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Art Director

Location:
Houston, TX
Posted:
September 10, 2014

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Resume:

Capabilities

Branding

Establishing the identity

of a product or service.

Web

Art Direction

Publishing and designing

Establish the conceptual

web pages, creating

and stylistic direction and

graphics using web

orchestrates the work

RYAN SPRAGUE standards, social media

of design staff in the

Art Director design and applications.

development

of a project.

Environmental

As an Art Director I have learned to explain

Graphics

the value of design by how it contributes

Communication systems

to innovation, branding, identity, positioining, that identify, direct, inform,

interpret and enhance the

communictation, user experience, interaction,

environment.

Print

emotional triggers and aspirational behaviors.

Staff Management

Create designs or

Some people say “success in life comes

images for reproduction Managing creative staff including

largely from matching one’s abilities, interests, by any means of visual the development of staff skills.

communication.

and inclinations to appropriate situatioins, jobs,

and relationships”. I completely agree and having

over 12 years in the creative industry I can

say understanding one’s shortcomings and

Experience

weaknesses only makes you a stronger designer

in this industry. To summarize I am passionate

about creativity and the delivery of design

Senior Art Director

solutions that match a company or clients

Thompson Cigar & Co.

objectives, making a key difference to their

Descripton: Retail and mail order cigar company

bottom line. I like to think of my approach

Location: Tampa, FL

in two words; passion and performance. Dates: 2005 - Present

I apply these two values to every project I do.

Expertly co-lead a high-performing creative team to successfully execute design

projects for a multimillion dollar retail and mail order cigar company. Lead creative

direction on all marketing materials while maintaining and developing all graphical

standards, templates, resources, and strategy briefs.

ryan_sprague.prosite.com

Key Achievements

• Manage creative deliverables in-house and freelance teams to lead

all phases of Thompson Cigar campaingns and catalogs.

twitter.com/ryan_sprague

Direct and manage both small and large product photo shoots.

(Including the coordination of multiple photographers providing story boards and layouts.)

Develop designs for medium to large scale cigar events. Cordinate event graphics,

linkedin.com/in/ryansprague

displays and overal layout of interior atmosphere. (Space and structural planning)

Provide brand direction and design on new cigar products. Redesign old

cigar brands to provide increase lift for existing packaging.

acfu5f@r.postjobfree.com

Lead in the development of cigar product launch, marketing, and promotional materials.

(National editorial ads, direct mail, newspaper ads, retail marketing, email and web campaigns,

outdoor banner ads, logos, product packaging, and point-of-purchase desplays.)

813-***-****

Cultivate a positive environment through effective collaboration with creative staff.

Ensure the timely completion of projects and assignments by providing individual

attention to staff and seamlessly directing multiple projects simultaneously.

R EVERSE

Freelance Art Director

Skills Accelorated Waste Solutions

Descripton: Junk Romoval & Junk Hauling Service

Location: Lakeland, FL

Dates: Present

Adobe Photoshop

• Corporate identity design for AWS corporation.

0% 100% • Enviromental design for events and trade shows.

• Front end mobile app design.

Adobe Illustrator • Print collateral and publication design for corporate communications.

Brand Manager

0% 100%

Florida Pool - Subsidiary of Pinch A Penny

Adobe InDesign Descripton: Retail pool/ spa chemical and supply company

Location: Clearwater, FL

0% 100%

Dates: 2004 - 2005

Adobe DreamWeaver Project managed all creative materials for Florida Pool’s spa and pool chemical

product lines by working directly with Director of Sales and Vice President

0% 100%

of Pinch A Penny.

Key Achievements

Adobe Flash

• Faced with increasingly competitive marketplace where manufacturers sales reps

claiming their products to be inferiror over the next, I created Solus Spa brand

0% 100%

Identity to stand out in the market place and on the Pinch A Penny’s shelf.

Quark-XPress

Lead and created all submissions for multiple instore advertising and trade shows.

0% 100%

G raphic Designer

Microsoft Word

Dogged Design Studio

Descripton: Small boutique design studio

0% 100%

Location: Tampa, FL

Microsoft Excel

Dates: 2003 - 2004

0% 100% Collaboration with copywriter, senior designer and studio president on

new business presentations, concept development and design campaigns.

Key Achievements

Interest • Designed clean and well - constructed graphics supported by thought provoking

concepts.

New Media

G raphic Designer

Digital Media

H.H. Brown (Subsidiary of Birkshire Hathaway)

Advertising

Descripton: Retail footwear company

Interactive Multimedia

Location: Greenwich, CT

Motion Graphics Dates: 2002 - 03

Web Design

Project managed creative work for H.H. Brown footwear companies. Worked

Graphic Design directly with Marketing Managers for brands including; Born, Nurse Mates,

Visual Communication Dexter, Carolina and Browning.

Photography

Key Achievements

• Helped brainstorm and implement new branding elements for footwear brands.

Organizations • Designed all creative materials including print, packaging and web ads.

• Helped maintain all brand guidlines and strategies for footwear brands.

AIGA

Education

Art Directors Club

Paper Specs

Behence Network Mount Ida College - School Of Design

Bachelor of Science - Graphic Design

Newton, MA



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