Talya
Cohen
***th
Street,
Aventura,
FL
33160
•
323-
384-
•
***********@*****.***
Objective
To
utilize
my
creative
passion,
organizational
skills,
social
media
and
event
planning
experience
to
excel
as
an
event
planner
or
social
media
strategist.
Career
Experience
4
years
of
event
planning
experience:
•
-
Large
scale
corporate
events
with
an
average
budget
of
$100K
-
Small
to
medium
size
events
and
conferences
with
an
average
budget
of
$25K
Clients
included:
•
-
The
Coca-
Cola
Company,
The
Wiggles,
Kimberley
Clark,
Cadbury
Mini
Drops,
Pascall
Chocolates,
Lion
Dairy
&
Drinks,
Monster
Energy
Drinks,
Jack
Daniel’s,
Southern
Comfort
and
Huggies
Coordinated
all
event
components
including
event
timelines
and
proposals,
venue
selection,
permits,
budgets,
social
•
media,
staffing
and
organized
and
maintained
all
outside
vendors
Professional
Experience
RedBike
Indoor
Cycling
Studio,
Miami,
FL
Director
of
Event
Services
&
Social
Media
Manager
June
2014-
Present
• Develop
and
oversee
execution
of
strategic
social
media
and
digital
initiative
• Manage
viral
marketing
campaigns
on
Facebook,
Twitter,
and
Instagram;
thereby,
growing
consumer
base
• Create
and
maintain
companies
profile
to
increase
B2B
and
B2C
consumer
base
• Write
relevant
posts
to
maximize
fan
engagement
and
brand
awareness
• Promote
events
using
flyers,
cold
calling,
social
media,
etc.
• Develop
and
manage
all
event
related
activity
-
set
up
booths,
flowers,
decorations,
and
other
event
decor
Flipsters,
Sydney,
AUS
Freelance
Social
Media
Manager
Sept
2012-
May
2014
• Managed
all
social
media
platforms
(Facebook,
Instagram,
Pintrest
and
Twitter),
and
increased
the
number
of
new
followers
daily
• Assisted
with
creative
for
social
media
platforms
and
website
use
by
creating
banners
and
interactive
posts
• Created
weekly
blog
posts
using
WordPress
for
internal
blog/website
use
• Reached
out
to
bloggers
for
PR
related
activities
to
increase
Flipsters
exposure
and
fan
engagement
L
&
A
Social
Media,
Sydney,
AUS
Social
Media
Strategist
Sept
2012-
May
2013
• Posted
daily
updates
for
clients’
social
media
pages
(Facebook,
Pinterest,
Twitter)
• Updated
clients’
ads
weekly
to
generate
activity
to
page
and
grow
the
clients’
brand
exposure
• Created
monthly
feedback
for
the
client
on
the
growth
of
the
clients’
social
media
pages
CBD
Promotions,
Sydney,
AUS
Account
Coordinator
Aug
2011
–
Sept
2012
• Organized
and
assisted
all
event
related
activities
including
pitching,
sourcing,
managing,
coordinating,
staffing
to
on-
site
management.
• Maintained
the
company’s
social
media
page
and
updated
blogs
• Communicated
and
worked
directly
with
clients’
senior
management
All
references
available
upon
request
Education
The
University
of
Technology,
Sydney
(UTS)
Sydney,
AUS
Bachelor
of
Management
in
Events
May
2013
Skills
and
Qualifications
Proficient
with
Microsoft
Office
(Word,
PowerPoint,
Excel)
•
Skilled
in
Adobe
Illustrator
•
Practiced
in
Word
Press
•
Trained
in
POS
systems
•