Manager Marketing
Resume:
Matt Olivotti
**************@*****.***
T. 201-***-****
New York, NY 10128
Summary: Experience in the fields of Account Management and Content Development.
Contributed on creative and design for fashion, lifestyle and entertainment brands. Team
player, detail-oriented, problem-solver, proactive and stimulated by facing new tasks and
challenges. Looking for a position in the Account Management / Client Services areas to
further develop my skills as a Marketing specialist.
Professional Experience
Jun ‘12 - Present
ACCOUNT MANAGER - GLU Agency, New York, NY
Served as account manager to coordinate activities such as logistics, presentation design,
creative content brainstorm, and executional planning for the following clients:
MTN DEW - Worked on content development for the DEWeezy Campaign involving
award-winning rapper Lil’ Wayne.
Also operated on the client managements side to handle all communications with MTN
DEW marketing team as well as took care of relationships with internal vendors and the
high-profile agency partners for the construction of the TRUKSTOP skatepark in New
Orleans.
POP - Worked on the creative development and managed relations between the PepsiCo
team and vendors in-volved in the marketing rollout for the launch of PepsiCo’s new
generation’s and first “social media” beverage POP.
TRUKFIT - Apparel company partnership between Lil’ Wayne and Universal Music
Group. Carried out client management activities such, created and managed content for
the brand’s social media outletsm. Contributed to the creation, planning and execution of
experiential events and in-store activations along with partners such as Macy’s and
Dillard’s to increase brand awareness and sales.
KOLA ALUKO - Worked on the launch of the humanitarian foundation for Forbes’
Nigeria Top Multi-millionaire Kola Aluko. Managed communications with the
foundations supporters such as the Muhammad Ali Center and Kojo Annan’s charitable
organization Africa10.
THE BEAUTIFUL GAME (Documentary) - Worked in creative, marketing, and
production capabilities to develop events in major U.S. university campuses for the
promotional college for feature lenght documentary The Beautiful Game.
Executed competitive research to gain insight about brand positioning and perception,
and served as account manager for all new business pitches for potential clients such as
Ricola, New England Blue, Under Armour, AXA Equitable, Vanessa Blake.
Jan - Jun '12
PR INTERN - Aeffe USA, New York, NY
Organized product inventory for the Jean Paul Gaultier, Moschino and Alberta Ferretti
brands in order to send sample items for editorial purposes to the various company
collaborators such as celebrity stylists and fashion magazines.
Contributed to the overall organization of the 2012 F/W Alberta Ferretti fashion show
taking place at Lincoln Center during the New York Mercedes Benz fashion week.
Carried out competitor analyses on the Fendi and Christian Louboutin brands to better
assess company marketing and brand goals to maximize market position for the
upcoming season.
Jan - Jun '09
DIGITAL & VIRAL MARKETING INTERN - BadBoy Entertainment, New York, NY
Received and filtered business proposal for the BadBoy and Sean John brands to provide
recommendations to the Viral Marketing and Global Brand Director for consideration.
Managed agendas for milestone events aimed at professionals of the music industry for
the company’s representatives to attend.
Acted as community manager for the Sean Combs and BadBoy Entertainment social
media channels such as Facebook fan page and Twitter profile .
Education / Professional Development
» B.S. International Business at the European School of Economics in Rome, Italy.
» Entertainment Marketing and Music Marketing Specialization at the New York
University.
Computer Skills
» Microsoft Office (Word, Excel, Power Point)
» PhotoShop, Blogger, Wordpress, and basic HTML notions.
Languages
» Bilingual in English and Italian.
» Conversational in Spanish
References
Marcus Glover - GLU President
*********@*****.***
T. 917-***-****
Angela Kosniewski - GLU COO
***********@*******.***
T. 310-***-****
Paul James - GLU Creative Director
********@**.***
T. 917-***-****
Contact this candidate