BR IAN L. H O DDY
NEWPORT BEACH, CA ***** CEL L 714-***-**** **********@*****.***
L I N KEDIN.COM/I N/I MBRIANHODDY
N A T I O N A L SA L ES E X E C U T I V E
T E A M B U I L D E R, B US I N ESS STRA T EG IS T, RECORD SA L ES
Award-winning #1 Sales Performer in New Business Revenue & New Clients
Top-ranked National Sales Executive with 15+ years of experience develops mult i-mill ion-dollar key
accounts, delivers executive-level presentations, serves as key contract negotiator, develops new business
r apidly, and builds high-performance sales
teams in homebuilding, property management, urban development, and architect / designer $800M
selling division.
Expertise: Networks with key industry decision-makers, negotiates mil lion-dollar deals, and serves as new product
a dvisor.
Bui lding Materials key business strategist develops and leads rapid, record-setting
regional and national sales for industry leaders producing superior revenue growth.
~ “I di rect and lead sales teams to achieve double-digit, year-to-year sale revenue increases” ~
CAREER ACH IEVE ME NTS
ATTAINED -D IG I T, Y E AR-TO-Y E AR SA L ES RE V E N U E FOR 13
DOUBLE AND TRIPLE CO NSECUT I V E
YE ARS
SE T A N N U A L N AT IO N A L RECORD OF AC H I E V E M E N T FOR RAP I D B US I N ESS GROWT H
EST A B L IS H E D PROV E N L E A D ER I N R EG IO N A L A N D N A T I O N A L R EG IO N A L RE V E N U E SA L ES
ST R A T E G I C PART N ER N E TWOR K W I T H I N D USTRY L E A D ERS
M AJOR C L IE N TS : K B H OME, STANDARD PACIFIC H OMES, M ERITAGE H OMES, WRECO, RICH MOND A MERICAN H OMES, T OLL
B ROTHERS,
RIVERSTONE RESIDENTIAL, GREYSTAR REAL E STATE, A L L IANCE RESIDENTIAL
C ORE E XPERT ISE
Leader Regional & National Sales – Business Development & Strategic Sales – Product Knowledge &
B rand Management
Homebuilder Customer Events – C-Level Partnerships – Market Planning & Execution – Executive
P resentations
Business Leadership – Strategic Partnering – Contract Negotiation /Closing – Sales Team Development
New Product Launch – Property Management – Building Materials Product Specification
PROFESSIONAL EXPER IENCE
SHAW I NDUSTRIES D ALTON, GA
2009 TO PRESENT
STRATEG IC A CCOUN TS M ANAGER
Leads team of 4 direct reports providing support to national sales team of 100+ members to strategically
develop new accounts by building strong customer relations, manage existing key accounts, handle
complex sales, and generate mult i-mi ll ion-dollar contracts. Establishes corporate contacts with Top 100
N ational Homebuilders and Top 50 National Multi–Family Managers & Developers. Directs product
specification through A &D firms.
} Provides strategic leadership for sales team delivering new business, account management,
marketing presentations, contract negotiations, and new product launches in $800M sales division.
} Serves as point-of-contact person and key contract negotiator for premier single-family
homebuilder, property management, and REIT clients.
} In charge of accurate and timely management and audit of regional and national customer
rebate ledger account of more than $1M.
} Establishes go-to market strategy and serves as team consultant for marketing and product
support to generate sales.
MAJOR ACCO MP L ISH M E N TS
Recognized as division’s #1 sales performer for acquiring new business revenue and for highest number of
new clients on regional/national basis.
Successful negotiation and execution of new regional and national supplier agreements for 10,000+ single-
family units generating $25M+ per year.
Negotiated and executed new regional and national multi-family property management
contracts/specifications for 600,000+ units generating $35M+ per year.
BR IAN L. H O DDY
NEWPORT BEACH, CA 92663 CEL L 714-***-**** **********@*****.***
L I N KEDIN.COM/I N/I MBRIANHODDY
TUFTEX INDUSTRIES (SUBSIDIARY OF SHAW) L OS A NGELES, CA
2003 TO 2009
NATIONAL RES IDE N T IA L CONTRACT MANAGER
Successful expansion of sales programs across new and existing national markets in highly competitive
i ndustry. Developed new business and supported corporate partnerships, guided national sales team,
a nd oversaw all marketing and branding materials as well as led team of 4 direct reports along with
dotted-l ine direction of North American sales force of 100+ members.
} Assigned to host 2 national customer events with budgets ranging from $50K-$125K along with
many regional events promoting company brand and products.
} Delivered and monitored execution of all marketing and t raining materials supporting $80M
b rand of $300M selling division.
} Spearheaded entire sales effort engaging national homebuilders, urban developers, and
a rchitect/designer community including collaboration with other company divisions.
MAJOR ACCO MP L ISH M E N TS
Established new urban development program targeting product specifications through the A&D
community and developed it into 25% of division’s sales volume and company’s largest product/program
l aunch.
Performed complete up-to-date t ransformation of selling brand, logo, collateral material, sample vehicles,
registered t rademarks. Effectively created separate selling unit to better organize and analyze sales data.
Delivered sales promotion programs resulting in key product placement in over 10% of client’s units
nationally.
ED UCAT ION: BACHE LOR O F ARTS, English; Indiana University, Bloomington, IN.
P ROFESSIONAL D EVELOP ME NT : I NTEGR I TY Selling – Situational Sales Negotiation – Franklin Covey
M anagement.
T ECH SK I L LS : MS Word, PowerPoint, Publisher. Proprietary database, Salesforce.com, Internet research,
and email.
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