Customer Service Marketing

XIN DUAN

*** **** ****** ********* ******, New York, NY 10044

646-***-****

***************@*******.***

EDUCATION

****-**** ******* ********** ******** School of Business New York, NY

M.S. in Marketing Intelligence, GPA 3.7

Volunteer, Fordham Marketing Association

Qualitative Marketing Research, Consumer Behavior, Data Analysis, Experimental Design

2009-2013 Shanghai Institute of Technology Shanghai, China

B.S. in Marketing, GPA 3.4

• Academic Scholarship in Thomson River University, Canada, Third Prize

• Academic Scholarship in Shanghai Institute of Technology, Third Prize

• Best Contributor to Campus Life, Excellent Student Leader

• Volunteer Work, Student Union, Student Society for Commercial Activities

EXPERIENCE

2014 Lakeview Consultants New York,NY

Account Executive

• Tailored campaigns directly for our clients’ needs through direct face to face representation

• Provided our clients the opportunity to continue to broaden their client base

• Conducted face to face presentation in my own territory

• Participated in training for new hires

2014 Bomoda New York, NY

Intern, Marketing Associate

• Collaborated with Marketing Director to expand market share by 15% in China

• Conducted marketing research to reveal Chinese customers insights and preferences toward Luxury

brand

• Analyzed survey data to deliver recommendations for actions to improve customer service

• Provided advice to optimize website design and product categories and generated 20% worth of

traffic in the first quarter

2012 CITIBANK, Shanghai Branch Shanghai, China

Intern, Marketing Associate

• Responsible for the introduction of financial products to retail bank customers

• Handled front line customer in queries to ensure questions were answered

• Attended two week new hire training program that included data collection and customer service

2012 RUN ZHI TONG INVESTMENT COMPANY LTD Beijing, China

Intern

• Responsible for duties as assistant in mining investment company in Inner Mongolia Autonomous

Region

• Served as contact point person and updated quoted price daily

• Negotiated purchasing price with buyers and sellers and saved half a million RMB for 2012 financial

budget

2011 China Construction Bank, Linfen Branch, Shanxi Province Linfen, China

I ntern, Marketing Group

• Promoted financial products to retail banking customers

• Conducted field investigation and identified target customers for financial products

• Ensure promotional materials were suitable and properly advertised, such as billboard

• Collected customer feedback to ensure information was delivered to supervisors

ADDITIONAL

• Fluent in Mandarin and English

• Proficient in Word, Excel, Access, PowerPoint

• Interests: basketball, swimming

• Proficient in SPSS software, SQL and SAS

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