RESUME OF
Toni Brockway *** St. Charles Court Pittsburgh PA 412-***-****
****.********@*****.***
Objective: Sales/Sales Management
Value Based and Conceptual Selling/Territory and Relationship
Development/Sales Training/Market Analysis, Forecasting
and Planning/New Product Development and Introduction.
EXPERIENCE
9/99 to 8/14 ASTRAZENECA PHARMACEUTICAL COMPANY
Wilmington, Delaware
After first doing year sales for PDI on the
Astrazeneca contract, I moved over to a Pharmaceutical Sales
Specialist with AZ, one of the world's largest pharmaceutical
companies; recognized as a top leader for it's outstanding
research and development department along with one of the top
sales teams in the United States. As a PSS I was hired to
expand the sales department selling Prilosec - the #1
prescribed PPI, anticipating the launch of Nexium and Crestor
- the newest statin to hit the market. While with Astrazeneca
I promoted Seroquel XR, Crestor and Symbicort calling on
Primary Care, Pulmonologists, Allergists, and
Psychiatrists/Neurologists, and cardiologists.
. In 2011 through two years of solid numbers as well as sales
impact across the region, was promoted to Career Ladder IV.
. In 2008 was chosen for a Kaizen project to establish
direction and need for AZ pharmaceutical representatives in
the future. #1 ranking for Circle of Excellence.
. In 2007 was chosen for Field Training Position (FTA) - I
was one of 56 representatives through-out the Mid Atlantic
Business Center chosen for this new Field Training
Associate Position; recommended by my manager than reviewed
and selected by upper management
. 2005 - promoted to career ladder 3 due to district impact
and 120% to financial quota.
. I was selected as the Customized Solutions Cylinder
Champion in anticipation of a career level move upward.
. I was selected as CHIPS 2 lead for a push through of
Crestor with Highmark.
. Have participated in training, and special initiatives
throughout my tenure.
2/93 to 9/99 hill-rom company
Batesville, Indiana
I worked as an Account Executive for a recognized leader in the
worldwide health care community providing sales, rentals,
service and support for products including beds, therapy
surfaces, stretchers, infant warmers, incubators, furniture
communication systems, surgical columns, medical gas
management systems, modular headwalls, lighting systems, and
operating room equipment. As an Account Executive I was
hired to expand our market in long term care in the
Pittsburgh marketplace.
. Due to my successful record of opening new accounts, I was one
of only five non-nurses hired in sales.
. Earned recognition two years running as a member of The Gold
Standard Club for top revenue performance.
. Gold Standard Of The Year Award as one of the top five sales
performers out of approximately 100 reps.
. Through value based selling, secured a major contract with US
Healthcare that no one else had been able to sign, adding
$147,000 per month to the Pittsburgh region revenue.
Demonstrated daily the benefits of my competitive awareness based on
market analysis,
forecasting skills, sales strategy and my ability to quickly master
complex new knowledge,
work as a peer with skilled technical professionals and train those
professionals in the
essentials of effective selling.
8/90 to 2/93 THRIFT DRUG COMPANY
Pittsburgh, Pennsylvania
I was a Regional Sales Manager for one of the largest Pharmacy Drug
Chains in the country. I was hired to market our newly
conceived Specialized Pharmacy Services (SPS), to long term
care facilities. This service provides all medication
requirements for long term care.
. Based on my successful sales track record, earned the
assignment to guide key elements of the entry of a major
corporation's newly created specialty business unit into a
potentially lucrative market that had gone untapped. Fast
tracked Thrift Drug Company's successful penetration of the
emerging long term care market through development of clear
sales and revenue objectives and marketing strategies.
. Increased sales from $1 million to $4 million in two years,
averaging 115% to quota my
second year.
. Initiated a creative marketing strategy that netted three new
customers generating
$300,000 in revenue for a cost of $5000.
. Negotiated a complex, profitable contract with a major health
system.
10/86 to 8/90 STEVEN'S OFFICE INTERIORS
Syracuse, New York
I was a Senior Account Manager for the largest Office Furniture
Company in Syracuse, New York. Hired in a Senior position in
sales and marketing, my responsibilities were diversified.
Those duties included development of marketing plans for
target accounts, sales plans and furniture proposals for
major contract accounts, and working to control problem
accounts.
. Account base went from $800,000 to $1,200,000 in three years.
. Closed two important Steelcase furniture contracts in second
year at Stevens.
. Handled one of the most difficult Stevens accounts and
accomplished rolling over a Steelcase contract for the
first time ever with no bid involved.
10/82 to 10/86 JOHNSON & JOHNSON DENTAL PRODUCTS COMPANY
East Windsor, New Jersey
I was a Sales Representative, responsible for selling dental products
and managing the Upstate New York territory, with emphasis on
increasing sales and gaining back dealer rapport.
. Territory went from -47% to +10% in six months.
. 1983 Member of the Sales Division of the Year.
. 1984 Member of Sales Division of the Year.
. 1984 Ring Club Winner (one of the top five Sales
Representatives in the country)
6/80 to 7/82 SURGICOT, INC.
Smithtown, New York
I was an Area Manager for a leading manufacturer of hospital
disposables. Our product line consisted of approximately 1500
line items for Central Supply and Operating Room usage. As an
Area Manager, I took care of every hospital in New York State
with the exception of New York City and Long Island. The
ability to work effectively with a number of different
distributors as well as sell direct, was an extremely
challenging and exciting aspect of sales. But certainly not
an end to the pursuit of a career in sales; only the
beginning.
. Doubled generating sales dollars in my first year
. Placed third in a quota contest in 1981
. One out of two "reps" who exceeded quota in 1981
. First "rep" to add new major emphasis dealer in 1981
. Won product promotion contest in 1982
9/78 to 6/80 AMERICAN HOSPITAL SUPPLY COMPANY
Monroeville, Pennsylvania
I was a Customer Service Representative for the largest hospital
supply company in the world. In this position, I was the
inside sales contact for AHS clientele. On a daily basis, I
worked directly with my hospitals, seeing that their needs
were satisfied in the realm of company policy. The duties and
experiences that I encountered as a Customer Service
Representative were extremely rewarding and an inspiration in
the pursuit of a career in sales.
. Tied for first place in quarterly quota contest
EDUCATION
1974 to 1978 Bachelor of Science
THE PENNSYLVANIA STATE UNIVERSITY
State College, Pennsylvania
Agricultural Business management Major, 3.2 QPA
Dean's list last four terms
Additional training in Strategic Selling, Spin Selling, Negotiation and
Value Based Selling