Sarah Ellam
acepni@r.postjobfree.com
A quick learning, ambitious, and creative team player with exceptional
interpersonal skills, work ethic and adaptability.
Education
BA Media, Information and Technoculture (MIT)
Sept. 2010- May 2014
Certificate in Digital Communications
Western University (London, Ontario)
Skills & Strengths
. Fluent in French and English
. Experienced with Adobe Photoshop & Premier, HTML, Wordpress and Double-
Click for Publishers
. Detail oriented and organized work ethic
. Customer service and communication skills
. Strong writing, research and presentation skills
. Writer and presenter of weekly student TV segment
. Positive and outgoing nature that is an asset in team-focused settings
Digital Communications & Marketing
Online Communications Intern
May 2014 - Present
Golf Canada Oakville, ON
. Develops content for Golf Canada's online properties and updates
Golfcanada.ca continually through Wordpress
. Creates promotional videos using adobe premier for online sharing/
Golf Canada YouTube channel
. Assists in maintaining all social media properties, including creating
graphics in Photoshop
. Use wire feeds, press releases and social media to provide online
coverage of golf tournaments of interest to Canadians
.
Marketing and Social Media Intern
Sept. 2012 - April 2013
London Knights Hockey Club London, ON
. Assisted in preparing, promoting, and implementing all game day
promotions
. Created 50 sponsor packages in order to ensure contract renewal
through proof of performance
. Wrote content, designed layout and sent newsletters to database of
15,000 subscribers to increase last minute ticket sales and attendance
at community events
. Monitored and assisted with troubleshooting all advertising and
implemented design changes on the mobile app
. Contributed to the overall quality of customer service to the season
ticket holders, club seat holders, group sales patrons, and general
fan base
. Assisted Marketing Manager by overseeing, organizing and photographing
full team autograph sessions and community outings
. Planned and organized 2012/2013 season Fleetway Kids Club bowling and
skating events. With full team appearance and over 200 children
present at both events
. Worked with 35 external companies to prepare graphics and
advertisements for the 360 display ring in time for the 2013/2014 home
opener
Vice President Promotions
Sept 2013 - Present
Western Sports Business Club London, ON
. Designed and planned all advertising/promotional campaigns for club
and events, using posters and social media.
. Worked with sport industry professionals during speaker series for
club members. Facilitates and photographs all speaker events and club
outings
. Interviewed candidates for digital, social media and newsletter
executive positions.
. Oversaw and managed team of 4 executives, finalizes and approves all
online posts and promotional projects
. Collaborated directly with Club President in order to ensure this
promotional team is completing its work to club standards
Administrative Assistant
Summer 2010 & 2013
Nannies on Call Vancouver, BC
. Reported directly to the owner and CEO to develop marketing strategies
that included mail outs and proactively contacting potential
clients.
. Clerical support; mailing, scanning, filing, data entry and fielding
phone calls
. Schedule and coordinate meetings, appointments and travel arrangements
for Managers
. Generated proposals and packages for advertisers and clients to
effectively educate them on Nannies on Call
. Responsible for billing 50+ families and on-going job postings
Digital Advertising Coordinator & Administrative Assistant
May - August 2012
Glacier Media Vancouver, BC
. Booked and organized all advertising campaigns. Set creative units
live online for Lower Mainland and Vancouver Island websites through
Double-Click for Publishers
. Worked with graphic designers and sales reps to ensure timely
production of all digital advertising
. Analyzed and presented statistics on impressions and click-thrus on
100+ live ad campaigns
. Responsible for billing 100 clients for their campaigns
. Cut and edited promotional videos for Social Shopper website using
Adobe Aftereffects and Premiere
Sarah Ellam
Page 2
acepni@r.postjobfree.com 519-***-****
On Screen Personality
Sept. 2010 - May 2013
Western Live TV Show - Western University London, ON
. Wrote and edited script before weekly taping
. Uploaded final product to a variety of social media platforms for
exposure and promotion
. Attended all tapings of BPC episodes filmed at Western
. https://www.youtube.com/watch?v=WD5Xhv5-J6o&feature=player_embedded
. Successfully contacted publicists and arranged interviews with
Alexisonfire, Bedouin Soundclash, and Down with Webster. Acted as
liaison between band and crew members before each interview
Alumni Contact Representative
Sept. 2011- May 2012
Richard Ivey School of Business London, ON
. Developed cold call sales techniques
. Relied on problem solving and mediation skills for dealing with
dissatisfied Alumni
. Personally raised over $7,000 for Ivey's Annual Fund
. Forged relationships and fostered connections in order to encourage
support of the school's endowment fund