Sales Management

GEORGE L. MUNIZ

** ******* **** ****: 914-***-****

Waccabuc, NY 10597 Mobile: 914-***-****

******.*******@*****.***

BUSINESS DEVELOPMENT EXECUTIVE

Marketing & Sales Management - Top Producer - Entrepreneur

Consistently Successful in Driving Revenue, Growth, Profitability & Value

CAREER PROFILE & DISTINCTIONS

Dynamic, driven, extremely motivated executive of exceptional value to

progressive, growth-oriented enterprises, Startups and firms with exciting

new game changing business models in any industry. Experience spans

executive-level business, sales, marketing and training management roles

within entrepreneurial environments, and financial consultant and

securities broker positions with world-class financial services firms.

Effective business leader, expert business development professional,

marketing innovator, seasoned investment strategist, trusted financial

advisor and outstanding relationship manager. Experienced in conducting

seminars and public speaking. Possess a professional demeanor that

demonstrates competence, and evokes trust and confidence.

PROFESSIONAL EXPERIENCE

Technimental Trading Research LLC

2010 to Present

Private wealth management firm catering to individuals interested in

receiving daily education on how to approach the equity markets based on a

hybrid approach that incorporates both fundamental and technical analysis

to trigger entries and exits.

Managing Member

Owner of the firm. Responsible for publishing daily and weekly research

reports to active subscribers. Active in trading firm capital in addition

to a select group of separately managed accounts.

Meridian Equity Partners Inc., New York, NY

2006 to 2010

Leading Private Institutional Trading Firm. Member NYSE firm with Floor

and Upstairs trading operations. Active in Institutional Brokerage,

Corporate Access, Capital Placement, Prime Brokerage, and Trading Software

Services.

Managing Director

Business Development

ProTrade Financial - Division

Senior executive responsible for creating a new division and diversified

revenue stream for the firm. Coordinated development of division website

from start to finish. Developed and cultivated new client relationships.

Grew division from zero to over $400,000 in revenue. Role involved the

development of new clearing relationships, implementation of Futures

Trading and registration as NFA member firm, introduction of service bureau

relationships offering retail and institutional clients a choice of

several firm sponsored Direct Access Trading Platforms. Manned, trained

and helped manage upstairs trade desk. Point person responsible for all

back office operations of ProTrade Financial Division and Jefferies & Co.,

Mini Prime relationship. Instrumental in the deployment of Prime

Brokerage Services. Responsible for creating and publishing a daily

research report for distribution to sales force and firm client base.

CARLIN FINANCIAL GROUP, New York, NY

2005 to 2006

Leading Independent Trading Firm since 1992. Provider of sophisticated

trading architecture for institutions, trade desks, Hedge Fund managers,

proprietary traders and the active retail investor. Active in proprietary

automated trading systems for equities and spread/arbitrage transactions.

Provider of full scale Hedge fund Services from seeding incubator funds to

large scale capital raising.

SR. VICE PRESIDENT

Business Development

Institutional & Retail Sales

Senior executive responsible for the cultivation and introduction of new

firm business across different divisions including Retail, Institutional,

and professionally managed asset firms. Responsible for the daily

management of a personal data base network of 3000+ customers seeking

expert direction in the active investing arena and providing a proper fit

within the firms vast offerings. Credited with raising capital for Hedge

Funds and providing custodial services via Goldman Sachs.

TERRA NOVA TRADING LLC, Chicago, IL 1998 to 2005

Leader in the Direct-Access brokerage industry (original sponsoring broker-

dealer for Archipelago), providing full-scale online brokerage services

(wholesale, retail, institutional), sophisticated technologies, market

access, option execution, ECN routing, order clearing, and expert

training/education to active traders and investors (new and experienced).

SERIES 24 -PRINCIPAL

Business Development & Marketing Executive - Corporate

Promoter & Seminar Leader - "MarketWise" Training School

Manager & Trader - Terra Nova Trading, New York Office

Senior-level executive contributing in multiple functional roles - new

business development, sales, management, training, operations management,

trading, relationship management - at the corporate and regional levels.

Managed business development and marketing activities for the wholesale

business, while executing trades (equities, options, futures, foreign

exchange) and grew/managed a personal book of business with retail

customers. As Manager of the New York Office (entrepreneurial venture under

personal Registered Representative licensure), held full P&L accountability

for operations, and recruited, trained, mentored and led a staff of 14

(including 10 traders) in technical support, back office operations, risk

management and marketing roles.

PRINCIPAL - Terra Nova Trading LLC

Management & Leadership Successes

. Credited with personal contributions to the evolution and growth of the

company to its prominent position in the Direct-Access brokerage

industry.

. Started and grew - from $0 to 24+ million within three years - became 2nd

largest revenue-producing branch office in Terra Nova Trading,

nationwide.

. Created and leveraged the effectiveness of a strategic integrated

marketing program combining client referrals, cross-selling, branding,

value-added services/alliances, online seminars, education services, and

free preview demos/presentations.

Business Development & Marketing Achievements

. Consistently ranked as one of the top five producers in the entire Terra

Nova Network.

. Targeted and secured Terra Nova's largest wholesale account generating

$3.5+ million in annual commission revenue.

. Personally generated (as Licensed Rep), $1.4+ million in commission

revenue from sales to retail customers in 2004 and over $2 million in

2005.

. Responsible for over $125 million of assets under management.

. Opened and marketed a new hedge fund (rolled-out two others in 2004), and

participated in new product development, pricing, marketing and

management.

. Ranked as the #1 producer nationwide for MarketWise Training School.

AREAS OF EXPERTISE & SCOPE OF VALUE

Business Management & Leadership Qualifications

Operations & Project Management New Business Development & Sales

Management

Wholesale, Retail & Institutional Channels Broker-Dealer Startup &

Management

Growth Management & Profit Improvement Organizational Development & Change

Business Process Design & Improvement Financial Planning & Budget

Administration

Product/Service Development & Rollout Strategic Partnering & Co-Marketing

Team Building, Training, Mentoring & Leadership Training, Educating &

Industry Networking

Relationship Building & Client Retention Management & Investment

Consulting

Industry Expertise & Product/Service Knowledge

Investment & Asset Protection Strategies Direct-Access & Traditional

Trading

Long-Term & Short-Term Positions Equities, Options, Futures, Money

Management

Wholesale, Retail & Institutional Sales Risk Management Operations

Portfolio & Fund Management Wealth Management & Private Business Services

Trade Desk & Back Office Operations Registration, Reporting &

Compliance - SEC, FINRA, NFA

. Broad and deep knowledge of the financial services industry - industry

trends, business practices, product and service offerings, technologies,

competitive environments, regulatory compliance requirements - acquired

through 24+ years' experience in diverse organizations and functional

roles.

. Key contributor to the achievement of critical business objectives -

acquiring new business, driving growth, increasing revenue, gaining

marketplace distinction, improving operational performance and optimizing

profit margins.

. Successful entrepreneur - built, grew and managed the operations of

standalone business, regional office and broker-dealer organization.

Acute business acumen.

. Exceptional team builder, trainer and leader - successful in recruiting,

training, mentoring, motivating and leading business development,

marketing and sales professionals, traders, account representatives and

financial advisors.

. Top-ranking producer - recognized for the ability to identify and acquire

new businesses, boost revenues and assets, develop and rollout new

offerings, lead major presentations, close complex contracts, and build,

grow and retain client relationships.

. Pioneer and continual innovator in the direct access online brokerage

community - expert in promoting advanced-technology solutions and

contemporary electronic product/service offerings enabling online

brokerage services, market access, ECN routing and trade execution.

Became one of the first brokers to provide liquidity to the Archipelago

ECN on a large scale.

. Dynamic presenter and seasoned public speaker - established a reputation

as a knowledgeable, informative, high-impact trainer and educator, and

interesting and persuasive presenter who has delivered training programs,

instructional seminars, radio broadcasts and live web conferences to

national and international audiences.

Bilingual with multicultural orientation - speak fluent English and

Spanish, and translated three major business websites into Spanish -

credited with personal contributions to opening marketing inroads and

introducing

products/services to the Latin American community.

EDUCATION & CREDENTIALS

BS - Finance, Concentration in Management, University of Rhode Island,

Kingston, RI, 1989

Formerly Series 3, Series 4, Series 7, Series 9, Series 10, Series 24,

Series 55, Series 63 registered - FINRA

PROFESSIONAL & CIVIC ACTIVITIES

. Former Host of "Trade Talk," a biweekly, 30-minute radio show on WDJA,

Ft. Lauderdale, FL. Covered timely topics related to educating the self

directed trader and investor.

. Personally featured as the host of an online seminar for MarketWise in

the July 21, 2003 of Barrons article entitled, "Online Education -

Courses on the Web Can Add to Your Trading Insights."

. Co-host of "The Wise Exchange" a live daily web broadcast of timely

investor education and advice for MarketWise.

. Featured Speaker for CBS MarketWatch University Investor Seminar Road

Shows

. Featured Speaker at Prominent Trade Shows and Expo's

. Coach (baseball/softball), National Youth Sports Coaches Association,

Lewisboro Baseball Association

. Coach - John Jay Football - Youth Division Coach

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