Marketing Manager

James Louis Raulerson

Executive Management/Marketing/Public Relations/Communications Professional

813-***-**** Home/813-***-**** Cell

***************@***.***

http://www.linkedin.com/ james-raulerson

Summary of Qualifications

. More than 20 years of diverse domestic and international, marketing,

communications, public relations, media relations and management

experience.

. Well-versed in the business of entertainment, event planning,

promotions, travel, government, sports, attraction, high-tech, social

media and small business.

. Accountable for more than 500 media clips with a total value of more

than $3 million.

. Managed monthly festival/concert drawing 5,000 plus guests, including

set-up tear down, of outside venue. Oversaw vendor relations, audio,

electrical, lighting security crowd control and musical artists while

managing Theatre events.

. Managed 91 year old historic 450 -seat theatre which hosted more than

150 events per year.

. Reviewed and managed budgets of $500,000.

. Expert in Social Media: Facebook, Twitter LinkedIn, Pinterest,

Instagram and Search Engine Optimization

. Experienced in Public Relations with numerous established local media

contacts.

. Developed lead and participated in abundant amount of fundraising for

nonprofit organizations.

Professional Experience

Private Consultant

2013-2014

Tampa, FL.

. Advised area businesses and non-profit service organizations on

marketing and public relations.

. Created marketing and public relations plans for businesses.

. Promoted Disable Americans Veterans job fair.

. Advised areas businesses on management strategies.

Ruth Eckerd Hall

2011-2013

Clearwater, FL.

Capitol Theatre Manager

. Supervised, counseled and scheduled paid employees and volunteers of

Capitol Theatre and City Festivals

. Responsible for daily operations of historic theatre assigning duties

for inventory and monetary controls of concession and theatre supply

maintaining shrinkage.

. Served as a Liaison between event performers, city workers and staff.

. Coordinated legal agreements for special events, City of Clearwater

Friday Night Blast and Capitol Theatre.

. Supervised the organization of live musical performances, theatrical

performances, and movies at the Capitol Theatre.

Center Circle Communications

2009-2011

Dunedin, FL

. Coordinated web based information., SEO marketing initiatives, Google

Trends, media strategies;

. Supervised and maintained multiple blogs on more than 15 websites.

. Increased client revenues by 20%.

. Created annual business-building sales promotion, special events and

fundraising programs.

. Created press releases and supervised media interviews, which lead to

increased business for clients.

Common Language

2008

St. Petersburg, FL

Marketing/Communications Director

. Oversaw all internal and external communications verbal and written.

. Introduced SEO marketing initiatives. Composed press releases,

electronic newsletters, and media bulletins.

. Researched and conducted study groups for clients.

. Constructed press releases and proposals for new business models.

James L Raulerson

Page 2

Visit St. Petersburg/Clearwater (Convention & Visitors Bureau)

Clearwater, FL

2005-2008

Public Relations Representative

. Oversaw global brand positioning, for Pinellas County through

communications and media campaigns in Germany, which resulted in a 35%

increase of visitors.

. Developed/managed International VIP's and media hospitalities focused

to increase visitors to Pinellas County.

. Hosted media from Austria, Canada, Brazil, Britain, France, Germany,

Italy, Japan, Norway, and the United States.

. Experienced in leading numerous media tours through Europe to promote

Pinellas county tourism.

. Managed and prepared budgets of more than $460,000, tracked

inventories and improved vendor partnerships through building

relationships.

. Created press releases, website collateral pieces, and social media

pieces, bi-monthly electronic newsletters, and monthly newsletters,

proclamations for the County Commission and media bulletins.

. Counseled the Executive Director and several staff members for media

interviews, marketing pieces, and news conferences.

American Stage Theatre

St. Petersburg, FL

Public Relations and Marketing Director

Greater Tampa Area YMCA

Tampa, FL

Public Relations and Marketing Manager

.

Museum of Science & Industry (MOSI)

Tampa, FL

Promotions Director

Tampa Tribune

Tampa, FL

Marketing & Communications Representative

CBS Radio

St. Petersburg, FL

Producer & Promotions Representative

Professional Associations

. 2008-President Tampa Bay Chapter of the Public Relations Society of

America

. 2007-President Elect for 2008 Tampa Bay Chapter of the Public

Relations Society of America

. 2006-President of the Zodiac Group-Salvador Dali Museum.

. 2006-Secretary for the Tampa Bay Chapter of the Public Relations

Society of America

. 2006&2007- Executive Committee of St. Petersburg Young Professionals

. 2004& 2005- Co-Founder & Producer of Downtown After Six Events

. 2003-2005-Executive Board Member of Verve Tampa Bay

. 2001-2002 President of Paint Your Heart Out Tampa!

. 1997-2003- On field television manager for the Tampa Bay Mutiny/MLS

. 1998-2007- Steering Committee, Silver Spoons, and Sandcastles Event

. United States Soccer Federation Official

Awards

. 2006- President's Award for Outstanding Service-PRSA Tampa Bay Chapter

. 2005- Sue Ellen Richardson Award-PRSA Tampa Bay Chapter

. 2001-2002- Service Award-Paint Your Heart Out Tampa!

Education

University of South Florida, Tampa. Bachelor of Arts, Speech Communications

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