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Manager Marketing

Location:
Layton, UT
Posted:
August 15, 2014

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Resume:

Lawrence E. Myers. **********@*****.***. 801-***-****

Experience

Practice Manager, Digestive Health Specialties. September 2007 -

Present

Practice manager for one of the busiest gastroenterology practices

west of the Mississippi River. Oversee patient management, marketing,

personnel, financial, negotiate with insurance carriers to maximize fee

schedules as well as oversee overall practice issues. On-call 24/7 for

the physicians.

Other duties for the practice include:

Oversee development of a proprietary EHR system being created by the

practice physicians. Work with software engineers for development of

voice driven EHR including patient portal, scheduling module,

practice elements, coding, billing, accounting and AR. Program/software

teams are located throughout t he world. Working with design team on the

re-design of the practice website to interact with the EHR system.

Vice President Marketing/editorial manager for What Doctors Know

Magazine. Responsible for development/conceptualizing a

consumer driven digital magazine. Work with editorial staff for content

and contributors. Developed the relationship with syndication companies,

including Tribune Media Services. To date, the magazine reaches more

than 100 million readers across the globe. In addition, the magazine

is distributed through Barnes and Noble, Press Reader and Newspaper direct

(magazine is owned by the practice). Working with design team to re-design

the magazine website to increase the content.

Developed a weekly column called "Examining Health" for the local

newspaper, which reaches 1/3 of the state. Responsible for content for

this column and therefore, ghost write periodic columns for the

practice physicians as well as work with hundreds of state physicians to

share space in the newspaper.

Manager. The Men's Wearhouse

April 2001 - September 2007 Store manager for men's clothing

boutique. Responsible for store sales goals, sales training customer

service, inventories, etc.

USI Energy. Atlanta, Georgia. September

1998 - March 2001 Vice President of Marketing and Communications.

Energy company focusing on water, gas and electric metering systems

for REIT's, apartment builders and other residential clients.

Responsible for total marketing program. Developed advertising plans,

worked with creative team, set budgets, marketing goals, trade show

plans and more.

The Media People. Boca Raton, Florida August

1978 - July 1998 Executive Vice president for one of the

largest Marketing/Public Relations/Communications agencies in the

Southeast. Full service agency with clients that included national and

local Commercial and residential real estate developers, banks, hospitals

and more. Efforts included collateral materials, press relations, trade

shows, events, and more. Clients included Polo Club Boca Raton,

Stonebridge, Arvida Properties, the Miami Dolphins, Wycliffe Country

Club, Governor Bob Graham, Hugo Black III, among others.

Education

University of Florida. B.S. in Journalism and Communications. Minor

in Marketing. Overall 3.2 GPA

Scholarship athlete. Hobbies include golf, racquetball and scuba

diving.

Military:

United States Army. Intelligence division. Attached to the

Pentagon. Top-secret clearance.

Skills:

Well versed in Microsoft office - Word, PowerPoint, Excel.

Excellent oral and written skills. Nominated for Who's Who of

America's writers.

Hobbies:

Golf, fishing, scuba diving.



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