I have a Bachelors Degree in marketing and International Business and
twenty years of experience working in Marketing from corporate environment
and managing a agency. I have Consumer Goods / QSR / Entertainment and
Industrial experience. During this time, I earned a great reputation for
providing quality work and helping the company meet its sales objectives.
My experience has provided me with the knowledge and training needed to
lead your marketing department and to develop strategic plans that will
increase revenue.
I have the ability to help establish and implement company projects that
will help promote and sell your products. I am familiar with all forms of
media and I have the skills needed to increase brand awareness and to make
a connection with customers that increases loyalty and gives your company a
competitive edge. I have experience creating programs that revolve around
customer relations that will help build a good relationship between the
company and its customers.
I have excellent time management and leadership skills with the ability to
help motivate my team to provide quality work in a timely manner. I have
outstanding analytical skills with the ability to do market research,
interpret the data that I collect and use this information to predict
market trends.
I have exceptional organizational and communication skills and a very
persuasive nature. I am confident that I have the skills and experience
needed to be a great asset to your company and I hope that you will rank me
as one of the top candidates for this position.
Please call 604-***-**** to arrange an interview.
Respectfully,
Kevin Graham
KEVIN GRAHAM
Tel: 604-***-**** Email: ********@*****.***
1909 Brunette Ave, Coquitlam. BC
Canada
V3K1H8
PROFESSIONAL EXPERIENCE
Property Guys
2010-Current
Owner
. Running of Property Guys day to day and all business
related activities and Sales and Marketing of Property.
Supreme International 2012-2014
Vice President
Responsibilities:
. As the Vice President, I am responsible for Supreme's
day to day business. I have all department managers
report to me directly, Marketing and Sales, Dealer
department, warranty, Factory Managers, Purchasing,
Engineering, R and D and Finance. I have made changes
the company's Culture, Vision, Strategy, Marketing and
Sales, Plant and production, human resources, budgets
and P/L.
Supreme International 2010-2012
Global Director of Marketing and Sales
. As the Global Director in Marketing and Sales, I am responsible for
Supreme's Marketing, Sales and Dealer network.
. I develop and implement strategies to increase Supreme's brand
awareness globally in order to maximize sales and dealer growth.
. I am responsible for all the Media buying, planning, marketing
strategies and implementation for the organization.
. I am responsible for all staff, dealers, new products, dealer growth
and training. We have over 250 locations worldwide.
Canada Bread:
2007/2010
VP Marketing
. Creative, quick-thinking change agent adept at visionary strategic
development, critical decision making, and building high performance
teams. Particularly skilled at building brand through advertising,
sales promotion, sponsorships, co-marketing. Track record of building
infrastructure, driving new product development, utilizing market
research, instituting segmentation strategy, increasing share of
customer, increasing share of market, expansion into new markets and
growth through acquisition. Focused on driving higher margins, ROI,
and EBIT.
Disney Canada:
2007/2009
Manager, Public Relations & Broadcast Programming, Disney Parks
(Canada) at Walt Disney Company Canada
Adfarm 2005/2007
Vice President
At Adfarm, a world renowned full service advertising agency, my role
focused on being the Strategic Team Lead.
Responsibilities:
. I managed our Calgary office and all aspects of the day to day
operations of the agency.
. I provided clients with strategic direction on all Communications, PR,
Digital, Social media and traditional media and tactics to develop
winning communication plans.
. I managed and supported the account executives and clients on an
ongoing basis in order to ensure success. I assisted our clients
(BMW, Audi, GM etc.) in developing marketing plans.
Olds College 2008/2009/2010
Head Coach Men's Basketball
. I was the Head Coach for the men's basketball team. We won 2 Silver
and a Bronze provincial Medal. Unfortunately, due to the relocation of
my work, I am unable to continue coaching.
Calgary Roughnecks 2008/2009/2010
Marketing, Special Events and Game Day Manager
. I was responsible for all marketing, promotions, community and game
day activities.
. I also over saw the sales team for tickets sales.
Domino's Pizza 2003 / 2005
Vice President Marketing and Operations
I was the Vice President for Domino's Pizza of Canada and had an active
role in the following: developing the new policy and direction for the
employees in the new company; planning and providing direction for the
brand in all aspects of marketing and operations; leading, motivating and
directing the Domino's team in Canada, from corporate management, store
management and franchises; and rebuilding the relationship with Domino's
USA and the Franchise body.
West Edmonton Mall Hotel 1990 /
1995
General Manger
Over all day to day operations of Hotel
Landmark Cinemas of Canada 1995 / 2000
VP Operations and Marketing
. Managed and directed Canada's third largest movie theatre chain with
over 250 screens and 2600 employees.
. Created, implemented, and enforced company policies and procedures.
. Provided management, marketing, technical, customer service, and human
resources support to managers on a 24-hour basis.
. Oversaw marketing, training, human resources, advertising, bookings,
and new construction.
. Identified opportunities and built lucrative strategic partnerships
and alliances, establishing cost-effective opportunities for win-win
co-marketing and revenue growth.
. Successfully formulated marketing strategies that created growth in
new and undeveloped areas increasing total revenue.
. Actualized business strategies, and processes for the digital economy;
achieving increased competitiveness.
. Formulated strategies and pricing and overall concession operations;
increasing total concession sales.
Executive Positions
. President of Yetti Jr. Lacrosse - Current
. President Central Alberta Lacrosse -2006 - 2009
. President Innisfail Minor Lacrosse -2004 -2010
. President Prairie Mall Tenants association
. President Grande Prairie BRZ
Professional Accolades
1. Motion Picture Association of Canada - Showman of the Year, 1995
and 1996
2. Walt Disney Pictures - Promotional Awards - 1992, 1993, 1994, 1995 and
1996
3. Hollywood Reporter Magazine - Academy Awards 1995 and 1996
4. Hollywood Reporter Magazine - Best International Promotion 1996
5. Numerous awards - Landmark Cinemas of Canada
. Lacrosse
o Yetti Jr lacrosse -Head Coach/ Founder / President - 1st. Place
RMLL
o Innisfail Minor Lacrosse 2004 - 2010
. Basketball
o ACAL - Bronze Medal 2010
o ACAL - Silver Medal 2009
o ACAL - Silver Medal 2010
Education
. Red Deer College / Boise State University - Bachelor / Marketing and
International Business
. BCIT - Hospitality
. Boise State University - Athletic Scholarship - Track & Field /
Basketball
. National Association of Concessionaires
. Disney Institute