Sales High School

Carilyn Roberts

***** ********** ***** ** **** * San Diego, CA 92127 858-***-****

**************@*****.***

Profile

Senior Sales and Business Development Professional. Proven successful record of leading sales

teams in multiple locations in the development of high quality sales and marketing programs,

insuring that coordinated efforts are in place in assigned territories. Lead teams in creating

programs, developing strategies, establishing channel partners, cultivating relationships,

penetrating business planning skills with strong track record of delivering financial results and

profitable growth with highly competitive markets. Train, mentor, and lead new and experienced

sales associates; able to handle multiple roles and management responsibilities. Initial and on

going sales skill training, needs based. Able to define, communicate and fulfill project’s goals and

break complex issues into manageable parts. Innovative, creative and results oriented executive

who thrives in a fast paced environment and is a strategic problem solver. Highly effective

negotiating skills, excellent presentation and closing competencies. Strong team and support to

Operations.

Skills Summary

1. Strong Presentation 6. Strategic Planning 11. Resource Management

Skills 7. Development expertise

2. Project Management 8. Analytical thinker 12. Savvy negotiator

3. Effective Staff Coach 9. Accomplished 13. Independent judgment

4. Talented Interviewer leader and decision making

5. Planning and 10. Recruiting and 14. Promotes positive

Development Hiring expert behavior

Employment History

ACCENT CARE HOME HEALTH – DALLAS, TX

Regional Specialty Program Manager, January 2014 May 2014

• Implement and manage new product/service implementations with Specialty Sales

customers.

• Provide deep level of account management and service to stakeholders in Independent,

Assisted and Skilled Nursing organizations.

• Insure operational readiness, and that processes are documented and in compliance

with all regulations and requirements.

Carilyn Roberts

Problem solve/trouble shoot operational or service issues. Communicate with/engage

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the VP of Specialty Sales and the appropriate Account Executive, or local agency

leadership as the situation warrants.

Serve as subject matter expert to the Field regarding the implementation and

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management of Specialty Sales customer requirements.

Proactively identify and communicate progress and operational success, as well as

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issues and risks to the VP of Specialty Sales and or Regional VP’s.

Create and update regular reports, as well as manage to metrics associated with

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Specialty Sales implementations and service.

SILVERADO AT HOME– Irvine, CA

Director of Sales, April 2011 to May 2013

• Responsible for 5 Silverado At Home Branches

• Increased average daily census by 15%

• Managed both in house, outside sales and business development programs required to

attract new clients to the service provided.

• Ensures the staff is identifying and developing relationships with key lead referral

sources in the community to raise the awareness of Silverado Senior Living programs

and services to generate referrals for all service lines.

• Provide classroom and field training of sales and clinical associates.

• Planned and designed business development programs, continuing education seminars

for Social Workers and Nurses.

• In conjunction with Marketing and Communications, develops, coordinates and

provides oversight of sales and marketing collateral to maintain image quality and

brand identification.

• Ensured sales call to case start conversion ratio requirements are met by sales

associate.

• Worked with educating community sales associates and leadership team to drive brand

awareness.

• Skilfully developed departmental goals, objectives, and standards of performance,

policies and procedures.

• Led the planning and achievement of goals and objectives consistent with Silverado’s

mission and philosophy.

• Interpreted and communicated new or revised policies to associates.

• Developed and achieved financial and growth goals.

• Strategically planned methods to achieve operational goals and targets.

Carilyn Roberts

Continually maintained and improved Silverado’s reputation and positive image in the

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markets served.

Encouraged creative thinking, problem solving, and empowerment as part of the

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corporate management group to improve morale and teamwork.

Achieved high staff morale and retention through effective communication, prompt

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problem resolution, proactive supervisory practices and facilitating a proactive work

environment.

Routinely collaborated with leadership and executive team to correct problems and

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improve services.

Investigated, provided and submitted information to Quality Department about special

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incidents, events and complaints.

Assisted in resolving and satisfying client requests and internal operational issues.

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Introduced, negotiated and implemented new projects to expand scope of engagement.

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Established standards for selection, promotion and termination of associates.

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Cooperated and communicated effectively with physicians, trust officers, CPA’s, social

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workers and nurses to ensure client satisfaction and compliance with set standards.

Large Account Management; secured Wells Fargo Private Bank/Trust contract for

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Silverado At Home Geriatric Care Management comprehensive assessment.

In conjunction with VP of Sales, organized and implemented first and second National

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Sales meeting for entire Organization.

Organized and implemented Phase 1 and Phase 2 Company Sales Training Program.

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Continually improved knowledge, skills and performance based on feedback and self

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identified professional development needs.

SILVERADO SENIOR LIVING – Irvine, CA

Regional Director of Sales and Marketing, August 2007 to April 2011

• Responsible for 5 Senior Living Communities and 2 Silverado At Home Branches.

• Ensured and coordinated sales and marketing programs were in place for each

community and branch.

• Developed comprehensive business development, marketing and sales efforts,

including training sales associates in identifying the needs of the professional and

consumer.

• Worked with educating community sales associate and leadership tram to drive brand

awareness and strategically align communities and branch in their market place.

• Kept top management informed of sales and marketing efforts through verbal and

written communications.

• Worked in tandem with Administrators and teams on strategies to train, develop and

execute innovative special events aimed at increasing census and creating new markets.

Carilyn Roberts

Led the planning and achievement of goals and objectives consistent with Silverado’s

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mission and philosophy.

Recruited, hired, trained, coached and mentored sales associates.

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Interpreted and communicated new or revised policies to associates.

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Strategically planned methods to achieve operational goals and targets.

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Continually maintained and improved Silverado’s reputation and positive image in the

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markets served.

Reviewed customer survey information to prioritize areas of improvement.

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Routinely collaborated with leadership to correct problems and improve service.

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Investigated, provided and submitted information to Quality Department about special

•

incidents, events and complaints.

Cooperated and communicated effectively with physicians, trust officers, CPA’s, social

•

workers and nurses to ensure client satisfaction and compliance with set standards.

Led, designed and implemented training programs and initiatives which contributed to

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a number percent increase in productivity.

Analyzed patient and family feedback to identify opportunities for staff recognition as

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well as areas for improvement.

Continually improved knowledge, skills and performance based on feedback and self

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identified professional developmental needs.

SILVERADO SENIOR LIVING – Encinitas, CA

Community Ambassador, April 2003 to August 2007

• Generate qualified, professional referrals that contribute to the census development.

• Supports the Community in developing and maintaining sales and marketing plans,

strategies, and public relations opportunities to promote and communicate the

Silverado vision and mission statement.

• Increased average daily census from 80% to 100%

• Positioned Silverado Senior Living as a partner in the community with medical and

non medical professionals, civic organizations and nonprofit organizations.

• Developed comprehensive territory action plan and market segment quarterly.

• Exceeded sales to conversion ration each quarter routinely.

• Panned and designed continuing education seminars for nurses and social workers.

• Led the planning and achievement of goals and objectives consistent with Silverado’s

mission and philosophy.

Continually maintained and improved Silverado’s reputation and positive image in the

•

markets served.

Carilyn Roberts

Routinely collaborated with leadership to correct problems and improve services.

•

Assisted in resolving and satisfying client requests and internal operational issues.

•

Continually improved knowledge, skills and performance based on feedback and self

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identified professional developmental needs.

Education

High School, 1975

Madison High School – San Diego, CA

Additional Information

SPIN Selling

Integrity Selling, Certified Trainer

Professional references available upon request

Contact this candidate