Marketing High School

Veronica Santana

***** ** **** **, *****, Florida, 33173 . 786-***-**** .

*****************@*****.***

PROFESSIONAL EXPERIENCE

M&B DENTAL SUPPLIES & EXPORTING MIAMI, FL

Marketing Director April 2012 - Present

Audit websites and use analytics information to create SEO plan to

increase search result.

Oversee marketing team and all marketing projects.

Manage Social Media, PR, and website content and help build a reputation.

Create Flyers, banners, and marketing material for distributers.

Manage all outsourced projects and translation projects.

Present Marketing plans, budgets, and results directly to CEO.

Create email campaigns and direct marketing plans.

Research competitors and the market to find new opportunities.

Vault Networks MIAMI, FL

Digital Marketing Coordinator November 2013 - Present

Audit websites and use analytics information to create SEO plan to

increase search result positions on Google, Bing, and Yahoo search

engines.

Create a monthly schedule of SEO tasks and completely them in a timely

manner.

Write content for webpages and landing pages.

Write press releases, blog entries, articles, and web 2.0 articles.

Manage all Social Media accounts including Facebook, Twitter, Google+,

Linkedin, Pinterest and Orkut.

Research competitors and obtain information on their digital marketing

efforts including their successes and failures.

Search for innovative ways of marketing through the internet.

Create and manage all SEM efforts.

Research and write about information technology, infrastructures, cloud

computing, and more.

Plan, market, and attend events to increase brand exposure.

Provide detailed reports of analytics, including traffic, traffic

sources, and conversions.

WHETSTONE PARTNERS MIAMI, FL

Digital Marketing Coordinator September 2012 - October 2013

Managed marketing and content for over 100 websites.

Managed a team of 5 marketing specialists.

Audit websites in order to determine what can be done to optimize the

website, increase traffic, increase conversion, and improve position on

Google, Bing, and Yahoo search engines.

Create a monthly schedule of tasks for the digital marketing team,

including myself, to complete on a weekly basis.

Write content for multiple websites and landing pages.

Write press releases, blog entries, articles, and web 2.0 articles.

Manage Social Media Account

Research and plan digital marketing projects based on target demographics

and keyword research.

Search engine optimization, backlink building, guest blogging, revise all

content that is going up on the company websites.

Research and write about debt management, finance, title loans, etc.

WORLD SOLUTIONS 4 U MIAMI, FL

Marketing Coordinator & Office Manager June 2009 - September 2012

Managed customer records, invoices, bookkeeping ledgers, and shipment

information.

Developed and executed marketing projects helping build and increase

relationships with companies in Brazil.

Created email campaigns and brochures to be distributed to businesses.

Researched competitors and analyzed own website in order to create a

digital marketing plan, social media and content calendar.

Created directory listings, built white-hat backlinks, and released press

releases.

Maintained website content and managed all communication with website

developers.

Manage social media accounts.

EDUCATION

SOUTHWEST HIGH SCHOOL MIAMI, FLORIDA UNITED STATES

High School Diploma, Jun 2007

High School Diploma

MIAMI DADE COLLEGE MIAMI, FL UNITED STATES

Completed coursework towards English Literature Associates in Arts

Acquired 46 hours and transferred into NOVA's Marketing Bachelor Program.

FUTURA CAREER INSTITUTE HIALEAH, FL UNITED STATES

1200 Hours of Cosmetology Training, followed by Florida Cosmetology

License

NOVA SOUTHEASTERN UNIVERSITY MIAMI, FL UNITED STATES

Marketing Bachelor of Science, Jul 2012

NOVA SOUTHEASTERN UNIVERSITY MIAMI, FL UNITED STATES

Business Masters, In progress

Conferences Attended

PubCon - New Orleans 2010-12

AMA Annual Marketing Conference 2013

IT Palooza 2013

HostingCon 2014

Cloud Summit 2014

FB fit - Miami 2014

ADDITIONAL SKILLS

Google Analytics, Adwords, and Webmasters

Basic Photoshop

Advanced Microsoft Office

Strategy developing and analyzing

Creative content writing

Tri-lingual (Spanish & Portuguese)

Competitor research

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