Sarah Shebesta
**** ******** *** ** **** 216-***-****/ home
330-***-**** Canton, OH 44718
aceny0@r.postjobfree.com
EDUCATION
Case Western Reserve University, Cleveland, OH
BS, Management, Weatherhead School of Management, 2004
. GPA 3.7; Cum Laude
. Dean's High Honors, Golden Key International Honor Society, Scholar
Athlete, UAA All-Academic Recognition, Gamma Sigma Alpha Academic
Honor Society
. Roulston Performance Award, for outstanding performance in management
. Executive Director of Student Leadership Society (1% undergraduate
students admitted)
. Membership Director and Executive Council Member of Phi Mu Fraternity
CERTIFICATION - Project Management Professional (PMP) Certification,
License 1660081
WORK EXPERIENCE
Hy-Ko Products Company - Northfield, Ohio
Assistant Manager - Keys, 2008-Present
Project Supervisor - Keys, 2007-2008
Marketing Coordinator, 2006-2007
. Product manager with responsibility for:
o Consumer goods product category of over 800 SKUs, distributed
through hardware and home center retail.
o 50 SKUs launched in 2007, over $30M total revenue
o 17 SKUs launched in 2011, over $1M total revenue
o Negotiated licensing contract and managed development and
resulting product line launched in 2012 of 64 SKUs.
. Actively led cross-department or outsourced teams, involving: product
development, competitive analysis, testing, sourcing, engineering,
industrial design, manufacturing, packaging, merchandising, forecasts,
pricing, training, advertising, sales presentations, on-going ROI and
profit analysis, customer relationship management.
. Oversaw company's international intellectual property portfolio of
more than 50 trademarks and 20 patents; worked closely with IP
attorneys and consumer goods attorneys.
. Experienced in developing new products.
. Responsible for management of product line website, design and
placement of sell sheets and advertisements.
. Developed complex financial model for use in successfully raising
capital to fund equipment.
. Supervised design, sourcing and inventory of retail point-of-purchase
material.
. Created co-op advertising program for hardware retailers.
. Composed 30-page prospectus on high-tech business opportunity for
hardware retailers, resulting in $1M revenue in 9 months.
Osborn International - Cleveland, Ohio
Associate Product Manager, 2005 - 2006
Marketing Coordinator, 2004 - 2005
. Coordinated successful product launch of 46 SKUs manufactured in
China, enabling Osborn to competitively enter a monopolized product
market.
. Led cross-functional team researching potential product launch to
automotive aftermarket while meeting deadlines and staying within
limited budget.
. Coordinated successful line extension of 80 SKUs of a product offering
targeting the welding market.
. Took lead on researching additional potential products, markets and
line extensions.
. Developed and executed product promotions, direct mailings, sell
sheets, press releases, packaging, logistics and training concerning
product launches.
. Successfully managed 12 tradeshows in 2005 within allotted budget.
- Created and maintained a lead development system for trade shows
to assist sales in targeting high potential leads and to measure
effectiveness of each show.
. Developed promotional flyers for the industrial, automotive
aftermarket and welding industries.
. Oversaw department budget of over $300,000.
. Managed national media plan, including drafting and distribution of
press releases on company news and product promotions in the welding,
industrial distribution, automotive, design and maintenance markets.
COMPUTER SKILLS
Expert in Microsoft Word, Excel, Power Point, Outlook
Proficient in Adobe Illustrator, Photoshop
Basic skills in Microsoft Access