program Office
“Only needed to explain things once, captured items as directed…always advised me when there was
a conflict with another project immediately in order that we work out alternative arrangements. All
deadlines were met in advance of the window…her skills at listening and follow up/output were of
extremely good quality.”