Customer Service Marketing
Resume:
Patrick O’Malley **** Titus Avenue
**************@*********.*** Omaha, NE 68112
Education
Creighton University MBA – Marketing GPA: 3.9 May 2014
Creighton University BFA: Theatre – Stage Management GPA: 3.55 May 2011
Work Experiences
Creighton University – Marketing Department
Account/Project Manager & Marketing Analyst October 2013 – Present
•Work with individuals in 9 Schools & Colleges and individual departments to assess needs, develop and implement marketing strategy.
• Develop processes for marketing department including project prioritization, onboarding and requesting work, and project workflows.
•Manage the work of designers, copywriters, photographers, video producers, PR professionals, and web developers to ensure quality
work is produced on time and within the budget.
•Manage the marketing of the Apple Authorized Campus Store, including the Black Friday sale which saw a six-fold increase in sales.
•Develop and implement plan to provide ROI based reporting on marketing efforts, from campaign level to individual tactics.
Creighton Heider College of Business
Interim Director – Business Development May 2013 – October 2013
•Manage marketing for Creighton Leadership Institute which had over 100 attendees and brought in $35,000
•Create and manage a marketing strategy for the opening of the on-campus Apple Authorized Campus Store.
•Develop, plan, and analyze marketing efforts including website, emails, social, print, event, etc. for Heider College of Business
•Manage a team of designers, copywriters and developers to produce and distribute marketing collateral
Graduate Assistant – Business Development August 2012 – May 2013
•Continue the development and distribution of the website through the development and implementation of a social media strategy to
improve SEO and further develop the digital presence of the College of Business.
•Work with copywriter to develop story ideas generated by college faculty, staff and students to publish online.
•Create, format, and send the bi-weekly College of Business email Newsletter using MailChimp.
•Analyze and report on website traffic, email campaigns, and social media impressions and engagement through the use of Google
analytics and gathering Facebook analytics and other social media data into a Microsoft Excel workbook.
Creighton Center for Service & Justice (CCSJ)
Graduate Intern – Communications Coordinator May 2011 – March 2013
•Manage the 7 member Communications Team, to develop and maintain the public image of the center and promote sponsored events.
•Developed, implemented, and continually updated social media strategy consisting of creating a niche twitter account, promoting
blogging by students, further development of presence on Facebook, and the web through integrated marketing strategy.
•The work of the communications team received an average of 65,000 impressions a month
Nebraska Shakespeare March 2011 – July 2012
Site Manager
•Oversee and coordinate operations for 30,000 attendees on a $19,000 budget
•Hire, train, schedule and manage staff of nine to provide customer service, site security, and prepare the site.
•Negotiate, communicate and coordinate with vendors to ensure mutually beneficial relationships
Project Homeless Connect Omaha November 2009 – April 2013
Volunteer Coordinator
•Coordinate the recruitment, registration, and training of approximately 1,000 volunteers per year.
•Supervise and manage volunteers throughout the training process and one-day event to ensure the 500+ homeless participants
receive the appropriate services, respect, and care.
•Applied for and received grant to develop and implement video reflection booth; enabling creation of a volunteer promotion video.
BlueBarn Theatre June 2008 – May 2012
Stage Manager
•Facilitate and manage all communication between actors, directors, designers, box office staff and business operations by
understanding who needs to know what and “translating” the needs of one party to other parties
•Develop and ensure adherence of schedules: rehearsals, design and performance
•Manage the run crew to enable all scenic, lighting, and costume changes throughout the shows
•Maintain the integrity of the show as seen by the Director while enabling all involved to perform their best work
Additional Skills & Awards
Proficient in Microsoft Office Suite, Adobe Creative Suite, Web Design/Development/Management (CSS, jQuery, HTML, multiple CMS
Systems); Certified in Final Cut Pro 7; Experienced with Soundtrack Pro, GarageBand, iMovie, Kintera/Blackbaud, Imodules/Encompass,
MailChimp, photography, and videography.
Spirit of Creighton Award Recipient – May 2011
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