Marketing Quality Control
Resume:
MARIO DIAZ
************@*****.***
EDUCATION:
**** ******* ************* **********
Miami, Fl.
Bachelors of Science in Mass Communications, School of Journalism
PROFESSIONAL EXPERIENCE:
3/2014-7/2014 1Sale
Miami, Fl.
Web Content Editor (Quality Control)
. Edit website daily content for accuracy and grammar to minimize
costumer service issues
o Edit discrepancies in product descriptions and features for overall
quality, accuracy and AP Style grammar - while ensuring product meets
vendor's guidelines and standards
o Ensure that all content is clear, compelling and engaging
o Utilize Photoshop to edit any photo-related discrepancies
. Coordinate with team of writers, photo editors and product listers by
providing critical feedback and requests for improvements
. Develop daily "QC Reports" to calculate error trends, accurately
pinpointing the source to errors and their departments
10/2011- 3/2014 Howard R. Miller Communications
Miami, Fl.
Senior Account Executive
. Coordinate with partner agencies to develop websites, SEO, social
media graphics, social media applications, field marketing, blogs and
fulfillment to facilitate and assist in marketing efforts.
. Create strong media presence and visibility for clientele in their
target market, via Social Media and public relations strategies
o Increase engagement
o Increase likes/shares/comments
o Develop and share 'curated' content for further engagement
. Develop custom media lists per targeted client campaigns.
o Secure media placements and positive relationship for potential
future coverage
. Draft, edit, pitch and distribute client press releases to targeted
local, regional and national media.
. Secure and coordinate interviews with reporters, editors, producers
and bloggers on targeted publications and segments to maximize media
exposure and sales.
. Develop monthly media reports with tangible "ad value" and media
impressions.
7/2011- 10/2011 Florida International University
Miami, Fl.
Newsletter Writer
. Worked in the Office of Engagement composing, drafting and designing
weekly newsletter reaching out to students and faculty
SOFTWARE: SKILLS:
BurellesLuce: media Fluent in English and Spanish
monitoring/clipping Social media and email
Microsoft Office Suite marketing
Adobe: Photoshop, Bridge, Illustrator RFP Writing
Excellent writing: AP Style
Final Cut Express/Audacity Business/Marketing Strategy
Mac OSX Media Pitching
Windows Platforms Sound and Video editing
Vocus/Cision Crisis communications
iContacts/Constant Contact Strategic blogging
Newswire SEO
Wix: web editor Press release writing
SAP Business One Media coordinating
WordPress Copy editing
Photo editing
References furnished upon request
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