Marketing Sales
Resume:
AIMEE PLUMB
*** ****** ****** *** ** Fort Sill, OK 73503
***********@*****.***
PROFESSIONAL EXPERIENCE
COMANCHE COUNTY HEALTH DEPARMENT Lawton, Oklahoma
Program, Strategy, and Marketing Consultant August 2011 – Present
Project lead on national Public Health Accreditation Board analyzing, developing, and implementing policies, to
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which Comanche County Health Department was one of eleven health departments nationwide to receive
accreditation in the first year.
Develop Health Department Program Evaluation Strategies to increase effectiveness of programs and Quality
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Improvement process.
Develop comprehensive marketing strategies for the health department and other community partners to include
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designing marketing materials, developing brands, and managing marketing budget.
Developed a client survey adopted by the Oklahoma State Health Department to be implemented across the state.
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Additionally, created a distribution plan that increased survey response rate by over 500%.
Chair of the Wellness Committee: Developed an Employee Wellness Program recognized and adopted across the
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state. OKHealth deemed it to be the most comprehensive state agency employee program and named it the first
ChooseWell State Agency. The Wellness Committee also received the Oklahoma State Health Department’s
Quarterly Team Work award for their wellness program.
Created a comprehensive metric for nurse managers to measure productivity that a resulted in a restructuring of
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job duties.
Conduct programmatic and strategic planning with both internal and community stakeholders in regard to health
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issues and infrastructure development.
Served on the Health Department Quality Improvement Team continually looking for ways to improve health
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department efficiency. Lead on quality Improvement project that increased home health nurse referrals by over
60%. This was recognized at the state and federal level.
Acting Physical Activity and Nutrition Coordinator for Fit Kids of Southwest Oklahoma during coordinator’s
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absence develop strategic plan, grant budget, work plans, and logic model.
Lead and manage community meetings of 50 or more people on a regular basis.
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CELEBRATE FREEDOM FOUNDATION Columbia, South Carolina
Vice President of Marketing and Promotion October 2010 – August 2011
Developed and implemented marketing campaign for one of South Carolina’s largest annual festivals - Celebrate
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Freedom Festival featuring Martha Reeves and the Vandellas.
Administered marketing plan gaining new financial partnership with Colonial Life in SOaR (Student/School
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Opportunities and Rewards) Program valued at $900,000.
Coordinated Columbia’s 2011 Slovak Consulate inauguration event with the Slovak Embassy to the United States,
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U.S. Department of Commerce, South Carolina Department of Commerce, and South Carolina Trade Community.
CAROLINA IMPORTS Columbia, South Carolina
Marketing Consultant December 2006 – August 2011
Assessed website and initiatives to extend and retain customer base.
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Conducted market research to decipher consumer behavior, target market, and customer satisfaction. Allowing
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management to strengthen customer perceived store weaknesses and enhance competitiveness in the market.
Analyzed sales, operating schedule, and relocation resulting in a business turnaround.
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THE SOUTH CAROLINA STATE TREASURER’S OFFICE Columbia, South Carolina
Marketing Intern May 2011 – August 2011
Assisted in developing marketing strategies for the South Carolina State Treasurer’s Office programs.
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Designed South Carolina State Government Investment Pool logo to develop program branding.
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IMAGE REPRODUCTIONS Columbia, South Carolina
Marketing Consultant June 2010 – December 2010
Conducted market research to determine future pricing segments within the industry and enhance
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competitiveness in the industry. Developed product labels to improve product design for transferred multi-media
formats of DVD, CD, Beta, DV or slides.
WORLD AFFAIRS COUNCIL Columbia, South Carolina
Program Coordinator May 2010 – August 2010
Marketed and Promoted cultural events including the Global Vision Gala, Taste of the World tours,
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Distinguished Speaker Series luncheons and festivals.
U.S. DEPARTMENT OF COMMERCE Washington, District of Columbia
Advocacy Center Intern June 2009 - August 2009
Conducted due diligence on companies bidding for international government tenders in order to certify claims of
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U.S. national interests and recommend appropriate levels of U.S. Government advocacy.
Developed advocacy strategies interacting with representatives of U.S. companies, Embassies, Department of
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Defense, and other U.S. Government agencies.
Composed letters, briefs, and talking points for senior Commerce Department officials for use in bilateral
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meetings and negotiation with foreign government counterparts.
CHECKPOINT CHARLIE FOUNDATION Berlin, Germany
English Teacher June 2008 – July 2008
Managed four classes of 20 students, maintaining structure and discipline while immersed in culture.
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JOHNSON & JOHNSON Prague, Czech Republic
Finance Department Intern May 2007 - June 2007
Constructed annual business plan excel spreadsheets for quarterly report.
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Analyzed and consolidated vital sales and financial data to show company growth and development.
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EDUCATION
WATSON GRADUATE SCHOOL OF MANAGEMENT, Oklahoma State University Stillwater, Oklahoma
Masters in Business Administration August 2014
GPA: 3.6
MOORE SCHOOL OF BUSINESS, University of South Carolina Columbia, South Carolina
Bachelor of Science, Business Administration May 2010
Double Major: Finance and Marketing Minor: German
GPA: 3.46
ADDITIONAL
TRAINING Social Marketing Training, Quality Improvement Training, Program Evaluation, Mobilizing for
Action through Planning and Partnerships, Facilitator Training, CPR, Emergency Response
IT SKILLS Word, Excel, Power Point, Access, Publisher, Paint, Quick Books, Retail Software, Government
Database, Lexis Nexis
LANGUAGES English (native), German (proficient), Czech (verbal comprehension and limited speaking)
AWARDS 2014 Honorable Order of Molly Pitcher (US Army Field Artillery Association), 2013 Fort Sill
Helping Hands Award; University of South Carolina: Delta Phi Alpha (German National Honor
Society); President’s List; Dean’s List; Track & Field Captain (2008, 2009, 2010), Track & Field
Coaches Award (2009), Track & Field Leadership Award (2010); NCAA All-Academic Track &
Field (2008, 2009, 2010, 2011); SEC Academic Honor Roll (2007, 2008, 2009, 2010, 2011);
GLOBAL
PERSPECTIVE Lived in or visited the following countries: Austria, Belgium, Czech Republic, Denmark, Dominican
Republic, England, France, Germany, Holland, Iceland, Ireland, Israel, Italy, Jamaica, Luxembourg,
Malta, Mauritius, Mexico, Scotland, Senegal, Slovakia, South Africa, Taiwan, Tunisia, Turkey,
United States, Zambia, and Zimbabwe.
Contact this candidate